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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT North Las Vegas
During the 1860s, Conrad Kiel established a ranch at the modern-day intersection of Carey Street and Losee Road in what would be North Las Vegas. In 1917, libertarian Thomas L. Williams of Eureka, Utah visited the Las Vegas Valley, back when Las Vegas, Las Vegas Indian Colony, and Arden were the only entities in the valley. He did not approve of Las Vegas, perhaps because of its rowdiness (he was a Christian, or at least went to church), or because Las Vegas' attempts at municipal control over its citizens. However, he was pleased by the abundance of the valley's artesian water and potential for agriculture. Two years later in 1919, he moved himself and his family (his wife and three sons) to a 160-acre piece of land a mile from Las Vegas. That year, he founded his town, developing the town by building he and his family a house, sinking a well, grading roads, extending power lines, and forming a system of irrigation ditches. Williams believed that churches and church people should govern the new town, and so encouraged churches to buy property in the town. In 1919, the federally enforced Volstead Act was passed, which prohibited the sale, possession, and consumption of alcohol. Since there was no local law against alcohol, and because of a system of tunnels that would connect the town's underground speakeasies, the town attracted bootleggers from Las Vegas, although Williams was initially unaware of this. This gave his town the nickname of "Old Town". When he did discover of it, he sticked with agriculture for his economic purposes.
In 1924, Williams built his second house that was the first business of the town. It was named the Oasis Auto Court, and it contained a grocery store, a campground, a post office, a community center, and a telephone. At the time, it was the town's only telephone. Between 1928 and 1935, a large influx of workers from the Hoover Dam settled in Williams' town, as Las Vegas was intolerant towards them. In 1932, the town board was created. That same year, the town's first grammar school, Washington School, opened. A proper name had not yet been established for the town, and Williams did not want it named after himself, which lead to the town board voting for either "North Las Vegas" or "Vegas Verde" (which means "Green Meadows" in Spanish). "Vegas Verde" won, and that became the name for the town for a few months. George Hansen, a town board member who voted for the name "North Las Vegas", noticed that at one town board meeting, two members who voted the name "Vegas Verde" were absent. The vote for a name came once again, and "North Las Vegas" won. In 1939, Williams died of stroke, and that left North Las Vegas to the ruling of the town board. An elementary school, and a road, were eventually named after him. During World War II, the Las Vegas Aerial Gunnery School opened in North Las Vegas. It would eventually become Nellis Air Force Base. North Las Vegas was the subject of many annexation attempts from Las Vegas. On May 1, 1946, North Las Vegas was incorporated as a city. In 1957, North Las Vegas planned to annex an area to its southeast, and in response, the Clark County Commission created the town of Sunrise Manor to prevent further annexation attempts.
On May 13, 1964, First Lieutenant Raynor Lee Hebert, a student pilot from Port Arthur, Texas, took off from Nellis Air Force Base at approximately 2:00 PM on an F-105 fighter jet. He radioed his flight leader saying that he could not retract his nose gear, and thus couldn't gain altitude. He was at an height high enough to bail out, but too low that if he did, he would've hit Lincoln Elementary School, which was in session with 800 students. He kept the plane nose up long enough to pass the school, and eventually hit nine residential houses on Lenwood Avenue. The crash killed Hebert and four civilians. Hebert Memorial Park was created by the City of North Las Vegas with a plaque at the crash site to commemorate Hebert.
In the early 1960s, North Las Vegas had a major growth boom. The 1970s in North Las Vegas saw a growth in poor neighborhoods, population density, and crime. In 1988, former mayor James Seastrand said in one interview,
In the 1990s, North Las Vegas annexed about 60 square miles of empty desert surrounding the city, reportedly for more "upscale" housing.
As of the 2000 census, there were 115,488 people, 34,018 households, and 27,112 families residing in the city. The population density was 1,471.0 people per square mile (568.0/km2). There were 36,600 housing units at an average density of 466.2 per square mile (180.0/km2). The racial makeup of the city was 55.93% White, 19.02% African American, 0.82% Native American, 3.24% Asian, 0.53% Pacific Islander, 15.78% from other races, and 4.68% from two or more races. 37.61% were Hispanic or Latino of any race.
There were 34,018 households, out of which 47.8% had children under the age of 18 living with them, 57.3% were married couples living together, 15.2% had a female householder with no husband present, and 20.3% were non-families. 13.6% of all households were made up of individuals, and 3.2% had someone living alone who was 65 years of age or older. The average household size was 3.36 and the average family size was 3.67.
In the city the population was spread out, with 33.9% under the age of 18, 9.6% from 18 to 24, 34.3% from 25 to 44, 16.4% from 45 to 64, and 5.8% who were 65 years of age or older. The median age was 29 years. For every 100 females, there were 104.3 males. For every 100 females age 18 and over, there were 103.1 males.
The median income for a household in the city was $46,057, and the median income for a family was $46,540. Males had a median income of $32,205 versus $25,836 for females. About 11.8% of families and 14.8% of the population were below the poverty line, including 19.6% of those under age 18 and 8.8% of those age 65 or over. The United States Census Bureau listed North Las Vegas, as well as the Las Vegas metropolitan area, as one of the fastest growing regions in the United States.
At the census of 2010, there were 216,961 people residing in North Las Vegas. The racial makeup was 47.4% White, 19.9% African American, 0.8% Native American, 6.3% Asian, 0.8% Pacific Islander, and 5.8% from two or more races. Hispanic or Latino of any race were 38.8% of the population and 31.2% of the population was non-Hispanic White.
Nevada is a very diverse state in the western part of the United States, lying between California and Oregon. It is bordered on the north by Oregon, to the southwest, Idaho to the southwest, California to the south, Arizona to the north, and Utah to the south-west. Nevada is the seventh-most densely populated, but also the ninth-most densely populated state. There are also many Native American Indian reservations in the state.
The major cities of Las Vegas, Reno, and Carson City are considered the state's capital. A number of Southern towns dot the far southwest and south-west of Las Vegas, including Wrightsville and Mesquite. Las Vegas is undoubtedly the most popular destination in Nevada, attracting millions of visitors every year. Millions more flock to Las Vegas each spring and fall, as the climate remains mild and there are plenty of things to do and see in this wonderful state.
Because it is so diverse, Nevada's demography is surprisingly even. While the race and ethnicity of the residents are certainly not as diverse as those found in many other states, there are some noteworthy differences. While race is the most significant factor, there is much else that characterizes the populace of this state. Some 10% of Nevada's residents are Hispanic. About a third of its residents are African-American. Native Americans make up the second largest population group.
Because it is still fairly new when compared with other states, Nevada's demography and history have changed quite a bit since it was first introduced to the rest of the nation. For instance, wagon riding and cattle drives re-enactments can be seen at historical sites all over the state. The Great Dust Bowl made a huge impact on Nevada's demographics, resulting in a massive influx of settlers who had come from the Midwest. These newcomers brought with them much of their culture, including firearms, which led to a very violent and deadly winters in the state.
Demographics and history have also impacted how the state has chosen to structure itself politically. Nevada's lines were redrawn in a very dramatic way. The legislature drew the lines so that each district would have two members. This meant that the state was divided into regions, with each having at least one representative (see Senate Districts below). In addition to having two members per district, Nevada has two unique districts: Washoe and Carson City. Washoe is home to Nevada's largest city, Las Vegas.
Like other Western states, Nevada's populations tend to skew younger and healthier. This is especially true of residents in urban and college towns. In urban areas, there is less health insurance coverage for residents, which can lead to higher premiums. College towns, which are predominantly minority, are especially prone to this problem, because many students have co-workers who refuse medical insurance or don't carry it when they go out of town for work.
As the state continues to grow, its residents will be more likely to be citizens of another country than of Nevada. This is due to migration and natural increase. It's also due to high fertility rates, especially in Nevada's central area and Southern Washoe. As the baby boomers begin to age and their children reach the age of majority, Nevada's population will grow significantly, but most people will be native Americans rather than foreigners. If you're looking for a very diverse environment and an excellent quality of life, Nevada could be a great choice for you.
One thing that's clear is that no matter the demography of Nevada, the growth rate is expected to continue to increase dramatically through the next few years. The Nevada Department of Public Health projects that the state's growth rate will be between five and ten percent, but some predict even faster growth. Whatever the numbers, Nevada's population is expected to continue to grow, and its cities will continue to prosper. With a wide range of opportunities for residents and a low cost of living, Nevada should be a great place to live.