For local service businesses that want more of the work they sell
Make your ads specific to the work you want.
We build the campaigns around the services you want to sell and the areas you serve, then connect each ad to a focused page and track the calls and forms.
The $695 monthly fee manages Google and Facebook/Instagram together up to $5,000 in combined monthly ad spend, which you pay separately and directly to the platforms.
The seven-day period starts once the ads are funded, approved, live, and receiving paid traffic.
If no qualifying in-area lead arrives during the first seven fully live days, the stated terms provide a refund of the first $695 management fee. Setup, ad spend, usage, tax and other direct costs are excluded.
Google + Facebook/Instagram · One flat fee · Your accounts and lead data stay yours
Give the buyer a useful page and a way to reach you.
An ad for one service should lead to a page about that service, with a clear way to call or request an estimate. We build each campaign around the work and service area you choose.
Once the ads run, your team helps us review the calls and forms. An out-of-area call can point to a targeting problem, and a caller asking for the wrong service may have misunderstood the ad or page.
Campaign setup and management
How we set up your campaigns.
- 1
Name the services and the area
Tell us which services you want more of, which work you do not want, and the area you serve.
- 2
Send the buyer to the right page
We build Google and Facebook/Instagram campaigns around that work. Each ad leads to a focused page written for the service the buyer clicked.
- 3
Get the request to the person who answers
Calls and forms reach the person responsible for answering and following up. Your team tells us which requests were good, wrong-area, the wrong work, unreachable, estimated, or sold so we can cut wasted spend.
One fee covers both paid channels
$695 a month manages both paid channels.
The $695 monthly management fee covers Google Search, Local Services Ads when available and eligible, Facebook and Instagram, focused campaign pages, call and form tracking, and ongoing improvement for up to $5,000 in combined monthly media spend. You pay Google and Meta directly at cost.
- The same management fee regardless of lead count
- Google and Facebook/Instagram management included
- Ad spend paid directly to the platforms at cost
- Your company keeps the revenue from the jobs you sell
Plan on at least $100/day when Google is active, $50/day when Facebook and Instagram are active, or $150/day when both are running at those minimums. We may launch the ready channel first and add the second once its account and approvals are in place.
Two ways to start
Choose the plan that fits the business you already have.
Choose Paid Ads when your website, phone coverage, reviews, and follow-up already turn good leads into estimates. Choose Paid Ads + Foundations when those parts also need work.
The first seven live days
No real lead in seven live days? We refund the $695 fee.
The seven-day clock starts once your ads are funded, approved, live, and receiving paid traffic. Setup and access delays come before that period.
A real lead means the decision-maker for a property or project in the agreed service area asks about an accepted service and provides usable contact information.
Clicks, spam, do-it-yourself or parts-only requests, out-of-area leads, and work you told us not to advertise do not count.
If no qualifying request arrives during the next seven live days, we refund the first $695 management fee.
Ad spend and setup are separate. You will see the complete terms before you buy.
Questions before you choose.
Does $695 include the ad budget?
No. You pay Google and Facebook/Instagram directly. Plan on $50 a day for Facebook/Instagram and $100 a day for Google when each channel is running.
Do Google and Facebook/Instagram both start on Day 1?
Not necessarily. We start with the account that is ready and best suited to the work you want, then add the second channel when it is ready.
Exactly when does the seven-day clock start?
When the ads are funded, approved, live, and receiving paid traffic—not when you pay or while we wait for passwords, billing, or approvals. We send you the date when the clock starts.
Who owns the ad accounts and history?
You do. Heaviside works through access you grant.
Is Paid Ads month-to-month with the setup waiver?
Yes. Paid Ads remains month-to-month; this is not a three-month commitment. The waived $495 setup is permanently forgiven after three full, unrefunded $695 payments. If you cancel before then, exactly $495 becomes due only after written notice. A valid 7-day failed-assurance exit means it is not collected. You may instead pay the $495 setup today, making today’s total $1,190. Neither choice creates future monthly charges after cancellation.
Is the combined plan month-to-month with the waiver?
Yes. The combined plan remains month-to-month; this is not a three-month commitment. The waived $995 setup is permanently forgiven after three full, unrefunded $995 payments. If you cancel before then, exactly $995 becomes due only after written notice. A valid 7-day failed-assurance exit or eligible Foundations 30-day exit means it is not collected. It does not create future monthly charges.
Start now, or talk it through first
Choose the work you want help with.
If your website and follow-up already work, start with Paid Ads. If missed calls, reviews, the website, or estimate follow-up also need work, choose Paid Ads + Foundations.
Want us to look at your market before you buy?
We will look at your service area and the services you want to advertise. Bring details of any current campaigns and the ad budget you have in mind. We will discuss what to launch first and whether Paid Ads or Paid Ads + Foundations fits.
Tell us what you want to sell more of and where you want the work. After you send the form, choose a 30-minute Google Meet time.
Tell us about your market first.
After you send the form, choose a 30-minute Google Meet time that works for you.