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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Upper Darby
In 1650, the area that eventually became Upper Darby had been inhabited by the Lenape tribe of Native Americans for hundreds of years. The Lenape were part of the larger late Woodland culture, living in longhouses and birch bark homes, and engaging in the type of agriculture featuring Companion planting of the Three Sisters (winter squash, maize, and beans).
The first permanent Europeans settlers arrived in late 1653 with a group from New Sweden. Soon after, in 1655, New Sweden was taken over by the Dutch, and then came under English rule in October 1664 as part England's overall conquest of New Amsterdam. The region was controlled as a possession of the English king until it was included in a large land grant to William Penn in 1681.
Upon Penn's founding of the colony of Pennsylvania the next year, the area was designated as part of the municipality of Darby Township, in Chester County. It was subsequently part of the eastern section of that county which was split off on September 26, 1789, to form Delaware County.
The Lower Swedish Cabin, thought to have been built in 1654, is located on Creek Road along the Darby Creek and is believed by many to be a remnant of the early Swedes, who introduced the log cabin to this area. Today the "Swedish Cabin" is designated with a Pennsylvania Historical Marker. The Cabin is also on the National Register of Historic Places.
Darby Township originally occupied the area between the current border of Upper Darby to the north, Cobbs Creek and then Darby Creek to the east and south, and Ridley and Springfield townships to the west. This continued until 1736, when, for the convenience of the inhabitants, it was decided at a town meeting to separate the upper part from the lower "in all matters save the levies made for the support of the poor," with the northern part thereafter to be called Upper Darby Township. The exact boundary was not established until 1787, when a petition was presented to the court. The following is an excerpt from this petition:
Reflecting the Quaker background of its earliest English settlers, Upper Darby was active in the antislavery movement. At least one abolition society existed prior to 1830, and sent a committee of twelve prominent citizens to the 1830 meeting of the Pennsylvania Anti-Slavery Society in Philadelphia.
Many homes in the area were stops on the Underground Railroad, including Hoodland, the home of abolitionist Thomas Pennock, which was eventually bequeathed to the township's public library and which currently houses the children's library, connected to a much larger modern annex which houses the Main Branch. Another prominent abolitionist, Thomas Garrett, grew up in Upper Darby and Thornfield, his home until the age of 32, still stands at Garrett Road and Maple Avenue in the Drexel Hill neighborhood. Two regiments from Upper Darby took part in the fighting in the American Civil War, and one, the 106th, was involved in the Battle of Antietam.
The abundance of creeks and streams in the area favored the development of mills, and it was in Upper Darby that the first mills in Delaware County could be found. The mill trade greatly increased the population of the township, from just over 800 in 1800 to almost 5,000 by 1890. However, beginning in 1885, the township also lost large sections of territory as the citizens of more populated neighborhoods petitioned the state to be recognized as separate municipalities. The first of these was the borough of Clifton Heights (incorporated on June 1, 1885), followed by the boroughs of Lansdowne (July 6, 1893), Aldan (September 22, 1893), Millbourne (October 12, 1909), and East Lansdowne (June 3, 1911). (Part of the territory of Aldan was also taken from Darby Township.)
In 1907, the Philadelphia Rapid Transit Company recognized the potential for growth in the township and extended the Market-Frankford elevated train line (or "El") from just west of the Schuylkill River in Philadelphia to 69th and Market Streets in Upper Darby. The El terminus at 69th Street Station became a busy terminal serving several trolley and light rail lines into the suburbs, as well as numerous city and suburban bus routes. Commuter traffic spurred the development of the 69th St. shopping district in the 1920s by John McClatchy, and made Upper Darby the second busiest shopping area in the region, second only to Center City Philadelphia. The business district is noted for many fine examples of Art Deco style buildings. A population explosion in the township followed, and by the 1960s Upper Darby ranked as the 7th most populous municipality in Pennsylvania.
In the early 1970s, students from Highland Park Elementary School began a campaign to have the Pennsylvania Firefly declared the official state insect of Pennsylvania. With advice and support from state legislators, the students began a campaign that included letter writing, the circulation of petitions, and the distribution of bumper stickers. On April 10, 1974, Governor Milton J. Shapp signed their bill making the Pennsylvania Firefly their state's official insect. A couple of years later, Highland Park Elementary School was presented with a bronze plaque in honor of the students' achievement.
In 1991, five Upper Darby policemen were convicted in federal court and sentenced to prison for violating the civil rights of two residents, a father and son. Each was found guilty on several counts involving assault, false arrest, and prosecution.
Upper Darby is one of Pennsylvania's most diverse communities. As of Census 2010, the racial makeup of the township was 56.6% White, 27.5% African American, 0.2% Native American, 11.1% Asian, 1.9% from other races, and 2.7% from two or more races. Hispanic or Latino of any race were 4.5% of the population.
In 2019, three out members of the LGBTQ community were elected to the Upper Darby School Board, and Upper Darby Pride, a non-profit organization planned the first Upper Darby Pride Fest for June 2020.
As of the census of 2000, there were 85,038 people, 32,551 households, and 20,474 families residing in the township. The population density was 14,658.7 people per square mile. There were 34,322 housing units at an average density of 4,361.6 per square mile (1,683.8/km2). The racial makeup of Upper Darby was 59.1% White; 20.5% African American; 15.3% Asian; 0.1% Native American; <0.1% Pacific Islander; 0.5% from other races and 2.3% from two or more races. Hispanics or Latinos of any race were 2.4% of the population
There were 32,551 households, out of which 31.0% had children under the age of 18 living with them, 45.0% were married couples living together, 13.4% had a female householder with no husband present, and 37.1% were non-families. 31.6% of all households were made up of individuals, and 11.5% had someone living alone who was 65 years of age or older. The average household size was 2.50 and the average family size was 3.23.
25.2% of the population was under the age of 18, 8.4% from 18 to 24, 32.8% from 25 to 44, 19.9% from 45 to 64 and 13.7% who were 65 years of age or older. The median age was 35 years. For every 100 females, there were 91.6 males. For every 100 females age 18 and over, there were 88.2 males.
The median income for a household in the township was $41,489, and median income for a family was $52,500. Males had a median income of $38,090 versus $30,416 for females. The per capita income for the township was $20,770. About 7.3% of families and 9.1% of the population were below the poverty line, including 11.1% of those under age 18 and 6.9% of those age 65 or over.
The state of Pennsylvania is a prominent southern, Midwestern state located along the northeast coast of the United States. Pennsylvania is governed by a hybrid political party that is called the Democratic Republicans. Pennsylvania is home to more than 35 million people - the largest population in the Eastern States. Pennsylvania's economy is highly diversified with a large number of industries based in its central region. The city of Philadelphia attracts a large number of residents who commute to New York City.
The state capital of Harrisburg is the state's largest. The city of Pittsburgh is Pennsylvania's biggest city. In terms of culture and ethnic diversity, Pennsylvania is best known for its German, Irish, and Dutch heritage. The state has one of the largest populations of Roman Catholics.
Pennsylvania's demography is older than the United States at about half a century. The last quarter of a century has seen a dramatic change in the state's demography. There are now more elderly people in this country than any other age group. Many immigrants have been to the state for generations but there has been an influx of recently arriving Hispanic immigrants in large numbers.
The ethnic diversity of Pennsylvania is reflected in its demography as well. The state has many ethnic groups including German Americans, Italian Americans, Irish Americans, Polish Americans, Russian Americans, and Latin American Americans. The state has many diverse ethnic identities and many different ethnic backgrounds.
Because of its long history and the diversity of its ethnic demographics, Pennsylvania is a state with lots of historical interest for historians and genealogists. Beginning in the seventh century, the state has been a key player in the expansion of Europe and the western world. Throughout European history, many battles have been fought between the native British population and the invaders from other tribes. Many of these invasions have taken place along the Pennsylvania border.
Over the years, many cultures have made their home in Pennsylvania. One of these cultures is the German community that settled in the Lackawinkle area over a century ago. Over the years, the German immigrants built many of the structures that are still standing today including historical townships, schools, churches, roads, and neighborhoods. They also left behind many language and dialectal symbols that are still used today by the German Americans in Pennsylvania.
Another significant ethnic group to arrive in Pennsylvania were Irish immigrants. In fact, there were so many of these immigrants that they all contributed to the state's economy and culture. This ancient population migrated to the state in large numbers during the latter part of the eighteenth and nineteenth centuries. Many Irish immigrants settled near what is now the city of Philadelphia, where they established many of the early city's buildings.
Historically, African Americans have also made significant contributions to the state. In fact, the state was home to some of the most powerful slave societies in the country prior to the Civil War. Throughout their history, these groups helped shape the society that exists today. In addition, the Black population has always been an important element in Pennsylvania's culture and heritage. This population has always played an important role in Pennsylvania history and culture.
Historically, Italian immigrants have also made a significant impact on the state. These immigrants brought a new perspective and way of life to the nation. In addition, they built a number of the cities and towns that are familiar to us today such as York, Lancaster, and Scranton. Their vast amount of experience in building and managing constructions has resulted in some of the most beautiful and unique structures anywhere.
Yet another group of immigrants that have made a positive impact on Pennsylvania culture and society are the Gypsies. Originating from southern Italy, these unique people brought a sense of elegance and style to the people of Pennsylvania. In addition to their building and architecture, Gypsies were also well known for their kindness and hospitality. They showed a willingness to share their culture with newcomers and helped to ensure that those who came to America would be able to fully adapt to the unique customs and way of life of Pennsylvania.
The immigrants from Europe and other countries have shaped the history and culture of Pennsylvania just as much as the native population has. Because of this, it is imperative that we continue to learn more about the people who came before us. In addition, the Pennsylvania Dutch people were also an important part of the history of Pennsylvania. While the Dutch language was more related to French than Italian, they were an important part of the overall French influence in Pennsylvania.