Heaviside Digital

Is It Possible to Find Cheap SEO Services?

Cheap SEO services are not exactly cheap. But that doesn’t mean they are of poor quality. While an expensive business might consider $ 5000 a month to be a bargain, even a smaller firm will cringe at the idea. Either way, cheap SEO services are fast becoming synonymous with cheap SEO. It is becoming more common for people who would otherwise not have considered investing in SEO to use cheap SEO providers to get their start.

There are two major types of cheap services – the low-quality and high-quality. If the price seems too good to be true – it probably is. Search engines have been cleverly devised so that they filter out anything that looks like spam – but only a few low-quality strategies are getting through. Therefore, the right cheap SEO strategy can be worth a lot more than you might imagine if you know what to look for.

The main problem with cheap search engine optimization services is that their value can be in doubt. A lot of SEO companies offer very low rates with very little value. It is important to ensure that you do not get charged less than you are capable of paying. A lot of agencies charge per month with no minimum requirements, which can make it very difficult for an affordable service to stay afloat. Be aware of any cheap SEO contracts that specify a minimum monthly payment.

In some cases cheap services could be internet marketing agencies such as Google. While their algorithm is not as sophisticated as those used by other search engines, Google nevertheless has a long-term commitment to making their algorithms as friendly as possible for webmasters. Google offers many ways to market its site and to generate traffic. Some of the methods used by Google include pay per click advertising (PPC), which pay the publisher every time someone clicks on an ad, and contextual advertising, which show up when people are searching for a product or service similar to that of the one being advertised. These two methods are relatively new, but they are proving very effective for getting websites noticed by a wider audience. A more established company like Yahoo!, however, will probably stick to using SEO techniques to generate traffic.

While it is possible to find cheap Google ad campaigns, it may be necessary to invest in higher quality campaigns for an affordable SEO package. Most of these agencies offer campaigns that are mainly focused on optimizing website content, resulting in more traffic from organic searches. There is very little need for a company to create a full blown PPC campaign, as the cost would be prohibitive for most companies. Moreover, long-term maintenance of such a campaign would be too costly.

Many cheap SEO services also offer organic search engine optimization services. However, the quality of their organic results is not as good as that provided by high-priced agencies. If a business decides to use cheap services in an attempt to save money, it is advised to make sure that they have some technical skills, and a good understanding of the standards required for achieving organic search results. Even if an agency can provide quality results at a cheap price, this will still come at the cost of a lot of time, effort and money. An organic campaign is one that pays off in the long run, but cheap SEO service providers do not take into account what will happen after the campaign is over. Unless the campaign targets a highly targeted audience, it is likely that it will not convert as well as one that targets a broader audience.

There is no need to settle for cheap SEO services, as there is a wide array of affordable agencies out there. However, the trick is to be smart about how one buys their services. Although it is possible to find a cheap SEO provider, it is also possible to find one that offers an inaccurate number of keywords and phrases. This will affect a business’s rankings and make it difficult to achieve its goals. If an optimization tactic requires the submission of hundreds of articles, it is advisable to ask an agency about their expertise in order to avoid frustration later on.

With thousands of cheap SEO service providers available online, it is important to take one step at a time when starting a new campaign. The best thing to do is find one that offers a comprehensive service, includes ethical SEO techniques and provides accurate data to support their claims. It is also recommended to work with established, experienced agencies that provide feedback on their work. These agencies are more likely to provide results at a reasonable price than cheap agencies that offer questionable services.

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38 CONVERSIONS AT $2.55 EACH WITH GOOGLE ADS FOR A BIKE SHOP.

Our marketing funnel starts with a bike inspection. We want to attract “bike people” within 6 miles of our coconut grove shop.

HOW WE DID IT

  • We set the proper geo-targeting and picked hyper-specific keywords

RESULTS

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Campaign provided a whopping 38 conversions in the first week at $2.55 per downloaded coupon.

ATTORNEY-NICHE LEADS AT $4.22 EACH WITH GOOGLE ADS.

McLaughlin Sanchez is a real estate law firm that specializes on eviction, tenant buyouts, HOA disputes, and real estate dispute.

HOW WE DID IT

  • Developed targeted, niche keywords that would only generate highly relevant, high-value clicks.

RESULTS

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Achieved an extremely low $4.22 CPC, which is difficult to do in the competitive attorney PPC landscape

PET NANNY COACH GENERATED 3,328 SIGN-UPS IN A SINGLE CAMPAIGN AT THE RATE OF $1.41.

Pet Nanny Coach was established to assist the pet sitting businesses become successful. They provide webinars to coach the pet owners.

HOW WE DID IT

  • 64 ads
  • split testing of eight audiences

RESULTS

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The strategy generated 3,328 sign-ups in a single campaign at the rate of $1.41.

GOOGLE ADS - INCREASED CONVERSIONS 13X WHILE REDUCING COSTS BY 5X

Radyne is the world leading manufacturer and pioneer in the development of advanced induction and controlled atmosphere heating equipment. From induction power supplies to full-turnkey induction heating machines and processing lines for almost every industry sector, we provide our customers with industry expertise, process engineering, inductor design and development, power supply and machine design, manufacturing, testing, and 24/7 service and support- under one roof from our Milwaukee Headquarters and throughout our participating Inductotherm Group Companies worldwide.

 

HOW WE DID IT

  • Removed the underperforming keywords
  • Adjusted the bid strategy
  • Monitored the search terms

RESULTS

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Monthly average of 14 conversions at $152/conversion to 192 conversions at $32/conversion.

BONNYPACK GENERATED 1,531 SIGN-UPS AT JUST £0.23 EACH.

Bonnypack is a cash and carry wholesale company that helps people find the perfect product at the right price. They offer a wide selection of home decor, furniture, appliances, electronics, and much more.

HOW WE DID IT

  • HVG ran split testing of multiple audiences

RESULTS

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The campaign spent a total of £351.76 and generated 1,531 sign-ups at just £0.23 each.​

F45 RECORDED 257 IN 4 MONTHS WITH AN AVERAGE COST OF €4.99.

F45 Training is a global fitness community specializing in innovative, high intensity group workouts that are fast, fun and proven to get rapid results for members. It offers different classes that can cater the needs of the their clients.

HOW WE DID IT

  • Street Gym offered a 2-week free trial.
  • HVG Team split tested 8 audiences along with a number of ad combinations

RESULTS

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Based on the result of the test, the sign-ups increased to 257 in 4 months with an average cost of €4.99.

VENN SOCIAL RECORDED162 APP INSTALLATIONS AT THE RATE OF $1.27 IN JUST 9 DAYS.

Venn is a downloadable mobile application that is designed to connect the users to their niche, whether to meet Friends, Dating, or Business. This platform is a virtual avenue to discover and meet people nearby who has a common interest

HOW WE DID IT

  • Dynamic ads
  • Split testing of four audiences
  • Optimize for App Installs

“The service was excellent. The project was completed quickly and with precise. Thanks”

RESULTS

0 APP
installations at $1.27 per install in just 9 days.

RAPID ALARMS INCREASES LEADS 148% THROUGH ON-PAGE AND MAPS SEO OPTIMIZATION

Rapid Alarms is the leader in alarms and CCTV services in Perth. They sought Heaviside Group’s help in improving organic search and map pack rankings and lead generation.

After three months of working together, their organic traffic increased 42% while the number of inbound lead inquiries increased 148%. Through continued focus on expanding maps reach, we expect to see these numbers grow.

HOW WE DID IT

  • Geo-localized keyword research
  • On-page SEO optimization
  • Citations and guest post link building
  • Technical audit and improvements

“Excellent results! Very happy with the service and looking forward to continuing to see improvement.”
James, Owner

RESULTS

0 %
increase in organic traffic
0 %
increase in ecommerce transactions​
0 %
increase in lead form completions

RETAILBOUND INCREASES ORGANIC TRAFFIC 57% THROUGH SEO OPTIMIZATION

Retailbound helps make marketing to retail easier. They sought Heaviside Group’s help in improving organic search and lead generation.

After eight months of working together in a very niche area, their organic traffic increased 57% while the total lead flow increased significantly. Through continued focus on expanding organic reach, we expect to see these numbers grow.

HOW WE DID IT

  • Niche focused keyword research
  • On-page SEO optimization
  • Content strategy

“We hired Heaviside 8 months ago to help improve the searchability of our updated website Retailbound.com. Chris and his team were able to quickly fix the on-page SEO issues. Once the on-page work was done, Heaviside worked on the off-page SEO (i.e. building blog content). We saw an increase of traffic to our website, which resulted in more in-bound inquires for our services. We closed two clients thanks to the work done by Heaviside.”
Yohan, Owner

RESULTS

0 %
increase in organic traffic
0 %
Increased inbound inquiries
0
(high-value) sales

BULL SHEATH LEATHER INCREASES REVENUE 65% THROUGH ECOMMERCE SEO OPTIMIZATION

Bull Sheath Leather is a group of artisans that love to live, laugh, and create things out of leather. They sought Heaviside Group’s help in improving organic search and ecommerce results.

After six months of working together, their organic traffic increased 81% while the total ecommerce revenue increased 65%. Through continued focus on expanding organic reach, we expect to see these numbers grow.

HOW WE DID IT

  • E-commerce focused keyword research
  • On-page SEO optimization
  • Technical audit and improvements
“They continue to do a great job!”
Ernie, Owner

RESULTS

0 %
increase in organic traffic​
0 %
increase in ecommerce transactions​
0 %
increase in revenue