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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
The city was established east of the former site of Fort Caspar, which was built during the mid-19th century mass migration of land seekers along the Oregon, California and Mormon trails. The area was the location of several ferries that offered passage across the North Platte River in the early 1840s. In 1859, Louis Guinard built a bridge and trading post near the original ferry locations.
The government soon posted a military garrison nearby to protect telegraph and mail service. It was under the command of Lieutenant Colonel William O. Collins.American Indian attacks increased after the Sand Creek Massacre in Colorado in 1864, bringing more troops to the post, which was by now called Platte Bridge Station. In July 1865, Lieutenant Caspar Collins (the son of Colonel Collins) was killed near the post by a group of Indian warriors. Three months later the garrison was renamed Fort Caspar after Lieutenant Collins. In 1867, the troops were ordered to abandon Fort Caspar in favor of Fort Fetterman downstream on the North Platte along the Bozeman Trail.
The town of Casper itself was founded well after the fort had been closed.[when?] The city was founded by developers as an anticipated stopping point during the expansion of the Wyoming Central Railway; it was an early commercial rival to Bessemer and Douglas, Wyoming. The lack of a railhead doomed Bessemer in favor of Casper. Douglas, also a railhead, survives to the present day. The presence of a railhead made Casper the starting off point for the "invaders" in the Johnson County War. The special chartered train carrying the men up from Texas stopped at Casper. The town is named "Casper", instead of "Caspar", honoring the memory of Fort Caspar and Lt. Caspar Collins, due to a typo that occurred when the town's name was officially registered.
A site a few miles east was planned to be the original site of Casper, where a homesteader named Joshua Stroud lived prior to a station of the Chicago and North Western Railway being built. The site was laid out by the Pioneer Town Site Company in 1888 and was known as Strouds.
The city received a significant number of visitors during the solar eclipse of August 21, 2017, due to its position along the path of totality.
Interstate 25, which approaches Casper from the north and east, is the main avenue of transportation to and from the city. The towns immediately adjacent to Casper are Mills, Evansville, and Bar Nunn. Unincorporated areas include Allendale, Dempsey Acres, Red Buttes, Indian Springs, and several others.
According to the United States Census Bureau, the city has a total area of 27.24 square miles (70.55 km2), of which 26.90 square miles (69.67 km2) is land and 0.34 square miles (0.88 km2) is water.
Casper, as with most of the rest of Wyoming, has a semi-arid climate (Köppen climate classification BSk), with long, cold, but dry winters, hot but generally dry summers, mild springs, and short and crisp autumns. Normal daily maxima range from 35 °F (1.7 °C) in January to 89 °F (31.7 °C) in July and August. Temperatures typically plummet during summer nights, with an average diurnal temperature variation approaching 35 °F (19.4 °C). Snow can fall heavily during the winter months, being the greatest in January, and usually falls in May and October, but rarely September. Precipitation is greatest in spring and early summer, but even then it is not high. Highs reach 90 °F (32.2 °C) on 31 days per year and fail to surpass freezing on 46. Lows drop to 0 °F (−17.8 °C) on an average of 18 nights annually.
As of the census of 2010, there were 55,316 people, 22,794 households, and 14,237 families residing in the city. The population density was 2,056.4 inhabitants per square mile (794.0/km2). There were 24,536 housing units at an average density of 912.1 per square mile (352.2/km2). The racial makeup of the city was 92.3% White, 1.0% African American, 0.9% Native American, 0.8% Asian, 2.3% from other races, and 2.6% from two or more races. Hispanic or Latino people of any race were 7.4% of the population.
There were 22,794 households, of which 31.5% had children under the age of 18 living with them, 46.1% were married couples living together, 11.2% had a female householder with no husband present, 5.2% had a male householder with no wife present, and 37.5% were non-families. Of all households 30.3% were made up of individuals, and 10.1% had someone living alone who was 65 years of age or older. The average household size was 2.38 and the average family size was 2.95.
The median age in the city was 36 years. 23.9% of residents were under the age of 18; 10.2% were between the ages of 18 and 24; 26.7% were from 25 to 44; 26.4% were from 45 to 64; and 12.9% were 65 years of age or older. The gender makeup of the city was 49.7% male and 50.3% female.
As of the census of 2000, there were 49,644 people, 20,343 households, and 13,141 families residing in the city. The population density was 2,073.2 people per square mile (800.3/km2). There were 21,872 housing units at an average density of 913.4 per square mile (352.6/km2). The racial makeup of the city was 94.03% White, 0.86% Black, 1.00% Native American, 0.49% Asian, 0.02% Pacific Islander, 2.04% from other races, and 1.56% from two or more races. 5.35% of the population were Hispanic or Latino of any race.
There were 20,343 households, out of which 31.8% had children under the age of 18 living with them, 49.6% were married couples living together, 11.1% had a female householder with no husband present, and 35.4% were non-families. Of all households 29.1% were made up of individuals, and 10.2% had someone living alone who was 65 years of age or older. The average household size was 2.38 and the average family size was 2.94.
In the city, the population was spread out, with 25.9% under the age of 18, 10.5% from 18 to 24, 27.7% from 25 to 44, 22.3% from 45 to 64, and 13.6% who were 65 years of age or older. The median age was 36 years. For every 100 females, there were 95.0 males. For every 100 females age 18 and over, there were 91.6 males.
The median income for a household in the city was $36,567, and the median income for a family was $46,267. Males had a median income of $34,905 versus $21,810 for females. The per capita income for the city was $19,409. About 8.5% of families and 11.4% of the population were below the poverty line, including 15.4% of those under age 18 and 7.3% of those age 65 or over.
Wyoming is a large state in the western part of the United States located along the famous cattle route. It is the 10th most populous and the lowest densely populated state in all of the continental United States by size. Due to its unique geography, Wyoming is extremely popular as a tourist destination.
One of the most popular things to do while visiting Wyoming is to tour the geology and minerals rich areas of the state. Geology is one of the most important aspects of Wyoming's history and the way that it has been formed. Geologists spend a great deal of their time studying the rock layers that make up this particular landscape. They have detailed knowledge of the various minerals found in these rock formations and how this knowledge helps us understand the formation of the entire world as a whole.
Geology is also highly popular among Wyoming locals and visitors. There are many attractions found in and around the state that allow those with an inclination towards such pursuits to learn more about it. A typical day in WY might begin with a drive through the vast expanses of Wyoming.
One popular way to get to know Wyoming is to go on a road trip. Road trips are common for tourists, and they allow the familiar sights of WY to be reenacted. Passengers can stop at various locations to take in the scenery and experience the thrill of a thrilling motor car travel. Wildlife trips are also popular in Wyoming, with guided tours and expeditions to help explore the land. Of course, the most popular thing to do in Wyoming is to simply have fun.
A typical drive through Wyoming will allow visitors to travel through some of the most impressive parts of the history and culture. There are several historical sites, from the Gold Rush heyday to the early days of big-game hunting. Wyoming is home to over 100 national parks and preserves, which are sure to astound even the most hardened traveler. And there's no telling just how much there is to discover when you're out west!
Wyoming is also known for its outdoor sports. The Wyoming Super Slab is one of the largest man-made rock formations in the world. And the Big Horn Mountains is absolutely perfect for skiers and snowboarders. Summer and fall are the best times to visit these mountains, and winter only adds to the allure of Wyoming's outdoor recreation possibilities. The entire year round landscape of Wyoming is conducive to outdoor activities and events.
Cowboy boots and hats are very popular items to find in Wyoming. Cowboy boots originated in this state, and they have recently become fashionable again. The image of a cowboy is synonymous with WY because of its rich history and tradition. The state's wide open spaces and spectacular scenery is just as appealing to visitors looking to escape the city life. And with more cowboys becoming celebrities every day, it's not hard to see why!
If you're looking to escape the crowds of larger cities, Wyoming has some of the most stunning scenery imaginable. You can hike, bike, fly-fish, or even ski during your trip. And, while you're at it, you might as well indulge your passion for hunting, whether you're an outdoors enthusiast or a sporty shopper, there is plenty to do in Wyoming.
The most popular activities in Wyoming are available year-round, and you are never short of options. Whether you're looking for adventure or a relaxing getaway, there are activities available for everyone. A family trip to Wyoming might include a hot air balloon ride, or a trip to a land and ice arena may be just what the doctor ordered.
Although many people visit Wyoming during the summer months, winter is also popular. And with the winter sports such as ice skating and snowboarding available, there's no excuse to miss out on the fun. Wyoming is synonymous with outdoor activities, whether you like to go hiking, snowmobiling, fishing, or snowshoeing. And with thousands of miles of skiing, snowboarding, and snowmobiling trails scattered throughout the state, you're sure to find the perfect getaway.
Another popular attraction in Wyoming is the Big Horn Mountains. With a backdrop of majestic mountains, their huge peaks, and unique beauty, these mountains provide as much variety as any other place in the country. The winter is particularly popular, with plenty of ski villages to choose from, both in the mountains themselves and in the nearby cities. For those interested in a more remote experience, winter is also a great time to explore the vast wilderness. Whether you hike snowboard, or sled, the winter is sure to offer something to both thrillers and nature lovers.