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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Forest Hills
The development of adjacent Forest Park, a park on the southern end of Forest Hills, began in 1895. Starting in 1896, the landscape architecture firm of Olmsted, Olmsted & Eliot was contracted to provide a plan for the park.:469
In 1906, the Cord Meyer Development Company, headed by Brooklyn attorney Cord Meyer, bought abutting land made up of six farms (those of Ascan Bakus, Casper Joost-Springsteen, Horatio N. Squire, Abram V. S. Lott, Sarah V. Bolmer, and James Van Siclen). The company then renamed the aggregate 600 acres (240 ha) "Forest Hills", after Forest Park. Single-family homes, designed by architects such as Robert Tappan and William Patterson, were constructed on these 600 acres.:469 The roads of Forest Hills were laid out by 1910.:470 The present-day Ascan Avenue in Forest Hills is named after Ascan Bakus.
Margaret Sage, the founder of the Russell Sage Foundation, bought 142 acres (57 ha) of land from the Cord Meyer Development Company in 1908. This land was to be used for "Forest Hills Gardens", a development at the southern side of Forest Hills.:470Grosvenor Atterbury, a renowned architect, was given the commission to design Forest Hills Gardens. The neighborhood was planned on the model of the garden communities of England, with its own inn, garage, and post office. It also included narrow, winding roads to limit through traffic. As a result, there are many Tudor-style homes in Forest Hills. The more sprawling ones are located in Forest Hills Gardens, but most are located in the section loosely bounded by 68th Avenue on the north; 72nd Road on the south; 108th Street on the west; and Grand Central Parkway on the east.:470 The construction of this area used a prefabricated building technique; each house was built from approximately 170 standardized precast concrete panels, fabricated off-site and positioned by crane. The houses were mostly constructed between 1910 and 1917.:470
The Long Island Rail Road opened a station in Forest Hills in 1911, and the Queens Boulevard trolley line opened two years later. The LIRR station was built with a brick courtyard, a clock tower, and arch-filled underpasses, fitting in with the Forest Hills Gardens section of the neighborhood.:470 Since the railroad and trolley both connected to Manhattan, the presence of these two transportation options spurred development in Forest Hills.:469
In 1914, the West Side Tennis Club moved from Manhattan to Forest Hills Gardens.:469 They constructed the Forest Hills Tennis Stadium, a stadium with approximately 13,000 seats, in 1923.:469 The U.S. Open and its predecessor national championships were held there until 1978, making Forest Hills synonymous with tennis for generations. Forest Hills also had a golfing presence for a short time. The Queens Valley Golf Club started constructing a golf course in the neighborhood in 1922 and it was open by 1924. However, the club was closed in 1938 so that developers could build housing atop the site of the course.
Queens Boulevard was widened in the 1920s.:469 Planning for a Queens Boulevard subway line started around this time. There were proposals for two stations in Forest Hills: an express station serving all trains on 71st Avenue, and a local station at 75th Avenue. During the late 1920s, in anticipation of the arrival of the subway, land was bought by developers and was built up. Zoning laws were changed to allow fifteen-story apartment buildings to be built, and made the neighborhood of Forest Hills a more desirable place to live, especially as it was an express stop. Queens Borough President George Harvey predicted that the introduction of the subway to Forest Hills would turn Queens Boulevard into the "Park Avenue of Queens.":73 Excavation for the line started in 1931,:469 and the two subway stops in Forest Hills opened in 1936 along with six other stations on the Queens Boulevard line.
The population nearly doubled in the late 1920s, going from 9,500 residents in 1927 to 18,207 residents three years later. By 1940, after the subway opened, the population had increased to 32,500 residents.:469 By this time, development had largely stopped due to World War II, and about 25 empty lots in Forest Hills Gardens were developed after the war. At the same time, the single-family houses in Forest Hills were being razed to create new apartment buildings. The land in Forest Hills Gardens was fully developed by the 1960s, but there would still be empty lots in Forest Hills itself until the mid-1990s.:469–470
In 1972, residents protested against Forest Hills Houses, a proposed public housing development with three 24-story buildings at 62nd Drive and 108th Street. Middle-class residents believed that the public housing would depreciate the community's quality of life because poor residents would move into the housing. Advocates for the project accused residents of racism, since the proposed development's residents would be mostly people of minority races. Mayor John Lindsay garnered significant opposition due to the controversy surrounding Forest Hills Houses. Mario Cuomo, a lawyer and the future Governor of New York, was assigned to mediate the dispute and succeeded in halving the size of the project. The New York City Housing Authority ultimately implemented a rigorous screening process for prospective residents of Forest Hills Houses, with quotas for elderly and poorer tenants.:469
During the 1970s and 1980s, the neighborhood became more racially diverse. Discriminatory covenants for prospective Forest Hills Gardens residents were lifted, and immigrants from Iran, India, Israel, and the Soviet Union started residing in Forest Hills.:470
Based on data from the 2010 United States Census, the population of Forest Hills was 86,364, an increase of 1,318 (1.5%) from the 85,046 counted in 2000. Covering an area of 1,328.22 acres (537.51 ha), the neighborhood had a population density of 63.0 inhabitants per acre (40,300/sq mi; 15,600/km2).
The racial makeup of the neighborhood was 58.3% (48,822) White, 2.5% (2,086) African American, 0.1% (63) Native American, 24.2% (20,233) Asian, 0.0% (22) Pacific Islander, 0.4% (373) from other races, and 2.1% (1,719) from two or more races. Hispanic or Latino of any race were 12.4% (10,410) of the population.
The entirety of Community Board 6, which comprises Forest Hills and Rego Park, had 115,119 inhabitants as of NYC Health's 2018 Community Health Profile, with an average life expectancy of 85.4 years.:2, 20 This is higher than the median life expectancy of 81.2 for all New York City neighborhoods.:53 (PDF p. 84) Most inhabitants are middle-aged and elderly adults: 31% are between the ages of 25–44, 28% between 45–64, and 19% over 64. The ratio of young and college-aged residents was lower, at 16% and 5% respectively.
As of 2017, the median household income in Community Board 4 was $75,447. In 2018, an estimated 26% of Forest Hills and Rego Park residents lived in poverty, compared to 19% in all of Queens and 20% in all of New York City. One in seventeen residents (6%) were unemployed, compared to 8% in Queens and 9% in New York City. Rent burden, or the percentage of residents who have difficulty paying their rent, is 50% in Forest Hills and Rego Park, lower than the boroughwide and citywide rates of 53% and 51% respectively. Based on this calculation, as of 2018, Forest Hills and Rego Park is considered to be high-income relative to the rest of the city and not gentrifying.:7
About New York
New York is a city that is divided into five boroughs namely, Manhattan, Queens, Brooklyn, The Bronx and Staten Island. These are some of the most densely populated cities in the United States of America. Each borough of New York is responsible for maintaining and preserving its own historical legacies. Demographics of New York City provide interesting details about the history and development of this city.
New York City comprises five boroughs sitting beside the Hudson River, which is its primary bay. In its center is Manhattan, a highly populated borough which is among the world's major commercial, financial and political centers. Its iconic sites are skyscrapers like the Empire State Building and wide sweeping Central Park. Broadway shows off the best of Broadway with musicals and plays showcasing all the best aspects of human life. Movie lovers can view all their favorite movies along with great shows in movie theaters at New York's Times Square and Hollywood.
But New York's crowning glory is its cultural diversity. It has an amazing assortment of neighborhoods that showcase every facet of New York City. From the very hip East Village to the quiet neighborhoods of Ridgeway and Williamsburg, the cultural diversity of New York City is simply mind blowing. Some of the most famous neighborhoods of New York City are Chinatown, Little Italy, Soho, and Greenwich Village.
If you're looking for a cheaper place to live, then New York City might not be your first choice. However, if you look hard enough, you will find some wonderful places in New York City that are affordable. One of the areas that has recently been booming with development is the Lower Cost Housing Units. The Brooklyn Bridge Park has brought a lot of attention to this part of Brooklyn, as well as other Brooklyn housing developments such as Jay Street and Williamsburg. With a lot of new loft conversions and new home starts, the neighborhoods in Brooklyn have really just started to pop up.
There are also five boroughs of New York City: Manhattan, Bronx, Queens, Brooklyn and Staten Island. The boroughs each have their own unique style, and some of the most popular neighborhoods of New York City include Manhattan, Bronx, Queens, and Brooklyn. Each borough has a unique style, but a common thing that every borough shares is a very diverse climate.
The weather in New York City can be compared to the great deserts of the Middle East. You can expect to get hot in the summer and cold in the winter. If you are looking to experience New York to the fullest, then head out to the five boroughs of New York City. This will give you a complete tour of the entire city. If you live in New York, you can take a New York tour bus and soak in the culture of this interesting place.
Living in Brooklyn is quite unique. The rich cultural life of this borough is highlighted by its multi-cultural neighborhoods. Many of the neighborhoods in Brooklyn boast a brownstone's lifestyle, while others have hip condos and apartments with white picket fences. If you are looking for a comfortable place to raise a family, a one-bedroom apartment in a hip neighborhood of Brooklyn is for you.
If you are looking for a more cultural experience in New York, head out to the southern tip of the island. Here, you can enjoy the hip culture of the hip hop scene and shopping at its best. On the west side of the island, you can enjoy the beautiful waterfronts of New York. The best thing about the west side of New York is that it has little to do with the city's downtown subway system. You can enjoy a nice lunch on your balcony or walk down to the ferry to go downtown. So, if you are looking for a place with a little bit more cultural experience, make your way to the Brooklyn New York state.