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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Indigenous peoples occupied the shoreline and bluffs in this area for thousands of years, taking advantage of the rich resources. The Sommerheim Park Archaeological District in Millcreek Township, Pennsylvania west of the city, includes artifacts from the Archaic period in the Americas, as well as from the Early and Middle Woodland Period, roughly a span from 8,000 BCE to 500 CE.
The historic Iroquoian-speaking Erie Nation occupied this area before being defeated by the five nations of the Iroquois Confederacy in the 17th century during the Beaver Wars. The Iroquois tribes had developed and five nations formed a political league in the 1500s, adding their sixth nation in the early 18th century. The Erie area became controlled by the Seneca, "keeper of the western door" of the Iroquois, who were largely based in present-day New York.
Europeans first arrived as settlers in the region when the French constructed Fort Presque Isle near present-day Erie in 1753, as part of their effort to defend New France against the encroaching British colonists. The name of the fort refers to the peninsula that juts into Lake Erie, now protected as Presque Isle State Park. The French term presque-isle means peninsula (from the Latin paene and insula, both literally, "almost an island"). When the French abandoned the fort in 1760 during the French and Indian War (Seven Years' War), it was the last post they held west of Niagara. The British established a garrison at the fort at Presque Isle that same year, three years before the end of the French and Indian War.
Erie is in what was the disputed Erie Triangle, a tract of land comprising 202,187 acres in the northwest corner of Pennsylvania fronting Lake Erie that was claimed after the American Revolutionary War by the states of New York, Pennsylvania, Connecticut (as part of its Western Reserve), and Massachusetts. The Iroquois claimed ownership first, so a conference was arranged for on January 9, 1789, wherein representatives from the Iroquois signed a deed relinquishing their ownership of the land. The price for it was $2,000 from Pennsylvania and $1,200 from the federal government. The Seneca Nation separately settled land claims against Pennsylvania in February 1791 for the sum of $800. It became a part of Pennsylvania on March 3, 1792, after Connecticut, Massachusetts, and New York relinquished their rights to the land and sold the land to Pennsylvania for 75 cents per acre or a total of $151,640.25 in continental certificates.
The General Assembly of Pennsylvania commissioned the surveying of land near Presque Isle through an act passed on April 18, 1795. Andrew Ellicott, who completed Pierre Charles L'Enfant's survey of Washington, DC and helped resolve the boundary between Pennsylvania and New York, arrived to begin the survey and lay out the plan for the city in June 1795. Initial settlement of the area began that year. Lt. Colonel Seth Reed and his family moved to the Erie area from Geneva, New York; they were Yankees from Uxbridge, Massachusetts. They became the first European-American settlers of Erie, at what became known as "Presque Isle".
President James Madison began the construction of a naval fleet during the War of 1812 to gain control of the Great Lakes from the British. Daniel Dobbins of Erie and Noah Brown of Boston were notable shipbuilders who led construction of four schooner−rigged gunboats and two brigs. Commodore Oliver Hazard Perry arrived from Rhode Island and led the squadron to success in the historic Battle of Lake Erie.
Erie was an important shipbuilding, fishing, and railroad hub during the mid-19th century. The city was the site where three sets of track gauges met. While the delays engendered cargo troubles for commerce and travel, they provided much-needed local jobs in Erie. When a national standardized gauge was proposed, those jobs, and the importance of the rail hub itself, were put in jeopardy. In an event known as the Erie Gauge War, the citizens of Erie, led by the mayor, set fire to bridges, ripped up track, and rioted to try to stop the standardization.
On August 3, 1915, the Mill Creek (Lake Erie) flooded downtown Erie. A culvert, or a tunnel, was blocked by debris, and collapsed. A four-block reservoir, caused by torrential downpours, had formed behind it. The resulting deluge destroyed 225 houses and killed 36 people. After the flood, Mayor Miles Brown Kitts had the Mill Creek directed into another, larger culvert, constructed under more than 2 miles of city, before emptying into Presque Isle Bay on the city's lower east side.
Downtown Erie continued to grow for most of the 20th century, based on its manufacturing base. It attracted numerous waves of European immigrants for industrial jobs. Erie's economy began to suffer in the latter part of the 20th century as industrial restructuring took place and jobs moved out of the area; it was considered part of the Rust Belt. The importance of American manufacturing, US steel and coal production, and commercial fishing began to gradually decline. before resulting in a major population downturn in the 1970s.
With the advent of the automobile age after World War II and government subsidies for highway construction, thousands of residents left Erie for suburbs such as Millcreek Township, which now has 55,000 residents. This caused a decline in retail businesses, some of which followed to the suburbs. Reflecting this perceived decline, Erie is occasionally referred to by residents as "The Mistake on the Lake" or "Dreary Erie".
Erie won the All-America City Award in 1972, and was a finalist in 1961, 1994, 1995, and 2009.
The state of Pennsylvania is a prominent southern, Midwestern state located along the northeast coast of the United States. Pennsylvania is governed by a hybrid political party that is called the Democratic Republicans. Pennsylvania is home to more than 35 million people - the largest population in the Eastern States. Pennsylvania's economy is highly diversified with a large number of industries based in its central region. The city of Philadelphia attracts a large number of residents who commute to New York City.
The state capital of Harrisburg is the state's largest. The city of Pittsburgh is Pennsylvania's biggest city. In terms of culture and ethnic diversity, Pennsylvania is best known for its German, Irish, and Dutch heritage. The state has one of the largest populations of Roman Catholics.
Pennsylvania's demography is older than the United States at about half a century. The last quarter of a century has seen a dramatic change in the state's demography. There are now more elderly people in this country than any other age group. Many immigrants have been to the state for generations but there has been an influx of recently arriving Hispanic immigrants in large numbers.
The ethnic diversity of Pennsylvania is reflected in its demography as well. The state has many ethnic groups including German Americans, Italian Americans, Irish Americans, Polish Americans, Russian Americans, and Latin American Americans. The state has many diverse ethnic identities and many different ethnic backgrounds.
Because of its long history and the diversity of its ethnic demographics, Pennsylvania is a state with lots of historical interest for historians and genealogists. Beginning in the seventh century, the state has been a key player in the expansion of Europe and the western world. Throughout European history, many battles have been fought between the native British population and the invaders from other tribes. Many of these invasions have taken place along the Pennsylvania border.
Over the years, many cultures have made their home in Pennsylvania. One of these cultures is the German community that settled in the Lackawinkle area over a century ago. Over the years, the German immigrants built many of the structures that are still standing today including historical townships, schools, churches, roads, and neighborhoods. They also left behind many language and dialectal symbols that are still used today by the German Americans in Pennsylvania.
Another significant ethnic group to arrive in Pennsylvania were Irish immigrants. In fact, there were so many of these immigrants that they all contributed to the state's economy and culture. This ancient population migrated to the state in large numbers during the latter part of the eighteenth and nineteenth centuries. Many Irish immigrants settled near what is now the city of Philadelphia, where they established many of the early city's buildings.
Historically, African Americans have also made significant contributions to the state. In fact, the state was home to some of the most powerful slave societies in the country prior to the Civil War. Throughout their history, these groups helped shape the society that exists today. In addition, the Black population has always been an important element in Pennsylvania's culture and heritage. This population has always played an important role in Pennsylvania history and culture.
Historically, Italian immigrants have also made a significant impact on the state. These immigrants brought a new perspective and way of life to the nation. In addition, they built a number of the cities and towns that are familiar to us today such as York, Lancaster, and Scranton. Their vast amount of experience in building and managing constructions has resulted in some of the most beautiful and unique structures anywhere.
Yet another group of immigrants that have made a positive impact on Pennsylvania culture and society are the Gypsies. Originating from southern Italy, these unique people brought a sense of elegance and style to the people of Pennsylvania. In addition to their building and architecture, Gypsies were also well known for their kindness and hospitality. They showed a willingness to share their culture with newcomers and helped to ensure that those who came to America would be able to fully adapt to the unique customs and way of life of Pennsylvania.
The immigrants from Europe and other countries have shaped the history and culture of Pennsylvania just as much as the native population has. Because of this, it is imperative that we continue to learn more about the people who came before us. In addition, the Pennsylvania Dutch people were also an important part of the history of Pennsylvania. While the Dutch language was more related to French than Italian, they were an important part of the overall French influence in Pennsylvania.