Looking for a Digital Marketing Agency?
We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A digital marketing agency can help you expand your business and improve the overall performance of your company. But, you have to make sure that you work with an agency that knows what they're doing. Not all agencies are equal, especially when it comes to digital marketing. Let's take a look at the traits of a great digital marketing agency.
First of all, a digital marketing agency isn't like your regular in-house agency. In-house agencies are usually focused on results - they know how to work with a certain demographic group to get the right kind of responses. A digital marketing agency, however, is a lead-generating and brand-development engine. This means that if you want to work with them, you have to be willing to do whatever it takes to get their attention. If you go into an agency without knowing what kind of results you want or what you plan on getting out of it, you might not find the right talent.
Digital marketing agencies have to be able to put the data and findings they collect to work for their client. If they aren't good with this, your business could very well be hurt because they wouldn't know which types of campaigns to pursue or which strategies to use to benefit from the data they collect. This means you need to have a good relationship with your digital marketing agency, or you'll just be throwing your money away on ineffective campaigns.
Another characteristic of a great digital marketing agency makes it easier to work together. You can tell if an agency has the right people by the way they talk to you. It's clear when someone isn't on the same page as you - and that's when it's time to move on and find someone who will. In a traditional marketing organization, the people who make the decisions are usually all on the same page; there is rarely a difference between the top person and the middle person. You don't want to work with someone who only knows his/her own opinion, and who has no interest in what you want to do or what you have to say.
When working with a digital marketing agency from the uk based scene, one thing you want to look for is an agency that values what you stand for. If they do, then they'll help you make all of your campaigns successful. From the moment you start talking about ideas, you need to focus on the value that you and your brand offer. Your values and goals should be what drives everything you do, from the content marketing to the promotions to the brand positioning. For example, your company's values may be centered around being environmentally friendly, but your brand may also be centered around using promotional tools that are printable, affordable, or unique. Both of these things are important to you, so you need to make sure your agency values both.
Finally, if you find an agency that will work closely with you, then you have found a great partner. You should never restrict your creative input to just one person, because you'll be missing out on a lot. Look for digital marketing agencies that will get multiple opinions, so you can weigh your options before making a final decision. Make sure that the people working with you understand what you stand for, what your goals are, and what you're willing to go through in order to achieve those goals. You need to trust your creative partner more than ever before if you want to work with an agency that will help grow your business.
The Potawatomi originally named the area Kenozia (also transcribed ginoozhe, kinoje) "place of the pike", while the early Ojibwa name is reported as Masu-kinoja "trout (pike) come all at once". These refer to the annual spawning of trout, in which thousands of fish entered the rivers from Lake Michigan, providing food for the coming months.
Early archaeological sites have been discovered in the Kenosha vicinity; the discoverer of two sites believes they antedate the Clovis culture, making them contemporaneous with the Wisconsin glaciation.Paleo-Indians settled in the area at least 13,500 years ago.
The land was ceded by the Potawatomi in 1833, when they sold the last of their land in Illinois and Wisconsin to the United States. They had hoped to protect their land claims by fighting alongside the United States in the Black Hawk War of 1832, but growing poverty forced them to sell in exchange for territory in Iowa and economic investments in schools and agriculture.
The first European settlers, part of the Western Emigration Company, arrived immediately afterward, in the early 1830s, from Hannibal and Troy, New York, led by John Bullen, Jr., who sought to purchase enough land for a town. Thwarted in Milwaukee and Racine, the group arrived at Pike Creek on 6 June 1835, building log houses and later homes of frame, native stone, and brick. The first school and churches followed, with platting completed in 1836. As more settlers arrived and the first post office was established, the village was known as Pike Creek, then renamed Southport in 1837, a name which lives on as a southeast-side neighborhood, park, and elementary school, and has been adopted by several businesses.
The area became an important Great Lakes shipping port. In 1850, the village changed its name from Southport to Kenosha which is its current name. The name Kenosha was adapted from the Chippewa word kinoje (pike or pickerel).
Between 1902 and 1988, Kenosha produced millions of automobiles and trucks including makes and models such as Jeffery, Rambler, Nash, Hudson, LaFayette, and American Motors Corporation (AMC). In May 1954, Nash acquired Detroit-based Hudson and the new firm was named American Motors Corporation. A 47-acre (190,000 m2) west side park and an elementary school are named for Charles W. Nash. A prototype steam car was built in Kenosha by the Sullivan-Becker engineering firm in 1900. Two years later, the Thomas B. Jeffery Company, builders of the Sterling bicycle, began production of the Rambler runabout. In 1902, Rambler and Oldsmobile were the first cars to employ mass-production techniques. The 1903 Rambler was also the first US-built production automobile to use a steering wheel, rather than the then-common tiller-controlled steering. Auto executive Charles W. Nash purchased Jeffery in 1916 and the new company became Nash Motors.
In 1973, residents in the Town of Pleasant Prairie sought to have territory annexed and rezoned to allow for the industrial development of agricultural property. In the ensuing legal battle between Kenosha and Pleasant Prairie, the town accused the city of improperly coercing or bribing agricultural property owners to file for rezoning and annexation in order to obtain city water and electric services that could not be provided by the town. The town argued that industrial development would jeopardize the town's residential nature. The court found the annexation proper, with no illicit bribes or improper conduct by the city.
In partnership with French automaker Renault, AMC manufactured several models in Kenosha in the early 1980s, including the Alliance, which won the 1983 "Car of The Year" award from Motor Trend. Two decades earlier, AMC's 1963 Rambler Classic had also received the award. In 1987, Renault sold its controlling interest in AMC to Chrysler Corporation, which had already contracted with AMC for the production of its M-body midsized cars at the Kenosha plant. The AMC Lakefront plant (1960–88), a smaller facility, was demolished in 1990 (a chimney-demolition ceremony that June drew 10,000 spectators) and was redeveloped into HarborPark. The area now hosts lakeside condominiums, a large recreational marina, numerous parks and promenades, sculptures, fountains, the Kenosha Public Museum, and the Civil War Museum, all of which are connected by the Kenosha Electric Railway streetcar system.
From the beginning of the 20th century through the 1930s, Italian, Irish, Polish, and German immigrants, many of them skilled craftsmen, made their way to the city and contributed to the city's construction, culture, architecture, music, and literature.
In June 1993, the city installed reproductions of the historic Sheridan LeGrande street lights that were specially designed for Kenosha by Westinghouse Electric in 1928; these can be seen on Sixth Avenue between 54th Street and 59th Place. A classic two-mile (3.2 km) downtown electric streetcar system was opened on June 17, 2000, and on September 22, 2014, the Kenosha city council approved a crosstown extension of the system incorporating the existing route between 48th and 61st Streets on both 6th and 8th Avenues.
In August 2020, Kenosha became the site of unrest and a shooting after an African American man was shot and injured by Kenosha police. The incident received national and worldwide attention as part of the 2020–2021 United States racial unrest and in the midst of the COVID-19 pandemic.
Kenosha has 21 locations and four districts (Library Park Historic District, Third Avenue Historic District, Civic Center Historic District, and Pearl Street Historic District) listed on the National Register of Historic Places. The city has a Kenosha Landmarks Commission, and among the many local city-designated landmarks are the 1929 YMCA, the Manor House, the John McCaffary House, the St. Matthew Episcopal Church, the Washington Park Clubhouse, and the Justin Weed House.
As of the census of 2010, there were 99,218 people, 37,376 households, and 24,090 families residing in the city. The population density was 3,684.3 inhabitants per square mile (1,422.5/km2). There were 40,643 housing units at an average density of 1,509.2 per square mile (582.7/km2). The racial makeup of the city was 77.1% White, 10.0% African American, 0.6% Native American, 1.7% Asian, 0.1% Pacific Islander, 6.8% from other races, and 3.8% from two or more races. Hispanic or Latino of any race were 16.3% of the population.
There were 37,376 households, of which 36.8% had children under the age of 18 living with them, 42.9% were married couples living together, 15.9% had a female householder with no husband present, 5.7% had a male householder with no wife present, and 35.5% were non-families. 28.8% of all households were made up of individuals, and 9.7% had someone living alone who was 65 years of age or older. The average household size was 2.56 and the average family size was 3.17.
The median age in the city was 33.5 years. 26.8% of residents were under the age of 18; 10.9% were between the ages of 18 and 24; 28.3% were from 25 to 44; 23.2% were from 45 to 64; and 10.8% were 65 years of age or older. The gender makeup of the city was 49.1% male and 50.9% female.
The 2010 census reported that the city's population were mainly newcomers, with 51 percent of Kenosha residents having moved from other cities and states. The Chamber of Commerce attributed this to the city's museums, lakeshore attractions, cultural and work opportunities, its public-school system, transportation amenities, and relatively lower costs-of-living.
The importance of manufacturing jobs in Kenosha continues to diminish with only 11.7 percent or 7,769 of the total workforce of 66,362 area residents involved, a decline of 22 percent since 1990 and much lower than the statewide percentage of 16.4 percent.
The biggest surge in Kenosha employment by percentage has been in the white-collar workforce. From 1990 to 2017, the percentage of Kenosha's workforce in business and professional services grew nearly fivefold from 3.2% of the workforce to 11%, while statewide the trend was slightly more than double. The growth has been both to due new office developments in the city, but also due to new suburban developments as Illinois workers seeker more affordable housing.
As of the census of 2000, there were 90,352 people, 34,411 households, and 22,539 families residing in the city. The population density was 3,795.1 inhabitants per square mile (1,465.3/km2). There were 36,004 housing units at an average density of 1,512.3 per square mile (583.9/km2). The racial makeup of the city was 83.6% White, 7.7% African American, 0.4% Native American, 1.0% Asian, <0.1% Pacific Islander, 4.8% from other races and 2.4% from two or more races. 10.0% of the population were Hispanic of any race. 25.5% were of German, 11.5% Italian, 7.1% Irish and 6.6% Polish ancestry.
There were 34,411 households, out of which 34.1% had children under the age of 18 living with them: 47.1% were married couples living together, 13.9% had a female householder with no husband present and 34.5% were non-families. 28.4% of all households were made up of individuals, and 10.3% had someone living alone who was 65 years of age or older. The average household size was 2.54 and the average family size was 3.13.
In the city, the population included 27.2% under the age of 18, 10.1% from 18 to 24, 31.5% from 25 to 44, 19.0% from 45 to 64, and 12.2% who were 65 years of age or older. The median age was 34 years. For every 100 females, there were 96.7 males. For every 100 females age 18 and over, there were 93.2 males.
Wisconsin is a southern U.S. state having coastlines on both 2 Great Lakes (Michiana and Wisconsin) and a very rich history. Milwaukee, the third largest city, is well-known for its Milwaukee Public Museum, having an excellent collection of re-built ancient villages and for the magnificent Milwaukee Zoo. Several other beer breweries are also based in Milwaukee. ― brushing aside New England, the heartland of American brewing, as well as the major manufacturing area for cars, trucks, aerospace, electronics, etc., Milwaukee stands to be the second largest producer of cheese in the entire United States of America.
The demography of Wisconsin is perhaps the most stable in the entire country. The most obvious reason behind this is the fact that there are very few people moving out to live in the areas around Wisconsin. This means that the birth rate is not too high, so there are plenty of young people to support the population. The people living in Wisconsin do not have difficulty adjusting to the place, being one of the most welcoming states in the union.
Wisconsin is very densely populated. A person will find himself in the Madison area approximately three times more often than in the rest of the state. Because of the density of population, Madison is considered to be the urban center of the state, along with Milwaukee. Both cities contain very large concentrations of educational and government institutions. However, the schools in Wisconsin tend to be better than those in other states.
The Wisconsin demography is undergoing rapid changes. The population is aging, but there are many baby boomers considering settling down in Wisconsin. The largest concentration of this population is found in Madison. Wisconsin is actually very diverse. It has two major ethnic groups Germans and the Americans. Due to the historical history of Wisconsin, many immigrants have settled down here over the years.
As we have mentioned earlier, Wisconsin was one of the last holdouts against big government. People were very suspicious of the New Dealers. The residents saw the government as a threat to their way of life and so they were naturally suspicious about accepting any measure of social responsibility. This is why Wisconsin was slower to embrace the New Deal.
Today, Wisconsin is one of the most socially stable states in the Union. The residents are quite happy with the social justice system of the state and enjoy good health and prosperity. This means that the Demography of Wisconsin is dynamic, changing only on a yearly basis due to the movement of people and their families. This means that no demography can stay static for a long time.
Over the years, the Wisconsin demography has changed, but not radically. There are many towns that have grown in population and become more populous. These include the Racine area, which became more popular as an industrial area; Madison, which became more upscale due to the growth of pharmaceutical companies; and the Wisconsin Dells, where tourists love to visit.
The real estate market is doing great in Wisconsin. The prices are reasonable, even compared to other industrial states like Michigan and Ohio. Wisconsin's location makes it ideal for building new homes. The population is aging but that too is a contributing factor. Wisconsin is working on ways to keep its young population moving in. The question is, will Wisconsin manage to keep its people, even as the rest of the country continues to shrink?
Wisconsin towns play a key role in determining the overall health of the entire demography. They are home to the most important businesses and most of the population. A town with a population of fifty thousand has just as much potential as a town with a population of three hundred thousand. Because the key residents will be staying in the same town, the demographics will continue to remain youthful and dynamic.
One thing that can help is the presence of an entertainment district in a town. The more commercial activity there is, the more it pulls in residents who will be more active and have things to do. This also encourages young families to move into the area. A growing town needs a mall, arena, movie theater or other form of entertainment to thrive.
Another thing that is helping Wisconsin's demography is the historic preservation act. This act encourages people to preserve the heritage of a town. Wisconsin Dells for example, has a rich history. It was one of the first towns in the nation to establish laws protecting historical landmarks. It has a National Historic Landmark and has protected its culture for over eighty years. Wisconsin Dells is a great place to live.