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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
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A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Pasadena
Prior to European settlement the area around Galveston Bay was settled by the Karankawa and Atakapan tribes, particularly the Akokisa, who lived throughout the Gulf coast region. Spanish explorers such as the Rivas-Iriarte expedition and José Antonio de Evia charted the bay and gave it its name. The pirate Jean Lafitte established a short-lived kingdom based in Galveston in the early 19th century with bases and hide-outs around the bay and around Clear Lake. Lafitte was forced to leave in 1821 by the U.S. Navy.
Following its declaration of independence from Spain the new nation of Mexico moved to colonize its northern territory of Texas by offering land grants to settlers both from within Mexico and from the nearby United States. The colony established by Stephen F. Austin and the Galveston Bay and Texas Land Company of New York rapidly began a wave of settlement around the bay. Following a coup in the Mexican government by General Antonio Lopez de Santa Anna, Texas revolted against Mexican rule in 1835. After several battles and skirmishes the final battle of the Texas Revolution took place near modern Pasadena on April 21, 1836. Santa Anna was captured at Vince's Bayou. Because this was the last conflict that led to the Mexican surrender, Pasadena and neighboring Deer Park have adopted the nickname "Birthplace of Texas".
Sam Allen started a ranch in 1843 with 350 acres (1.4 km2). This became the Allen Ranch which occupied what is now western Pasadena all the way to Harrisburg, Texas. By 1888, the ranch contained 15,000 acres (61 km2) in Harris County, 10,000 acres (40 km2) in Brazoria County, Texas with grazing lands in Galveston and Fort Bend Counties.
The Galveston, Houston & Henderson Railroad ran through the Allen ranch. There was a problem of cattle being regularly killed on the tracks and in 1875, Allen built a 19-mile (31 km) fence along the east side of the railway right of way to keep the cattle off the tracks. The fence ran from Harrisburg to League City and had four rails and a top rail wide enough to walk on. A gate was placed in the fence at the Harrisburg-Lynchburg Road with a large sign above instructing that it should be closed at all times. The area east of this railroad fence running from Buffalo Bayou to the tracks on Sims Bayou ran all the way to Galveston Bay. It contained 100,000 acres (400 km2) of grazing land for cattle.
"Proposed" towns in or near present-day Pasadena were set up but short lived and either abandoned or never even got off the ground. In 1892 Colonel John H. Burnett of Galveston established an unnamed townsite on the Vince Survey just east of the Allen Ranch. Burnett was involved in both construction and promotion of railroads and knew their impact on the value of property. The land was sold in 10 acres (4.0 ha) lots. He had also established the nearby towns of Deepwater and Genoa, later to be incorporated into Pasadena and Houston.
The 1900 hurricane that destroyed Galveston heavily damaged Pasadena, as well. The city received a population boost from some Galveston refugees who relocated to the mainland following the catastrophe. Donations by the newly created Red Cross, including millions of strawberry plants to Gulf Coast farmers, helped revive the community. This and the subsequent establishment of a major strawberry farm in the area by Texaco founder Joseph S. Cullinan made Pasadena a major fruit producer for many years afterward. As the community recovered major tracts of the Allen Ranch were liquidated opening up new development. Rice farmers from Japan settled in the community further diversifying its agriculture. Champion Coated Paper Company of Ohio opened a paper mill in 1937. Other businesses began to develop.
In 1901 the Texas Oil Boom began with the gusher at Spindletop. The discovery of the oil field at Goose Creek led to increasing petroleum exploration around Galveston Bay. By 1917–1920 refinery operations had appeared in Pasadena and continued to expand thereafter for example the Pasadena Refining System... The world wars gradually brought further industrial development, with Pasadena's growth rate surpassing even neighboring Houston.
Pasadena voted to incorporate in 1923, but residents decided to cancel the incorporation one year later. Pasadena incorporated in 1928. Because of the 1928 incorporation, Houston did not incorporate Pasadena's territory into its city limits, while Houston annexed surrounding areas that were unincorporated.
By the mid-20th century Pasadena's economy had become strongly tied to petroleum and other heavy industry. NASA's Johnson Space Center (JSC) was established near Pasadena in 1963 with the residential community of Clear Lake City, partially under Pasadena's jurisdiction, established nearby. These developments helped to diversify the town's economy significantly. Eventually, the city gained the unofficial moniker Stinkadena by locals due to the pollution from its large industrial base.
Former Pasadena City Council member and State Representative Ray Barnhart described the city at the time as "a lovely community but politically corrupt." Barnhart recalled that a half dozen Pasadena officials were indicted in the late 1950s and early 1960s for public corruption.
In 1965, Houston Post reporter Gene Goltz Received the Pulitzer Prize for his exposure of government corruption in Pasadena, Texas, which resulted in widespread reforms.
In the 21st century, Pasadena emerged as a mostly working-class suburb of Houston.
On October 31, 2015, an EF2 tornado struck a warehouse within Pasadena city limits. Half of the warehouse was completely leveled with its roof completely mangled up. The tornado moved northeast into La Porte city limits and damaged approximately 30 homes.
As of the census of 2010, there were 149,043 people. There were 54,712 housing units
The racial makeup of the city was 83.3% White, 2.7% African American, 1.5% American Indian and Alaska Native, 2.1% Asian, 11.6% from other races, and 1.9% from two or more races. Hispanic or Latino of any race were 66.2% of the population.
As of the census of 2000, there were 141,674 people, 47,031 occupied housing units, and 35,179 families[citation needed] residing in the city. The population density was 3,208.1 people per square mile (1,238.7/km2).[citation needed] There were 50,367 housing units at an average density of 1,140.5 per square mile (440.4/km2).[citation needed]
The racial makeup of the city was 71.4% White, 1.6% African American, 0.7% American Indian and Alaska Native, 1.8% Asian, 0.0% Native Hawaiian and other Pacific Islander, 21.3% from other races, and 3.1% from two or more races. Hispanic or Latino of any race were 48.2% of the population.
There were 47,031 households, out of which 43.1% had children under the age of 18 living with them, 55.8% were married couples living together, 13.1% had a female householder with no husband present, and 25.2% were non-families. 20.4% of all households were made up of individuals, and 6.2% had someone living alone who was 65 years of age or older. The average household size was 2.99 and the average family size was 3.48.
In the city, the population was distributed by age as follows: 31.6% under the age of 18, 11.4% from 18 to 24, 31.2% from 25 to 44, 17.9% from 45 to 64, and 7.9% who were 65 years of age or older. The median age was 29 years. For every 100 females, there were 99.8 males. For every 100 females age 18 and over, there were 97.6 males.
About Texas
Texas is an extremely popular state in the South Central area of the United States. It is second largest U.S. State by both population and area. Millions of people commute to work in this great state every day and millions more visit on a yearly basis. There are many cities and towns in Texas from which to choose when thinking about moving to the great state.
Dallas is one of the most popular cities in Texas. This city offers so much to do. It has four professional sports teams as well as several major corporations that are located in Dallas. The Texas Stars hockey team is based in Dallas as well. Many celebrities have been born in Dallas including musicians and actors like Johnny Guitar and Dallas Cowboys wide receiver Deion Sanders.
Houston is also a popular city in Texas. It is the state's largest city and is known for its diverse population, great restaurants, and historic architecture. It is also rich in cultural history with several historically significant sites and landmarks.
Austin is another extremely popular Texas city. It is also the third largest city in the Texas. It is located just south of San Antonio on Highway 360. It has one of the best demographics of people in the entire country. Austin, TX is one of the few cities in the United States where everyone knows someone who has come to the state to visit family or has worked in an office there. This wide diversity of the population ensures that Austin, TX has something for everyone.
The third largest city in Texas, Houston is a logical choice for anyone who wants to relocate to this part of the country. It is situated on the bayou in the middle of Texas. There are many parks in Houston, where one can enjoy water activities such as swimming and fishing.
Houston is home to one of the most diverse groups of people. It has an ethnic, economic, religious, political, and historical mix that simply isn't found in other southern cities. As this part of Texas has changed over time, so too have the people that call Texas home. There have been some large immigration waves to the state, and these immigrants bring with them an ethnicity and a culture all their own.
The fourth largest city in Texas, Dallas is known for being a crossroads between two very different regions. It is central in the Texas oil fields and very prosperous in its political clout. Many famous names have roots in Texas, and Dallas is the state capitol. It has an exciting history with many battles fought over the state's rights to Texas territories. The city also has a popular rodeo in Dallas that is world famous.
The fifth most populous city in Texas, Houston is also one of its most popular cities. Like many of the other Texas popular cities, it was a former railroad's capital. Its rich history and the energy it provides attract a good deal of workers from out of state as well as local residents, who enjoy the abundance of resources and the energy it generates. As more is learned about Texas and all that it has to offer, the influx will only continue to increase.
Austin, another one of the most popular Texas cities, was named one of the top ten best places to live by the US Times. The vibrant college town and surrounding areas are considered to be central to the Texas economy. There are many festivals and events that take place in this region, which make it even more popular each year. It is also home to the third largest film industry in the country.
San Antonio is also growing in popularity as a destination. This historic city offers a lot for the tourist and the family. It is known for having one of the largest Latin-speaking populations in the nation. It has a strong economic presence and is a popular destination for people moving from other parts of Texas.
Fort Worth is another growing popular Texas destination. This area is known for having both a vibrant music scene and for being a world class business city. It has some of the best public transportation in the state and is close to the Eastern Texas Plain. It is also a safe place to live in and provides easy access to North Texas.