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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Sioux Falls
The history of Sioux Falls revolves around the cascades of the Big Sioux River. The falls were created about 14,000 years ago during the last ice age. The lure of the falls has been a powerful influence. Ho-Chunk, Ioway, Otoe, Missouri, Omaha (and Ponca at the time), Quapaw, Kansa, Osage, Arikira, Dakota, and Cheyenne people inhabited and settled the region previous to Europeans and European descendants. Numerous burial mounds still exist on the high bluffs near the river and are spread throughout the general vicinity. Indigenous people maintained an agricultural society with fortified villages, and the later arrivals rebuilt on many of the same sites that were previously settled. Lakota populate urban and reservation communities in the contemporary state and many Lakota, Dakota, and numerous other Indigenous Americans reside in Sioux Falls today.
French voyagers/explorers visited the area in the early 18th century. The first documented visit by an American of European descent was by Philander Prescott, who camped overnight at the falls in December 1832. Captain James Allen led a military expedition out of Fort Des Moines in 1844. Jacob Ferris described the Falls in his 1856 book "The States and Territories of the Great West".
Two separate groups, the Dakota Land Company of St. Paul and the Western Town Company of Dubuque, Iowa organized in 1856 to claim the land around the falls, considered a promising townsite for its beauty and water power. Each laid out 320-acre (1.3 km2) claims, but worked together for mutual protection. They built a temporary barricade of turf which they dubbed "Fort Sod", in response to native tribes attempting to defend their land from the settlers. Seventeen men then spent "the first winter" in Sioux Falls. The following year the population grew to near 40.
Although conflicts in Minnehaha County between Native Americans and white settlers were few, the Dakota War of 1862 engulfed nearby southwestern Minnesota. The town was evacuated in August of that year when two local settlers were killed as a result of the conflict. The settlers and soldiers stationed here traveled to Yankton in late August 1862. The abandoned townsite was pillaged and burned.
Fort Dakota, a military reservation established in present-day downtown, was established in May 1865. Many former settlers gradually returned and a new wave of settlers arrived in the following years. The population grew to 593 by 1873, and a building boom was underway in that year. The Village of Sioux Falls, consisting of 1,200 acres (4.9 km2), was incorporated in 1876 and was granted a city charter by the Dakota Territorial legislature on March 3, 1883.
The arrival of the railroads ushered in the great Dakota Boom decade of the 1880s. The population of Sioux Falls mushroomed from 2,164 in 1880 to 10,167 at the close of the decade. The growth transformed the city. A severe plague of grasshoppers and a national depression halted the boom by the early 1890s. The city grew by only 89 people from 1890 to 1900.
But prosperity eventually returned with the opening of the John Morrell meat packing plant in 1909, the establishment of an airbase and a military radio and communications training school in 1942, and the completion of the interstate highways in the early 1960s. Much of the growth in the first part of the 20th century was fueled by agriculturally based industry, such as the Morrell plant and the nearby stockyards (one of the largest in the nation).
In 1955 the city decided to consolidate the neighboring incorporated city of South Sioux Falls. At the time South Sioux Falls had a population of nearly 1,600 inhabitants, according to the 1950 census. It was the third largest city in the county after Sioux Falls and Dell Rapids. By October 18, 1955, South Sioux Falls residents voted 704 in favor and 227 against to consolidate with Sioux Falls. On the same issue, Sioux Falls residents voted on November 15 by the vote 2,714 in favor and 450 against.
In 1981, to take advantage of recently relaxed state usury laws, Citibank relocated its primary credit card center from New York City to Sioux Falls. Some claim that this event was the primary impetus for the increased population and job growth rates that Sioux Falls has experienced over the past quarter-century. Others point out that Citibank's relocation was only part of a more general transformation of the city's economy from an industrially based one to an economy centered on health care, finance, and retail trade.
Sioux Falls has grown at a rapid pace since the late 1970s, with the city's population increasing from 81,000 in 1980 to 195,850 in 2020.
On the night of September 10, 2019, the south side of Sioux Falls was hit by three EF-2 tornadoes, severely damaging at least 37 buildings, including the Plaza 41 Shopping Center. One tornado hit the Avera Heart Hospital, damaging portions of the roof and windows, and causing 7 injuries, including a man who fractured his skull as he was thrown into an exterior wall of the hospital. Another tornado hit the busy commercial district near the Empire Mall, injuring one woman inside her home. Another touched down on the far south side in a suburban residential area, tearing the roofs off of homes. The total damage was more than $5 million.
As of the census of 2010, there were 153,888 people, 61,707 households, and 37,462 families residing in the city. The population density was 2,109.2 inhabitants per square mile (814.4/km2). There were 66,283 housing units at an average density of 908.5 per square mile (350.8/km2). The racial makeup of the city was 86.8% White, 4.2% African American, 2.7% Native American, 1.8% Asian, 0.1% Pacific Islander, 2.0% from other races, and 2.5% from two or more races. Hispanic or Latino of any race were 4.4% of the population.
There were 61,707 households, of which 31.9% had children under the age of 18 living with them, 45.5% were married couples living together, 10.9% had a female householder with no husband present, 4.4% had a male householder with no wife present, and 39.3% were non-families. 30.6% of all households were made up of individuals, and 8.7% had someone living alone who was 65 years of age or older. The average household size was 2.40 and the average family size was 3.02.
The median age in the city was 33.6 years. 24.6% of residents were under the age of 18; 10.7% were between the ages of 18 and 24; 29.7% were from 25 to 44; 24.1% were from 45 to 64; and 10.9% were 65 years of age or older. The gender makeup of the city was 49.6% male and 50.4% female.
In 2015, the median household income in Minnehaha County, SD was $59,884, while Lincoln County, SD was $76,094. This represents a 0.29% growth from the previous year. The median family income for Sioux Falls was $74,632 in 2015. Males had a median income of $40,187 versus $31,517 for females. The per capita income for the county was $26,392. 11.8% of the population and 8.5% of families were below the poverty line. Out of the total population, 16.8% of those under the age of 18 and 8.8% of those 65 and older were living below the poverty line.
After statehood in 1889, South Dakota was settled mainly by European immigrants, with Germans and Scandinavians the largest ethnic groups. At present, the religious majority in the state and city is Lutheran, while Roman Catholics are the second-largest group.
The Lutheran Church - Missouri Synod has eight churches in Sioux Falls: Memorial Lutheran Church, Faith Lutheran Church, Christ Lutheran Church, Lord Of Life Lutheran Church, Our Redeemer Lutheran Church, Resurrection Lutheran Church, Zion Lutheran Church, and Trinity Lutheran Church of the Deaf.
The Wisconsin Evangelical Lutheran Synod has two churches in Sioux Falls: Bethel Lutheran Church and Good Shepherd Lutheran Church.
The Roman Catholic Diocese of Sioux Falls, one of two dioceses in the state, built St. Joseph Cathedral on Duluth Avenue beginning in 1915 and completed in 1919. Sioux Falls is also the seat of the Episcopal Diocese of South Dakota.
Sioux Falls has a small Hindu population served by the Hindu Temple of Siouxland.
The Chabad Jewish Center of South Dakota has been based in the city since December 24, 2016 and serves the entire state of South Dakota and its Jewish population, which is estimated at between 400 and 1,000.
There are three Islamic centers in the city, the Muslim Community Center of South Dakota (MCCSD), Islamic Center of Sioux Falls (ICSF), and Masjid Attaqwa. All observe the five daily prayers and some weekend activities for adults and children.
About South Dakota
South Dakota is a sparsely populated Midwestern U.S. state with a big population and rich history where flat prairie gives way to stunning rolling mountains. Black Hills is a national treasure, home to 2 beautiful historic monuments carved into imposing granite peaks: Mt. Rushmore, the tallest historic monument in the U.S., and Crazy Horse Memorial, an honorable tribute to the famous native American tribe. A visit to these marvelous landscapes will quickly become family-friendly and one of the best vacations one can take.
Situated in the western part of North Dakota, South Dakota is bordered on two sides by the Great Sioux river. This border separates the predominantly Lakota population from the Dakota Indians, who are mostly from the Bakllum and Nakota tribes. The two populations face off in what is known as The Great Sioux War (also known as The Great Sioux Campaign) which claimed a tremendous toll on the Indians' lifestyle. The massive numbers of dead and wounded (not to mention abandoned American military equipment) tell a tragic tale of war's brutal aftermath.
In addition to being the ancestral home of the Lakota, Dakota, and Ojibway tribes, South Dakota also has the nation's largest economy. Thanks to an unusually high natural resource base - abundant mineral deposits, abundant lakes, and an extremely hospitable climate - it is a landlocked state with enormous potential. It is home to more than one-hundred industries, including mining, pharmaceuticals, railroads, and amusement parks. One popular industry is tourism, which contributes over ten billion dollars annually to South Dakota's economy.
South Dakota's geology and topography are the result of great contrasts. The rapid glacial retreats of the Ice age caused a great deal of erosion and resulted in large areas of exposed rock. Sand dunes and low rolling hills define the western part of the state, while the mountainous eastern side is characterized by long prairie grass-filled plains.
Because there are many different geological phenomena occurring, geologists study the land for their composition. This includes studying core samples to search for the presence of any sediment. Geologists need to be well-educated about the topography of the area they're investigating because the topography will dictate the kinds of vegetation and the kinds of animals that live there. They'll need to know the topography at the top of a hill, so they can figure out how steep a drop should be. The thickness of the soil, the topography of water levels, and even the amount of sunlight necessary for plants to grow all play into the composition of the land.
A mineral-rich environment is a major draw to South Dakota. There are literally dozens of minerals within the state, many of which are used in manufacturing. Some of the most common minerals found in the state include iron ore, zinc, silver, copper, manganese, and molybdenum. Each mineral has unique qualities, and the mining for them requires scientific know-how. Many minerals are also buried underground, making them very difficult to extract.
Tourism is a big industry in South Dakota. Approximately 25 percent of the state's Gross Domestic Product is derived from tourism. Hotels, resorts, fishing, hunting, outdoor activities, and recreation are all part of South Dakota's economy. The winters are particularly harsh in the state, which is why many people travel from other states to visit during the summer and fall.
Although the climate is challenging, South Dakota's natural resources are abundant. Drought affects the environment, but when precipitation does occur, it usually recedes quickly after. This means that there is ample time for the surrounding natural environment to recover and thrive. Geology and mineral deposits continue to be found and developed, which allow the state to maintain a high quality of life.