Looking for a Digital Marketing Agency?
We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A digital marketing agency can help you expand your business and improve the overall performance of your company. But, you have to make sure that you work with an agency that knows what they're doing. Not all agencies are equal, especially when it comes to digital marketing. Let's take a look at the traits of a great digital marketing agency.
First of all, a digital marketing agency isn't like your regular in-house agency. In-house agencies are usually focused on results - they know how to work with a certain demographic group to get the right kind of responses. A digital marketing agency, however, is a lead-generating and brand-development engine. This means that if you want to work with them, you have to be willing to do whatever it takes to get their attention. If you go into an agency without knowing what kind of results you want or what you plan on getting out of it, you might not find the right talent.
Digital marketing agencies have to be able to put the data and findings they collect to work for their client. If they aren't good with this, your business could very well be hurt because they wouldn't know which types of campaigns to pursue or which strategies to use to benefit from the data they collect. This means you need to have a good relationship with your digital marketing agency, or you'll just be throwing your money away on ineffective campaigns.
Another characteristic of a great digital marketing agency makes it easier to work together. You can tell if an agency has the right people by the way they talk to you. It's clear when someone isn't on the same page as you - and that's when it's time to move on and find someone who will. In a traditional marketing organization, the people who make the decisions are usually all on the same page; there is rarely a difference between the top person and the middle person. You don't want to work with someone who only knows his/her own opinion, and who has no interest in what you want to do or what you have to say.
When working with a digital marketing agency from the uk based scene, one thing you want to look for is an agency that values what you stand for. If they do, then they'll help you make all of your campaigns successful. From the moment you start talking about ideas, you need to focus on the value that you and your brand offer. Your values and goals should be what drives everything you do, from the content marketing to the promotions to the brand positioning. For example, your company's values may be centered around being environmentally friendly, but your brand may also be centered around using promotional tools that are printable, affordable, or unique. Both of these things are important to you, so you need to make sure your agency values both.
Finally, if you find an agency that will work closely with you, then you have found a great partner. You should never restrict your creative input to just one person, because you'll be missing out on a lot. Look for digital marketing agencies that will get multiple opinions, so you can weigh your options before making a final decision. Make sure that the people working with you understand what you stand for, what your goals are, and what you're willing to go through in order to achieve those goals. You need to trust your creative partner more than ever before if you want to work with an agency that will help grow your business.
ABOUT Chapel Hill
The area was the home place of early settler William Barbee of Middlesex County, Virginia, whose 1753 grant of 585 acres from John Carteret, 2nd Earl Granville was the first of two land grants in what is now the Chapel Hill-Durham area. Though William Barbee died shortly after settling there, one of his eight children, Christopher Barbee, became an important contributor to his father's adopted community and to the fledgling University of North Carolina.
Chapel Hill has developed along a hill; the crest was the original site of a small Anglican "chapel of ease", built in 1752, known as New Hope Chapel. The Carolina Inn now occupies this site. In 1819, the town was founded to serve the University of North Carolina and developed around it. The town was chartered in 1851, and its main street, Franklin Street, was named in memory of Benjamin Franklin.
In 1969, a year after the city fully integrated its schools, Chapel Hill elected Howard Lee as mayor. It was the first majority-white municipality in the South to elect an African-American mayor. Serving from 1969 to 1975, Lee helped establish Chapel Hill Transit, the town's bus system. Some 30 years later, in 2002, the state passed legislation to provide free service to all riders on local buses. The bus operations are funded through Chapel Hill and Carrboro town taxes, federal grants, and UNC student tuition. The change has resulted in a large increase in ridership, taking many cars off the roads. Several hybrid and articulated buses have been added recently. All buses carry GPS transmitters to report their location in real-time to a tracking web site. Buses can transport bicycles and have wheelchair lifts.
In 1993, the town celebrated its bicentennial and founded the Chapel Hill Museum. This cultural community resource "exhibiting the character and characters of Chapel Hill, North Carolina" includes among its permanent exhibits Alexander Julian, History of the Chapel Hill Fire Department, Chapel Hill's 1914 Fire Truck, The James Taylor Story, Farmer/James Pottery, and The Paul Green Legacy.
In addition to the Carolina Inn, the Beta Theta Pi Fraternity House, Chapel Hill Historic District, Chapel Hill Town Hall, Chapel of the Cross, Gimghoul Neighborhood Historic District, Alexander Hogan Plantation, Old Chapel Hill Cemetery, Old East, University of North Carolina, Playmakers Theatre, Rocky Ridge Farm Historic District, and West Chapel Hill Historic District are listed on the National Register of Historic Places.
Chapel Hill is located in the southeast corner of Orange County. It is bounded on the west by the town of Carrboro and on the northeast by the city of Durham. However, most of Chapel Hill's borders are adjacent to unincorporated portions of Orange and Durham Counties rather than shared with another municipality. According to the United States Census Bureau, the town has a total area of 21.3 square miles (55.1 km2), of which 21.1 square miles (54.7 km2) is land and 0.15 square miles (0.4 km2) is covered by water.
Durham, North Carolina, is the core of the four-county Durham-Chapel Hill MSA, which has a population of 504,357 as of Census 2010. The US Office of Management and Budget also includes Chapel Hill as a part of the Raleigh-Durham-Cary Combined Statistical Area, which has a population of 1,749,525 as of Census 2010. Effective June 6, 2003, the Office of Management and Budget redefined the federal statistical areas and dismantled what had been for decades the Raleigh-Durham-Chapel Hill MSA, and split them into two separate MSAs, though the region functions as a single metropolitan area.
According to the 2010 U.S. Census, 57,233 people in 20,564 households resided in Chapel Hill. The population density was 2,687 people per square mile (1037/km2). The racial composition of the town was 72.8% White, 9.7% African American, 0.3% Native American, 11.9% Asian, 0.02% Pacific Islander, 2.7% some other race, and 2.7% of two or more races. About 6.4% of the population was Hispanic or Latino of any race.
Of the 20,564 households, 51.1% were families, 26.2% of all households had children under the age of 18 living with them, 40.2% were headed by married couples living together, 8.2% had a female householder with no husband present, and 48.9% were not families. About 30.6% of all households were made up of individuals, and 7.7% had someone living alone who was 65 years of age or older. The average household size was 2.35 and the average family size was 2.98.
In the town, the population was distributed as 17.4% under the age of 18, 31.5% from 18 to 24, 23.6% from 25 to 44, 18.4% from 45 to 64, and 9.2% who were 65 years of age or older. The median age was 25.6 years. For every 100 females, there were 87.2 males. For every 100 females age 18 and over, there were 83.6 males.
According to estimates released by the U.S. Census Bureau, over the three-year period of 2005 through 2007, the median income for a household in the town was $51,690, and for a family was $91,049. Males had a median income of $50,258 versus $32,917 for females. The per capita income for the town was $35,796. About 8.6% of families and 19.8% of the population were below the poverty line, including 8.6% of those under age 18 and 5.6% of those age 65 or over.
Chapel Hill is North Carolina's best-educated municipality, proportionately, with 77% of adult residents (25 and older) holding an associate degree or higher, and 73% of adults possessing a baccalaureate degree or higher.
About North Carolina
North Carolina, also referred to as The Great Coastal State, is a crucial state within the South Eastern United States Region. North Carolina is the southern most state in the Southeastern U.S. North Carolina is also the ninth-most populous and fourth-largest state of the fifty United States. It is bounded by Virginia to the southwest, the Atlantic Ocean to the southeast, Georgia to the northwest, South Carolina to the northwest, and Tennessee to the southeast. In terms of population, North Carolina ranks eighteenth among the fifty states and the second most populous in the United States, after California.
North Carolina's economic growth has led to significant changes over time. For example, in 1998, employment growth was 3.5 percent, far outpacing the national average of only two percent. The fastest growing metropolitan areas in North Carolina are Charlotte, which is the state capital; Raleigh, which are the state's largest city; and Raleigh-Crestview-Reston, which are the state's largest county. As a result of these trends, North Carolina's unemployment rate is much lower than that of most other states. Unemployment is low in North Carolina because of a combination of migration, business improvements, high numbers of tourists, and an overall aging population. As more people of retirement age begin to come to North Carolina, the demand for jobs in this booming economy will increase the demand for qualified labor.
Business improvements have contributed to North Carolina's economic prosperity. As the textile and shoe industries have grown in popularity in recent years, employment in these industries has increased in response. In addition, as more people commute to work in Charlotte and Raleigh, the number of traffic jams and rush hour traffic in this area is less than other major cities. As a result, people can get to work without spending extra time driving in gridlock. As a result, the unemployment rate in north Carolina is slightly below the national average.
One of the reasons why it is easy to find employment in Charlotte and Raleigh is that Charlotte is located in one of the fastest growing regions of the country. Because of rapid population growth, it is home to one of the largest concentrations of people of any city in the country. This means there are plenty of job opportunities in North Carolina. In fact, according to an analysis by the Economic Research Service of North Carolina, Charlotte is the top city in the state to work because of its economic growth, transportation accessibility, and quality of life.
As a result of these factors, it is easy to see why the unemployment rate is slightly higher than the national average in North Carolina. However, Charlotte offers so much more for those looking to work. For example, compared to a national average of 4 percent, the unemployment rate in Charlotte is only slightly higher in Charlotte. Charlotte is home to some of the most competitive businesses in the world. In addition, there are a number of well-known universities in the area. Therefore, families can visit Charlotte without having to worry about commuting or finding a job.
In addition to seeing why it is easier to find employment in Charlotte, families can also experience great family fun while living in the area. According to Visit Raleigh, a study conducted by the University of North Carolina draws more than two million visitors to its beaches each year. Additionally, according to figures from the North Carolina Department of Commerce, over thirty thousand new jobs are created in the state of north Carolina every month. These numbers indicate how popular and desirable Charlotte and its neighboring cities are to local businesses and residents.
Another reason why it is easy to find employment in Charlotte is that it is close to some of America's premier education institutions. At Wake Forest University, for example, those wishing to pursue a Bachelors of Science degree in Nursing can find a full time position right on campus. Wake Forest University offers an array of student benefits, including childcare. Other private universities and colleges in north Carolina make sure that their graduates are able to find work as well. For example, Furman University offers healthcare degrees, as does KUBC - North Carolina's public television station.
In order to take advantage of all that's available to those living in Charlotte, it is smart to do a little research. As previously mentioned, Visit Raleigh and other online sources to draw millions of visitors per year. Businesses, such as Davidson College and Wake Forest University, are not immune to this high demand. Therefore, if you are interested in starting a new business or have recently left one, you will want to take a close look at the current job market in north Carolina.