Heaviside Digital Case Study
Greenfield Pavement Grew Organic Clicks 174%
Pavement Maintenance · Clarksville, TN
Delivered by our paving team, Paving Marketers
Organic Clicks652 → 1,788
Website Sessions2,497 → 3,992
Click-to-call from Google12 → 30
SEOLocal SEOGoogle Business Profile
The Challenge
Greenfield needed more qualified local demand from search, not just more impressions.
Industry
Pavement Maintenance
Location
Clarksville, TN
Services
SEOLocal SEOGoogle Business Profile
What we worked on
Heaviside Digital focused on organic visibility, local search engagement, and the pages most likely to pull in paving demand.
What we measured
Search Console, GA4, and GBP were compared against the full previous quarter.
Reporting window
March 3-June 2, 2026 compared with December 3, 2025-March 2, 2026.
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