Looking for a Digital Marketing Agency?
We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A digital marketing agency can help you expand your business and improve the overall performance of your company. But, you have to make sure that you work with an agency that knows what they're doing. Not all agencies are equal, especially when it comes to digital marketing. Let's take a look at the traits of a great digital marketing agency.
First of all, a digital marketing agency isn't like your regular in-house agency. In-house agencies are usually focused on results - they know how to work with a certain demographic group to get the right kind of responses. A digital marketing agency, however, is a lead-generating and brand-development engine. This means that if you want to work with them, you have to be willing to do whatever it takes to get their attention. If you go into an agency without knowing what kind of results you want or what you plan on getting out of it, you might not find the right talent.
Digital marketing agencies have to be able to put the data and findings they collect to work for their client. If they aren't good with this, your business could very well be hurt because they wouldn't know which types of campaigns to pursue or which strategies to use to benefit from the data they collect. This means you need to have a good relationship with your digital marketing agency, or you'll just be throwing your money away on ineffective campaigns.
Another characteristic of a great digital marketing agency makes it easier to work together. You can tell if an agency has the right people by the way they talk to you. It's clear when someone isn't on the same page as you - and that's when it's time to move on and find someone who will. In a traditional marketing organization, the people who make the decisions are usually all on the same page; there is rarely a difference between the top person and the middle person. You don't want to work with someone who only knows his/her own opinion, and who has no interest in what you want to do or what you have to say.
When working with a digital marketing agency from the uk based scene, one thing you want to look for is an agency that values what you stand for. If they do, then they'll help you make all of your campaigns successful. From the moment you start talking about ideas, you need to focus on the value that you and your brand offer. Your values and goals should be what drives everything you do, from the content marketing to the promotions to the brand positioning. For example, your company's values may be centered around being environmentally friendly, but your brand may also be centered around using promotional tools that are printable, affordable, or unique. Both of these things are important to you, so you need to make sure your agency values both.
Finally, if you find an agency that will work closely with you, then you have found a great partner. You should never restrict your creative input to just one person, because you'll be missing out on a lot. Look for digital marketing agencies that will get multiple opinions, so you can weigh your options before making a final decision. Make sure that the people working with you understand what you stand for, what your goals are, and what you're willing to go through in order to achieve those goals. You need to trust your creative partner more than ever before if you want to work with an agency that will help grow your business.
Flatbush was originally chartered as the Dutch Nieuw Nederland colony town of Midwout (or Midwoud or Medwoud) — from the Dutch words, med, "middle" and woud, "wood" — in 1651. Both names were used in the Dutch era, and Midwood was an alternative name for Flatbush into the early 20th century. In a reversal, Midwood, now the area immediately south of Brooklyn College, is often alternatively called "Flatbush," especially among Orthodox Jews. Midwood's residents predominately feature a mix of the latter and Irish Americans.
Flatbush and the five other towns of what was to become Kings County, were surrendered to the English in 1664. The town was the county seat for Kings County and was a center of life for what is now called Brooklyn. The compact center of the village of Flatbush was at the intersection of what are now Flatbush and Church avenues, where we still find an old Dutch Reformed Church and Erasmus Hall, the oldest high school in New York City.
Flatbush played a key role in the American Revolution. Flatbush was where significant skirmishes and battles of the Battle of Long Island took place. As Kings County was settled largely by the Dutch, and as the Dutch were prominent in the slave trade, the area was somewhat sympathetic to the British side of the American Revolutionary War at the beginning of the conflict. Kings County at the time had the highest concentration of slaves north of the Mason–Dixon line – according to the first federal census in 1790, one-third of the total population for the county were slaves. When a Loyalist Governor of Virginia supported freedom for slaves who supported and fought on the British side, landowners in Brooklyn were concerned that a full conflict between the Colonies and the British would result in loss of their critical source of labor. Loyalist residents of Flatbush included David Mathews, Mayor of New York City, who lived at what is now the intersection of Flatbush and Parkside avenues. Flatbush residents maintained their loyalist sympathies: the King's Arms, for example, appeared in the town's inn for a half-century after the conclusion of the conflict.
Historian Craig Steven Wilder calculated that between 70 and 80 percent of all Flatbush families in 1800 had an enslaved person. Johannes Lott, the original owner of the Hendrick I. Lott House, was one of the largest Kings County slaveowners with sixteen enslaved people in his household. For several decades after the Revolutionary War, New York merchants and farmers continued to engage in the slave trade. The Gradual Emancipation Law of 1799 emancipated people of African descent born after July 4, 1799. Women born before that date remained enslaved until the age of 25 and men to the age of 28. Men and women escaping enslavement often went to Manhattan, where they could live within the community of free blacks.
The influence of Dutch merchant and farming families remained strong in the area until after consolidation into the City of Greater New York in 1898, after which the development of Flatbush as a suburb, and then an integral part of the larger city, proceeded apace.
Before it was incorporated into the City of Brooklyn in 1894, Flatbush described both the Town of Flatbush, incorporating a large swath of central Kings County extending east to the Queens County border, and the Village of Flatbush, formerly the heart of the current community. Many of the remaining early Dutch structures are in the Flatlands and Marine Park neighborhoods.
Flatbush remained relatively distant from the City of Brooklyn's denser "Gold Coast" districts (such as Brooklyn Heights, Park Slope and Fort Greene-Clinton Hill, then known collectively as The Hill) following the consolidation of New York City in 1898, but the completion of direct New York City Subway routes to Midtown Manhattan via the BMT Brighton Line and IRT Nostrand Avenue Line in 1920 connected it to surrounding areas in an unprecedented way.[failed verification]
As six-story Art Deco apartment houses and more affordable four-story walk-up buildings were developed on Ocean Avenue and throughout its periphery, Flatbush nurtured a socioeconomically diverse population of Irish Americans, Italian Americans and American Jews; according to anthropologist Ansley Hamid, occupants ranged from "merchants professionals" to "skilled manual laborers." Although the Victorian Flatbush neighborhood associations endured and grew to encompass succeeding waves of new residents, urbanization and the increasing prevalence of automobiles compelled the remaining vestiges of the neighborhood's "Anglo-Dutch elite" to " in droves for the upscale suburbs of Westchester, Long Island and New Jersey" by the late 1920s.
A significant portion of Flatbush residents closely followed the Brooklyn Dodgers, which at the time were not only the team of Brooklyn but also of Flatbush in particular. Dodgers centerfielder Duke Snider was known as "the Duke of Flatbush". By 1958, however, the Dodgers left Brooklyn, and Ebbets Field eventually was torn down. Due to shifting neighborhood boundaries, Ebbets Field would today be considered to be in neighboring Crown Heights, as the ballpark was located just north of Empire Boulevard.
During the 1970s and early 1980s, Flatbush experienced a shift in demographics due to white flight as it transitioned from a white ethnic enclave to a mostly Caribbean-American community; in an ethnographic interview with Hamid, Trinidadian and Tobagonian American drug supplier and longtime resident "Patron" asserted that the demographic shift accelerated in 1974: "The whites started moving to the outskirts, further across Nostrand Avenue, or towards Sheepshead Bay. A lot moved out to Long Island. And blacks [West Indians] started moving in from Crown Heights, where buildings were being abandoned. A lot of West Indians bought up property, and then in the late 1970s, they too would start moving to Long Island, or to the nicer houses going towards Coney Island Avenue.":129 By now a working class milieu (according to "Patron," large apartment buildings gradually shed doormen, porters and other conveniences following the 1975 New York City fiscal crisis),:129 a handful of affluent areas remained. Prospect Park South continued to attract a sizable number of more affluent homeowners, while doctors still resided and practiced on a stretch of Parkside Avenue immediately adjacent to Prospect Park. By the mid-1980s, however, the neighborhood had numerous abandoned or semi-abandoned buildings, many of which had fallen into a state of disrepair. While crime generally had long been prevalent in the community, it worsened significantly during the 1970s, '80s and '90s. A number of stores on Flatbush and Church Avenues fell victim to looting during the 1977 blackout, and a subsequent drug epidemic ravaged Flatbush during the 1980s and early 1990s. In February 2016, Flatbush was one of four neighborhoods featured in an article in The New York Times about "New York’s Next Hot Neighborhoods". After the Vision Zero initiative was implemented across the city, WNYC found the NYPD targeting this neighborhood 36 percent more than other whiter neighborhoods like Williamsburg and Greenpoint.
Based on data from the 2010 United States Census, the population of Flatbush was 105,804, a decrease of 5,071 (4.6%) from the 110,875 counted in 2000. Covering an area of 1,038.56 acres (420.29 ha), the neighborhood had a population density of 101.9 inhabitants per acre (65,200/sq mi; 25,200/km2).
The racial makeup of the neighborhood was 19.9% (21,030) White, 48.6% (51,470) African American, 0.3% (281) Native American, 9.2% (9,712) Asian, 0.0% (26) Pacific Islander, 0.5% (575) from other races, and 1.9% (2,051) from two or more races. Hispanic or Latino of any race were 19.5% (20,659) of the population.
The entirety of Community Board 14, which comprises Flatbush and Midwood, had 165,543 inhabitants as of NYC Health's 2018 Community Health Profile, with an average life expectancy of 82.4 years.:2, 20 This is slightly higher than the median life expectancy of 81.2 for all New York City neighborhoods.:53 (PDF p. 84) Most inhabitants are middle-aged adults and youth: 25% are between the ages of 0–17, 29% between 25–44, and 24% between 45–64. The ratio of college-aged and elderly residents was lower, at 9% and 13% respectively.
As of 2016, the median household income in Community Board 14 was $56,599. In 2018, an estimated 22% of Flatbush and Midwood residents lived in poverty, compared to 21% in all of Brooklyn and 20% in all of New York City. One in eleven residents (9%) were unemployed, compared to 9% in the rest of both Brooklyn and New York City. Rent burden, or the percentage of residents who have difficulty paying their rent, is 57% in Flatbush and Midwood, higher than the citywide and boroughwide rates of 52% and 51% respectively.
While Flatbush is predominantly African American and West Indian, there are sizable numbers of Caucasians, Latinos and Indian Americans living within its borders. A majority of residents are working class, but there also are middle-class and wealthier residents who call Flatbush home. The primary commercial strips are Flatbush, Church, and Coney Island Avenues. One can find Caribbean food, Soul food, Chinese, Mexican and South Asian restaurants. Most of the businesses are small, with some larger businesses also present. A large part of the culture in Flatbush is the use of "dollar vans". These "vans" are actually minibuses that provide a cheaper alternative to riding the MTA. Residents pay $2 to travel along Flatbush Avenue from Kings Plaza to Tillary St. While many dollar vans operate illegally, they are still a major part of transportion in Flatbush.
Flatbush housing varies in character. It generally features apartment buildings, though some rowhouses also are present. Older, Victorian-style housing can be found in Prospect Park South, and brownstones are in Prospect Lefferts Gardens.
The Flatbush community has been receiving an influx of immigrants from the Caribbean, mostly from Guyana, Haiti, Trinidad and Tobago, Jamaica, Grenada, Barbados, Saint Lucia, Saint Vincent and the Grenadines, Dominica, Antigua and Barbuda, Saint Kitts and Nevis and Belize, since the 1980s, as well as immigrants from South Asia, primarily India, Pakistan and Bangladesh and African countries like Ghana, Zimbabwe, Nigeria, and Kenya. Haitians are the largest ethnic group in Flatbush. Prior to the arrival of these groups, the Flatbush community had already been diverse, with many Italian-Americans, Irish-Americans, African-Americans and Jewish-Americans.
About New York
New York is a city that is divided into five boroughs namely, Manhattan, Queens, Brooklyn, The Bronx and Staten Island. These are some of the most densely populated cities in the United States of America. Each borough of New York is responsible for maintaining and preserving its own historical legacies. Demographics of New York City provide interesting details about the history and development of this city.
New York City comprises five boroughs sitting beside the Hudson River, which is its primary bay. In its center is Manhattan, a highly populated borough which is among the world's major commercial, financial and political centers. Its iconic sites are skyscrapers like the Empire State Building and wide sweeping Central Park. Broadway shows off the best of Broadway with musicals and plays showcasing all the best aspects of human life. Movie lovers can view all their favorite movies along with great shows in movie theaters at New York's Times Square and Hollywood.
But New York's crowning glory is its cultural diversity. It has an amazing assortment of neighborhoods that showcase every facet of New York City. From the very hip East Village to the quiet neighborhoods of Ridgeway and Williamsburg, the cultural diversity of New York City is simply mind blowing. Some of the most famous neighborhoods of New York City are Chinatown, Little Italy, Soho, and Greenwich Village.
If you're looking for a cheaper place to live, then New York City might not be your first choice. However, if you look hard enough, you will find some wonderful places in New York City that are affordable. One of the areas that has recently been booming with development is the Lower Cost Housing Units. The Brooklyn Bridge Park has brought a lot of attention to this part of Brooklyn, as well as other Brooklyn housing developments such as Jay Street and Williamsburg. With a lot of new loft conversions and new home starts, the neighborhoods in Brooklyn have really just started to pop up.
There are also five boroughs of New York City: Manhattan, Bronx, Queens, Brooklyn and Staten Island. The boroughs each have their own unique style, and some of the most popular neighborhoods of New York City include Manhattan, Bronx, Queens, and Brooklyn. Each borough has a unique style, but a common thing that every borough shares is a very diverse climate.
The weather in New York City can be compared to the great deserts of the Middle East. You can expect to get hot in the summer and cold in the winter. If you are looking to experience New York to the fullest, then head out to the five boroughs of New York City. This will give you a complete tour of the entire city. If you live in New York, you can take a New York tour bus and soak in the culture of this interesting place.
Living in Brooklyn is quite unique. The rich cultural life of this borough is highlighted by its multi-cultural neighborhoods. Many of the neighborhoods in Brooklyn boast a brownstone's lifestyle, while others have hip condos and apartments with white picket fences. If you are looking for a comfortable place to raise a family, a one-bedroom apartment in a hip neighborhood of Brooklyn is for you.
If you are looking for a more cultural experience in New York, head out to the southern tip of the island. Here, you can enjoy the hip culture of the hip hop scene and shopping at its best. On the west side of the island, you can enjoy the beautiful waterfronts of New York. The best thing about the west side of New York is that it has little to do with the city's downtown subway system. You can enjoy a nice lunch on your balcony or walk down to the ferry to go downtown. So, if you are looking for a place with a little bit more cultural experience, make your way to the Brooklyn New York state.