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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Oklahoma City
Oklahoma City was settled on April 22, 1889, when the area known as the "Unassigned Lands" was opened for settlement in an event known as "The Land Run". Some 10,000 homesteaders settled the area that would become the capital of Oklahoma. The town grew quickly; the population doubled between 1890 and 1900. Early leaders of the development of the city included Anton Classen, John Shartel, Henry Overholser and James W. Maney.
By the time Oklahoma was admitted to the Union in 1907, Oklahoma City had surpassed Guthrie, the territorial capital, as the new state's population center and commercial hub. Soon after, the capital was moved from Guthrie to Oklahoma City. Oklahoma City was a major stop on Route 66 during the early part of the 20th century; it was prominently mentioned in Bobby Troup's 1946 jazz song "(Get Your Kicks on) Route 66" made famous by artist Nat King Cole.
Before World War II, Oklahoma City developed major stockyards, attracting jobs and revenue formerly in Chicago and Omaha, Nebraska. With the 1928 discovery of oil within the city limits (including under the State Capitol), Oklahoma City became a major center of oil production. Post-war growth accompanied the construction of the Interstate Highway System, which made Oklahoma City a major interchange as the convergence of I-35, I-40, and I-44. It was also aided by the federal development of Tinker Air Force Base.
In 1950, the Census Bureau reported the city's population as 8.6% black and 90.7% white.
Patience Latting was elected Mayor of Oklahoma City in 1971, becoming the city's first female mayor. Latting was also the first woman to serve as mayor of a U.S. city with over 350,000 residents.
Like many other American cities, the center city population declined in the 1970s and 1980s as families followed newly constructed highways to move to newer housing in nearby suburbs. Urban renewal projects in the 1970s, including the Pei Plan, removed older structures but failed to spark much new development, leaving the city dotted with vacant lots used for parking. A notable exception was the city's construction of the Myriad Gardens and Crystal Bridge, a botanical garden and modernistic conservatory in the heart of downtown. Architecturally significant historic buildings lost to clearances were the Criterion Theater, the Baum Building, the Hales Building, and the Biltmore Hotel.
In 1993, the city passed a massive redevelopment package known as the Metropolitan Area Projects (MAPS), intended to rebuild the city's core with civic projects to establish more activities and life to downtown. The city added a new baseball park; a central library; renovations to the civic center, convention center and fairgrounds; and a water canal in the Bricktown entertainment district. Water taxis transport passengers within the district, adding color and activity along the canal. MAPS has become one of the most successful public-private partnerships undertaken in the U.S., exceeding $3 billion in private investment as of 2010. As a result of MAPS, the population living in downtown housing has exponentially increased, together with the demand for additional residential and retail amenities, such as grocery, services, and shops.
Since the MAPS projects' completion, the downtown area has seen continued development. Several downtown buildings are undergoing renovation/restoration. Notable among these was the restoration of the Skirvin Hotel in 2007. The famed First National Center is being renovated.
Residents of Oklahoma City suffered substantial losses on April 19, 1995, when Timothy McVeigh detonated a bomb in front of the Murrah building. The building was destroyed (the remnants of which had to be imploded in a controlled demolition later that year), more than 100 nearby buildings suffered severe damage, and 168 people were killed. The site has been commemorated as the Oklahoma City National Memorial and Museum. Since its opening in 2000, over three million people have visited. Every year on April 19, survivors, families and friends return to the memorial to read the names of each person lost. On June 11, 2001, McVeigh was executed by lethal injection.
The "Core-to-Shore" project was created to relocate I-40 one mile (1.6 km) south and replace it with a boulevard to create a landscaped entrance to the city. This also allows the central portion of the city to expand south and connect with the shore of the Oklahoma River. Several elements of "Core to Shore" were included in the MAPS 3 proposal approved by voters in late 2009.
According to the 2010 census, the racial composition of Oklahoma City was as follows:
As of the 2010 census, there were 579,999 people, 230,233 households, and 144,120 families residing in the city. The population density was 956.4 inhabitants per square mile (321.9/km2). There were 256,930 housing units at an average density of 375.9 per square mile (145.1/km2).
Of Oklahoma City's 579,999 people, 44,541 reside in Canadian County, 63,723 reside in Cleveland County, 471,671 reside in Oklahoma County, and 64 reside in Pottawatomie County.
There were 230,233 households, 29.4% of which had children under the age of 18 living with them, 43.4% were married couples living together, 13.9% had a female householder with no husband present, and 37.4% were non-families. One person households account for 30.5% of all households, and 8.7% of all households had someone living alone who was 65 years of age or older. The average household size was 2.47 and the average family size was 3.11.
The median income for a household in the city was $48,557 and the median income for a family was $62,527. The per capita income for the city was $26,208. 17.1% of the population and 12.4% of families were below the poverty line. Out of the total population, 23.0% of those under the age of 18 and 9.2% of those 65 and older were living below the poverty line.
In the 2000 Census, Oklahoma City's age composition was 25.5% under the age of 18, 10.7% from 18 to 24, 30.8% from 25 to 44, 21.5% from 45 to 64, and 11.5% who were 65 years of age or older. The median age was 34 years. For every 100 females, there were 95.6 males. For every 100 females age 18 and over, there were 92.7 males.
Oklahoma City has experienced significant population increases since the late 1990s. Since the official Census in 2000, Oklahoma City has grown 25 percent (a 125,214 raw increase) according to the Bureau estimates. The 2016 estimate of 638,367 is the largest population Oklahoma City has ever recorded. It is the first city in the state to record a population greater than 600,000 residents. It is also the first city in the Great Plains region to record a population greater than 600,000 residents. It is the largest municipal population of the Great Plains region (Oklahoma, Kansas, Nebraska, South Dakota, North Dakota).
Oklahoma City is the principal city of the eight-county Oklahoma City Metropolitan Statistical Area in Central Oklahoma and is the state's largest urbanized area. As of 2015, the metropolitan area was the 41st largest in the nation based on population.
Law enforcement claims Oklahoma City has traditionally been the territory of the notorious Juárez Cartel, but the Sinaloa Cartel has been reported as trying to establish a foothold in Oklahoma City. There are many rival gangs in Oklahoma City, one whose headquarters has been established in the city, the Southside Locos, traditionally known as Sureños.
Oklahoma City also has its share of violent crimes, particularly in the 1970s. The worst occurred in 1978, when six employees of a Sirloin Stockade restaurant on the city's south side were murdered execution-style in the restaurant's freezer. An intensive investigation followed, and the three individuals involved, who also killed three others in Purcell, Oklahoma, were identified. One, Harold Stafford, died in a motorcycle accident in Tulsa not long after the restaurant murders. Another, Verna Stafford, was sentenced to life without parole after being granted a new trial after she had been sentenced to death. Roger Dale Stafford, considered the mastermind of the murder spree, was executed by lethal injection at the Oklahoma State Penitentiary in 1995.
The Oklahoma City Police Department has a uniformed force of 1,169 officers and 300+ civilian employees. The department has a central police station and five substations covering 2,500 police reporting districts that average 1/4 square mile in size.
On April 19, 1995, the Alfred P. Murrah Federal Building was destroyed by a fertilizer bomb manufactured and detonated by Timothy McVeigh. The blast and catastrophic collapse killed 168 people and injured over 680. The blast shock-wave destroyed or damaged 324 buildings within a 340-meter radius, destroyed or burned 86 cars, and shattered glass in 258 nearby buildings, causing at least an estimated $652 million worth of damage. McVeigh was convicted and subsequently executed by lethal injection on June 11, 2001.
Oklahoma is a vast, sparsely populated state in the Mid-western U.S., bordered by Texas to the south and west, Kansas City on the north, Oklahoma City andOREVAC Medical Center to the east, and Missouri on the southwest. It is a major energy producer, with most of its oil coming from hydraulic fracking. Oklahoma has been one of the largest contributors to the growth of America's energy needs, second only to Texas. As a result, Oklahoma is the leading edge of clean energy technology. As a result, Oklahoma's top industries include geothermal energy, wind energy, solar energy, and small to mid-sized commercial trucking fleets. Oklahoma is also home to a large percentage of Americans who have just begun living in Oklahoma.
The state capital of Oklahoma City, Oklahoma, is an important economic center and is one of the fastest growing cities in the state. Oklahoma City is also the state capitol building. The state capitol building features the famous Cactus Row, a series of concrete-paved walkways along the Cactus Strip surrounding the state capitol building and containing stores, public parks, and government offices. Along the way, visitors will find historical landmark cemeteries and museums. Cactus Row is a popular attraction for Oklahoma's Indians tribes. The state capitol building offers state offices and departments a wide range of space to work, visit, or observe state government activities.
Oklahoma City is also the site of one of the country's largest collection of man-made lakes. The city has developed into a diverse, modern community, housing a diverse range of residents from a mixture of ethnic groups and cultural backgrounds. Oklahoma City is well known as a world-class automobile hub, hosting many car manufacturers in addition to auto dealers. Visitors to the Oklahoma City airport will see a variety of new and used automobiles parked in what are called "parking meters." Visitors can use these parking meters to pay for their hotel rooms, check into a bed and breakfast, or use them to access the various attractions around town.
The Oklahoma Highway Patrol has established many safety improvements and traffic-related improvements throughout the Oklahoma City region. The Oklahoma Department of Transportation is responsible for many of those improvements. The Oklahoma Highway Patrol also partners with local businesses, organizations, and government agencies in order to improve the safety and security of public transportation, increase highway safety, enhance road and bridge construction and maintenance, and promote vehicle maintenance. In addition, the Oklahoma Highway Patrol also serves to educate motorists about road laws and prevent driving under the influence.
Traveling to Oklahoma City can be a fascinating and exciting experience. Visitors to this southwestern destination will find some of the most beautiful scenery in the United States. Oklahoma is blessed with four large mountain ranges that run through the state. The Oklahoma wildflowers have long been a part of American Indian culture and are located in abundance in the Oklahoma panhandle.
A visit to Oklahoma cannot be complete without a stop in Broken Bow, Oklahoma. This historic town was named after an Indian chief who led the Cheyenne and Arapahoe tribes. Native Americans of all three tribes still live in and around this area. There are a number of attractions located within Broken Bow that will excite visitors and keep them busy for a long time.
Broken Bow became known as a place where Indian territory met the western frontier. When the American Indians arrived on these shores they brought with them many different cultures, traditions and foods. Among these were some foods that had originally been associated with the Oklahoma tribes only: chowders, corn, sweet potatoes, black-eyed peas, sweet corn, cornbread, sweet tea and rattles. As with any state that has changed its name, Oklahoma did so too, and was identified as a place where two cultures met - the Indians and the white men.
A notable native American hero was Heman Ely. He was the first European to settle in Oklahoma and he is said to have founded one of the first schools in the state, called Sooners College in Oklahoma City. It is unclear exactly when he arrived on these shores but he may have journeyed here from the West Indies or from France. Heman Ely was a trader, traveling the United States carrying supplies between various tribes.