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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
In May 1540, a Spanish expedition led by Hernando de Soto traversed what is now Columbia while moving northward on exploration of the interior of the Southeast. The expedition produced the earliest written historical records of this area, which was part of the regional Cofitachequi chiefdom of the Mississippian culture.
In the colonial era, English and other colonists encountered the Congaree in this area. They occupied villages along the Congaree River. The English colonists of South Carolina established a frontier fort and fur trading post named after the Congaree, on the west bank of the Congaree River. It was at the fall line and the head of navigation in the Santee River system.
In 1754 the colonial government established a ferry to connect the fort with the growing Anglo-European settlements on the higher ground on the east bank.
Like many other significant early settlements in colonial America, Columbia is on the fall line of the Piedmont region. The fall line is often marked by rapids at the places where the river cuts sharply down to lower levels in the Tidewater or Low Country of the coastal plain. Beyond the fall line, the river is unnavigable for boats sailing upstream. Entrepreneurs and later industrialists established mills in such areas, as the water flowing downriver, often over falls, provided power to run equipment.
As of the census of 2010, there were 129,272 people, 52,471 total households, and 22,638 families residing in the city. The population density was 928.6 people per square mile (358.5/km2). There were 46,142 housing units at an average density of 368.5 per square mile (142.3/km2). The racial makeup of the city was 51.27% White, 42.20% Black, 2.20% Asian, 0.25% Native American, 0.30% Pacific Islander, 1.50% from other races, and 2.00% from two or more races. Hispanic or Latino of any race were 4.30% of the population.
There were 45,666 households, out of which 22.4% had children under the age of 18 living with them, 28.7% were married couples living together, 17.1% had a female householder with no husband present, and 50.4% were nonfamilies. 38.0% of all households were made up of individuals, and 8.9% had someone living alone who was 65 years of age or older. The average household size was 2.18 and the average family size was 2.94.
In the city, the population was spread out, with 20.1% under the age of 18, 22.9% from 18 to 24, 30.1% from 25 to 44, 16.6% from 45 to 64, and 10.3% who were 65 years of age or older. The median age was 29 years. For every 100 females, there were 96.2 males. For every 100 females age 18 and over, there were 93.4 males.
The median income for a household in the city was $31,141, and the median income for a family was $39,589. Males had a median income of $30,925 versus $24,679 for females. The per capita income for the city was $18,853. About 17.0% of families and 22.1% of the population were below the poverty line, including 29.7% of those under the age of 18 and 16.9% ages 65 or older.
The Southern Baptist Convention has 241 congregations and 115,000 members. The United Methodist Church has 122 congregations and 51,000 members. The Evangelical Lutheran Church has 71 congregations and 25,400 members. The PC (USA) has 34 congregations and 15,000 members; the Presbyterian Church in America has 22 congregations and 8,000 members. Columbia is see city of the Episcopal Diocese of Upper South Carolina, and Trinity Episcopal Cathedral is located across the street from the state capitol. The Catholic Church has 14 parishes, including the Basilica of Saint Peter, the state's only minor basilica and the 85th church in the U.S. to receive this designation from the Vatican. There are 3 Jewish synagogues. There are 3 different Islamic musjids providing places of worship for more than 600 Muslim families living in Columbia. There is 1 Greek Orthodox Church in Columbia. There are 2 Hindu Temples in the City, Hindu Temple of South Carolina and BAPS Shri Swaminarayan Mandir Columbia.
About South Carolina
South Carolina is the eastern U.S. states bordering the Atlantic Ocean, where the coastline has a stretch of low, sandy beaches along the Indian River and the federally designated Albemarle Island National Seashore. Southern coastal cities include Charleston, North Charleston, Orangeburg, Folly Beach, Hanahan, Rock Hill, Surfside, Aviso, Windham, and Dorchester. The state capital, Columbia, is also located in the coastal area. South Carolina's geography has made it the home of diverse cultural identities such as the barbecue-style cuisine of Charleston, the wooded mountain atmosphere of Aiken, and the cottonseed culture of Gastonia. Geographically, South Carolina is defined by its wide stretch of land along the Atlantic Ocean and its numerous seaside towns and cities.
Southern coastal cities like Charleston, North Charleston, Orangeburg, and Fishing Neck are synonymous with tourist attractions and culture. Known collectively as South Carolina, these cities have been named after prominent men in the state's history including Charleston doctor Benjamin Tillman, American Revolutionary leader Lieut. Gen. Winfield Scott Davis, and Army Gen. Sherman Alsley, who went to battle at the Alarm Bay at the entrance of what later became Cape Henry, located along the Indian River. A pair of hotels on the Topsail Island became the starting point of the first race for dogs in the United States. Today, Tillman's Gift Basket Company operates a gift basket business at the site. A visit to these sites would not be complete without taking a trip to Aiken, which is known for its world-class beaches. Among its most well-known beaches is Gold Coast, which became famous because of the multiple nightclubs it houses.
Another popular destination in Southern Carolina is Jacksonville, which is about an hour south of Charlotte on the east coast of the state. Here one can go to Atlantic Beach, which has a renowned surfboard shop. Located on Pee Dee Beach, Atlantic Beach features a lifeguard station, lifeguard stand, and picnic areas. Additionally, the neighboring Litchfield Island features a submarine tour and snorkeling. To make sure that one explores all of the beaches available in the area, one may want to consider a day trip on a Ferris wheel.
The Pee Dee Beach portion of South Carolina is known as the best barrier reef shoreline in the entire country. It offers turquoise blue waters, plenty of diving opportunities, as well as numerous public accesses to nearby reefs. A few attractions include the Pelican State Beach, Marine Research Institute, and Scripps Park. One may also find a number of sporting activities to participate in along the way, including kayaking, surfing, rafting, and jet skiing. A day at the beach is not complete without taking in one or more golfer shots.
Orangeburg is located just a short distance from the state capitol. It is here that one can indulge in a wide array of activities, most notably golf. Orangeburg Golf Digest is an annual magazine published by the South Carolina Golf Association. This magazine features articles written by golf professionals about everything related to golf in South Carolina. Additionally, it features stories and articles about various tournaments, including the SC Olympics, Noosa Grand Prix, and the Southern Classic.
One of the best ways to get close to home is to stay in a rental home. These homes are available across all different price ranges and can be found throughout the area. Finding one that is right for one's needs requires some research. Many of these rental homes are available on a nightly basis. Additionally, they can be found in any price range that one can imagine.
A number of people do not own homes in the area, but rather vacation homes. For these individuals, renting a vacation home can be just as nice a way to spend their vacation money. These homes are available both through online companies and on paper rental services throughout South Carolina. Vacation homes are located throughout the state. A potential renter can find one that suits their budget and will fit their particular needs.
South Carolina is known throughout the United States for its natural beauty. Millions of tourists visit the area each year. Home owners can benefit from this tourism by housing tourists. In addition, rental homes can help lower the cost of living in the area. Those looking for investment properties can find them in the South Carolina area.