Heaviside Digital Case Study
Jim’s House of Glass Added 197 GBP Calls Quarter Over Quarter
Residential & Commercial Glass Services · Mohave County, AZ
The Challenge
Jim’s House of Glass already had a strong local name. The challenge was turning that reputation into more measurable calls and website visits across three markets.
Timeline
Completed 2025
Industry
Residential & Commercial Glass Services
Location
Mohave County, AZ
Services
The newest quarter shows the kind of movement that matters to an owner. Paid leads increased, cost per lead came down, and Google Business Profile activity got stronger across all three locations. That means the account was not just spending more money. It was converting more of the demand already sitting in the market.
Google Ads
The full-data story is strongest in local and organic search. Google Business Profile calls increased from 586 to 783, GBP website clicks increased from 332 to 440, and Search Console clicks increased from 725 to 988.
Google Business Profile
Local search got stronger across the full baseline. Across the three locations, GBP calls increased 34%, website clicks increased 33%, and lead-like actions increased from 918 to 1,223.
- Location 1 calls increased from 80 to 122
- Location 2 calls increased from 164 to 202
- Location 3 calls increased from 342 to 459
Local Map Visibility
“We’ve been busy lately and are really happy with the results your team has been delivering. We’re excited to keep building momentum in the Bullhead City area and continue seeing strong performance.”
Jim's House of Glass
Leadership Team
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