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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
The first inhabitants of the Chattanooga area were Native Americans. Sites dating back to the Upper Paleolithic period (ca. 10,000 BCE) show continuous human occupation through the Archaic, Woodland, Mississippian/Muskogean/Yuchi (900–1714 CE), and Cherokee (1776–1838) periods. The Chickamauga Mound near the mouth of the Chickamauga Creek is the oldest (ca. 750 CE) remaining visible art in Chattanooga.
The Citico town and mound site was the most significant Mississippian/Muscogee landmark in Chattanooga up to 1915. The first part of the name "Chattanooga" derives from the Muskogean word cvto /chắtȯ/ – 'rock'. The latter may be derived from a regional suffix -nuga meaning dwelling or dwelling place. It is also believed to be derived from the Creek Indian word Chat-to-to-noog-gee, meaning ‘rock rising to a point’, which is speculated to be a reference to Lookout Mountain.
The earliest Cherokee occupation of the area dates from 1776, when Dragging Canoe separated himself from the main tribe to establish resistance to European settlement during the Cherokee–American wars. In 1816 John Ross, who later became Principal Chief, established Ross's Landing. Located along what is now Broad Street, it became one of the centers of Cherokee Nation settlement, which also extended into Georgia and Alabama.
In 1838, the U.S. government forced the Cherokees, along with other Native Americans, to relocate to the area designated as Indian Territory, in what is now the state of Oklahoma. Their journey west became known as the "Trail of Tears" for their exile and fatalities along the way. The U.S. Army used Ross's Landing as the site of one of three large internment camps, or "emigration depots", where Native Americans were held before the journey on the Trail of Tears.
In 1839, the community of Ross's Landing incorporated as the city of Chattanooga. The city grew quickly, initially benefiting from a location well-suited for river commerce. With the arrival of the railroad in 1850, Chattanooga became a boom town. The city was known as the site "where cotton meets corn," referring to its location along the cultural boundary between the mountain communities of southern Appalachia and the cotton-growing states to the south.
During the American Civil War, Chattanooga was a center of battle. Chattanooga served as a hub connecting fifty percent of the Confederacy's arsenals, those being located in Atlanta, Augusta, Columbus, and Macon. Chattanooga railroads proved vital in the Confederacy's transportation of raw material to processing plants where they were responsible for producing small arms munitions. During the Chickamauga Campaign, Union artillery bombarded Chattanooga as a diversion and occupied it on September 9, 1863. Following the Battle of Chickamauga, the defeated Union Army retreated to safety in Chattanooga. On November 23, 1863, the Battles for Chattanooga began when Union forces led by Major General Ulysses S. Grant reinforced troops at Chattanooga and advanced to Orchard Knob against Confederate troops besieging the city. The next day, the Battle of Lookout Mountain was fought, driving the Confederates off the mountain. On November 25, Grant's army routed the Confederates in the Battle of Missionary Ridge. In regard to victories won by the Union, Chattanooga marks one of three defining moments that turned the Civil War in their favor. The Battle of Gettysburg brought the streak of victories obtained by the Confederacy to an end, while the Siege of Vicksburg split the Confederacy itself in half, while Chattanooga served as the doorway to the deep south. These battles were followed the next spring by the Atlanta Campaign, beginning just over the nearby state line in Georgia and moving southeastward. After the war ended, the city became a major railroad hub and industrial and manufacturing center.
The largest flood in Chattanooga's history occurred in 1867, before the Tennessee Valley Authority (TVA) system was created in 1933 by Congress. The flood crested at 58 feet (18 m) and completely inundated the city. Since the completion of the reservoir system, the highest Chattanooga flood stage has been nearly 37 feet (11 m), which occurred in 1973. Without regulation, the flood would have crested at 52.4 feet (16.0 m). Chattanooga was a major priority in the design of the TVA reservoir system and remains a major operating priority in the 21st century.
In December 1906, Chattanooga was in the national headlines in United States v. Shipp, as the United States Supreme Court, in the only criminal trial in its history, ruled that Hamilton County Sheriff Joseph H. Shipp had violated Ed Johnson's civil rights when Shipp allowed a mob to enter the Hamilton County jail and lynch Johnson on the Walnut Street Bridge.
Chattanooga grew with the entry of the United States in the First World War in 1917; the nearest training camp was in Fort Oglethorpe, Georgia. The Influenza pandemic of 1918 closed local movie theaters and pool halls. By the 1930s, Chattanooga was known as the "Dynamo of Dixie", inspiring the 1941 Glenn Miller big-band swing song "Chattanooga Choo Choo". Through Mayor P.R. Olgiati's efforts, Chattanooga became the first city in Tennessee to have a completed interstate highway system in the latter 1960s. In February 1958, Chattanooga became one of the smallest cities in the country with three VHF television stations: WROM-TV (now WTVC-TV) channel 9 (ABC), WRGP-TV (now WRCB-TV) channel 3 (NBC), and WDEF-TV channel 12 (CBS).
The same mountains that provide Chattanooga's scenic backdrop also trap industrial pollutants, which settle over the city. In 1969, the federal government declared that Chattanooga had the dirtiest air in the nation. Like other early industrial cities, Chattanooga entered the 1970s with serious socioeconomic challenges, including job layoffs because of de-industrialization, deteriorating city infrastructure, racial tensions, and social division. Chattanooga's population increased by nearly 50,000 in the 1970s. However, this was mostly because the city annexed nearby residential areas. By the mid-1980s, local leaders launched Vision 2000, an effort to revitalize and reinvent Chattanooga's culture and economy. Chattanooga's population declined by more than 10% in the 1980s, but regained it over the next two decades, the only major U.S. city to do so.
Since the beginning of the 21st century, the city of Chattanooga has grown, attracting people from out of state and even out of the country.
Chattanooga launched the first one-gigabit-per-second Internet service in the United States in September 2010, provided through the city-owned utility EPB.
In August 2012, Chattanooga developed its own typeface, called Chatype, which marks the first time a municipality has its own typeface in the United States and the first crowd-funded, custom-made typeface in the world.
On July 16, 2015, six people—four U.S. Marines, one sailor, and the gunman—were killed and two more were wounded in shootings at two U.S. military facilities in Chattanooga.
On November 21, 2016, a school bus carrying students from Woodmore Elementary School crashed in the Brainerd neighborhood, killing 6 and injuring 23. In March 2018, the driver, an employee of Durham School Services, was convicted of six counts of criminally negligent homicide, 11 counts of reckless aggravated assault, seven counts of assault, reckless endangerment, reckless driving and illegally using his phone while driving. The crash reignited the debate about whether seat belts should be required in school buses.
As of the census of 2010, there were 167,674 people, 70,749 households, and 40,384 families residing in the city. The population density was 1,222.5 people per square mile (472.5/km2). There were 79,607 housing units at an average density of 588.8 per square mile (226.0/km2). The racial makeup of the city was 58.0% White, 34.9% Black, 2.0% Asian, 0.4% American Indian, 0.1% Pacific Islander, 2.8% from other races, and 1.9% from two or more races. Persons of Hispanic or Latino origin (regardless of race) constituted 5.5% of the total population. Non-Hispanic Whites were 55.9% of the population in 2010, down from 67.3% in 1980. There were 70,749 households, out of which 26.7% had children under the age of 18 living with them, 36% were married couples living together, 17.3% had a female householder with no husband present, and 42% were non-families. 33.5% of all households were made up of individuals, and 26% had someone living alone who was 65 years of age or older. The average household size was 2.26 and the average family size was 2.94.
In the city, the population was spread out, with 21.3% under the age of 18, 11.5% from 18 to 24, 27% from 25 to 44, 25.5% from 45 to 64, and 14.7% who were 65 years of age or older. The median age was 38.1 years. 46.1% of the population was male and 53.9% of the population was female.
The median income for a household in the city was $35,817, and the median income for a family was $43,314. Males had a median income of $36,109 versus $31,077 for females. The per capita income for the city was $23,756. About 14% of families and 16.5% of the population were below the poverty line, including 27% of those under age 18 and 13.8% of those age 65 or over.
Chattanooga's Metropolitan Statistical Area, which includes Hamilton, Marion, and Sequatchie counties in Tennessee and Catoosa, Dade, and Walker counties in Georgia, grew from 476,531 people, as of the 2000 census, to 529,222 people, as of the 2010 census, an 11% increase during the 2000s.
The single largest religious group in Chattanooga is Christianity. According to 2010 statistics, the Southern Baptist Convention was the largest denomination with 225 congregations and 122,300 members; followed by the United Methodist Church with 31,500 members and 83 churches. The third-largest group of Christians identified as non-denominational congregations; and the fourth-largest organized denomination was the Church of God (Cleveland, Tennessee) with 82 churches and 17,900 members. The 5th largest Christian religious group, according to 2010 statistics, was the Roman Catholic Diocese of Knoxville which had 12 congregations and 14,300 members. As of 2016, the second-largest religion in Chattanooga is Islam, with 2,200 adherents.
"Tennessee" redirects here. For the original Japanese MC, read Tenn (Jin-seki). Also, the state in United States of America, upon which the country name was based. The southern part of this state is known as "Nashville" after the singer and song writer Nashville Brown. Demography: Tennessee has the largest proportion of African Americans of any state in America, noted by its three major urban areas: Nashville, Oak Creek and Green Hills. Demography in Tennessee reveals that the urban areas of Green Hills and Oak Creek have experienced some of the fastest growth in the country.
The white population constitutes the largest proportion of the population, at about 58%. This represents about a third of the total population of Tennessee. The proportion of people who are black is slightly higher than that of white, at 18%, according to the U.S. Census. There are a large number of Hispanics and Asians in Tennessee, many concentrated in and around Nashville. These groups make up a significant portion of the population in Tennessee, especially in its largest cities, such as Nashville, Green Hills and Memphis.
Demography of Tennessee presents the essential facts about population movement and trends. The largest number of immigrants (mostly from southern states) moved to Tennessee in recent decades. The largest influx of interstate movement of populations (in both absolute and percentage terms) came to Tennessee between the years of 1990 and 2021. There is an exceptionally high rate of naturalization among residents of Tennessee. Some states with large concentrations of immigrants have much higher naturalization rates than does Tennessee.
Tennessee's population growth rate has been above the national average since the early 1990s. This is largely due to an influx of larger numbers of Hispanic and Asian immigrants. The largest proportion of this population comes from west central Mexico, but some come from other southern states, including Texas. Most of the growth is east to north south rather than east to west.
A key component of Tennessee's demography is its high rate of union membership. Tennessee is home to the tenth largest union force in the United States, according to the latest census figures. Tennessee is the only state with a higher than average rate of union membership. The high unionization rate is mostly a product of the southern plantation economy.
Demography of Tennessee has changed a lot over time. The population has always been fairly evenly balanced between the urban and rural populations. But the rapid growth of the urban population in Tennessee has changed that balance. Urban living is becoming more popular and more mainstream. It is still true that there are some rural areas in Tennessee where people live in small communities and tend to be more conservative or religious.
Demography is changing also because the United States is becoming a more urbanized country. More people are moving to cities every year. As a result, more people are choosing to live in or near the urban area. In the past, they would have stayed put; but now, many have chosen to move to the urban area and work in some of the services provided by the new businesses that have sprung up in major cities. This migration has helped to change the demography of Tennessee. The growth of the suburbs has outstripped the growth of the rural area.
In addition to the rapid growth of the urban population, the growth of the city of Nashville and the surrounding metropolitan area have contributed to the changing demography of Tennessee. Nashville, which was the fifth largest city in Tennessee before the Great Depression, is now the tenth largest. The growth of the Nashville metropolitan area has contributed to the increasing ethnic diversity of the United States' population. This means that more people of all races and ethnicities are living in Nashville. This makes for a more diverse population in Tennessee, especially in its approach to race and ethnicity.