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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Eagle Point
Located along the shores of Lake St. Clair and inhabited by French settlers as early as 1710, during which time the area was referred to as L'anse Creuse, the future St. Clair Shores, Michigan, community would remain largely a rural farming area populated by largely French and German immigrant families into the early 20th century. These local family surnames have survived into the 21st century and can be found both in the surnames of current day residents and among numerous residential street names.
From 1835 until 1843, the area would be part of Orange Township; among the first townships platted in Michigan and part of Macomb County, Michigan. In 1843, Orange Township would be renamed Erin Township, in homage to the numerous Irish immigrants that had moved into the area and had begun to exert their political influence.
From 1843 until 1911, what would be incorporated as the Village of St. Clair Shores in 1925, was a part of Erin Township, parts of which make up today's suburban municipalities of Eastpointe, Roseville, and St. Clair Shores. In 1911, the eastern portion of the township now occupied by St. Clair Shores was partitioned from Erin Township to become Lake Township. Lake Township existed until 2009, when residents of the village of Grosse Pointe Shores (that portion of Grosse Pointe Shores in Macomb County located within Lake Township) voted to incorporate as a city. The Village of St. Clair Shores would remain a part of Lake Township until, after numerous failed attempts, its residents voted to incorporate as the City of St. Clair Shores in January 1951.
Beginning around the time of the First World War, the lakefront community quickly became a favored playground for gamblers, rum runners, and lakefront tourists alike, culminating during Prohibition, but continuing through the Second World War era. During these years, St. Clair Shores was the home to many popular roadhouses, blind pig and gambling establishments, such as the Blossom Heath Inn. St. Clair Shores' lakefront location and proximity to Canada coupled with a receptive and often participative community made it an advantageous haven for rum runners and the area was actively involved in the rum running era of Prohibition. Local residents, politicians, and law enforcement of the era were known to sometimes conflict with both state and federal officials over their attempts to regulate these illegal, but economically vital activities within the community.
The Eagle Pointe subdivision, one of many platted within the Village of St. Clair Shores during the early 20th century, was platted along a part of the lake shore in 1916. During the next few decades dozens of subdivisions would be platted among the local farmland, but most would not be developed in earnest until the post Second World War era; when St. Clair Shores would become the fastest growing suburb of Detroit, Michigan during the 1950s.
From 1927 until 1959, the community was the location of the Jefferson Beach Amusement Park, once a major lakefront attraction for the Detroit area and beyond. Opened in 1927, it once boasted the longest roller coaster in the United States as well as numerous other midway attractions; a large, ornate lakefront dance pavilion; and a large sandy beach popular with swimmers and sun bathers alike. In 1955, a fire destroyed some of the attractions and buildings within the once popular park and this, coupled with changing public tastes, accelerated its demise. While the owners of Jefferson Beach Amusement Park considered rebuilding, by this time the park was not popular with local government officials and the city council had begun exploring forcing the closure of the facility or purchasing it for public use. Instead, the park owners, who had previously started building an onsite marina facility, began to expand that part of the facility. By 1959, the remaining amusement park amusements and buildings were demolished to make room for the greatly enlarged Jefferson Beach Marina. All that remained of the once grand amusement park was its large, ornate lakefront dance coliseum, which for years thereafter was relegated to use as a marina storage facility and marine supply store until it too was destroyed by fire.
As of the census of 2010, there were 59,715 people, 26,585 households, and 15,932 families living in the city. The population density was 5,139.0 inhabitants per square mile (1,984.2/km2). There were 28,467 housing units at an average density of 2,449.8 per square mile (945.9/km2). The racial makeup of the city was 92.7% White, 3.9% African American, 0.3% Native American, 1.0% Asian, 0.2% from other races, and 1.7% from two or more races. Hispanic or Latino of any race were 1.7% of the population.
There were 26,585 households, of which 24.6% had children under the age of 18 living with them, 43.6% were married couples living together, 11.9% had a female householder with no husband present, 4.4% had a male householder with no wife present, and 40.1% were non-families. 35.1% of all households were made up of individuals, and 15.5% had someone living alone who was 65 years of age or older. The average household size was 2.24 and the average family size was 2.90.
The median age in the city was 44.2 years. 19% of residents were under the age of 18; 7% were between the ages of 18 and 24; 24.9% were from 25 to 44; 29.7% were from 45 to 64; and 19.2% were 65 years of age or older. The gender makeup of the city was 47.8% male and 52.2% female.
As of the census of 2000, there were 63,096 people, 27,434 households, and 17,283 families living in the city. The population density was 5,472.3 per square mile (2,112.9/km2). There were 28,208 housing units at an average density of 2,446.5 per square mile (944.6/km2). The racial makeup of the city was 96.89% White, 0.69% African American, 0.28% Native American, 0.84% Asian, 0.02% Pacific Islander, 0.18% from other races, and 1.10% from two or more races. Hispanic or Latino of any race were 1.18% of the population.
There were 27,434 households, out of which 24.1% had children under the age of 18 living with them, 49.5% were married couples living together, 10.0% had a female householder with no husband present, and 37.0% were non-families. 32.7% of all households were made up of individuals, and 16.3% had someone living alone who was 65 years of age or older. The average household size was 2.28 and the average family size was 2.92.
In the city, the population was spread out, with 20.2% under the age of 18, 6.2% from 18 to 24, 28.8% from 25 to 44, 23.1% from 45 to 64, and 21.8% who were 65 years of age or older. The median age was 42 years. For every 100 females, there were 90.9 males. For every 100 females age 18 and over, there were 86.8 males.
The median income for a household in the city was $49,047, and the median income for a family was $59,245. Males had a median income of $46,614 versus $31,192 for females. The per capita income for the city was $25,009. About 2.6% of families and 3.7% of the population were below the poverty line, including 4.4% of those under age 18 and 4.9% of those age 65 or over.
Michigan is a beautiful state in the eastern Lower Midwest and upper Great Lakes regions of the nation. Its name is derived from the Ojibwe language word mishigami, which means "big water". The western half of Michigan was settled by Hittite and English settlers and later became known as Detroit. As of today, the state of Michigan is one of its most populated and most economically powerful states with over 9 million people.
Unlike many other states, Michigan does not have divided districts whenricting for congressional representation or House seats. Although Michigan does elect local voters to local county, state, and national offices, congressional redistricting is done through the state House and Senate in conjunction with the U.S. Census. Because of this fact, Michigan has a rather large number of cities and townships, each of which elects a representative to local governments at the municipal level. Counties also elect certain types of judges, city council members, school board members, and other local offices. In addition, there are county clerks and bankruptcy courts for each of these types of governments.
Although Michigan does elect local citizens to local units of government at the municipal, county, and national levels, each local unit has a separate courthouse. In addition, the Michigan Supreme Court is located in Michigan. There are two counties in Michigan; Menominee and Monroe. In order to vote in an election for county office, a person must be a resident of the county that they wish to represent.
Unlike many other states, Michigan has separate cities and townships for each of its cities and townships. In addition, the cities of Flint, Kalamazoo, and Port Huron each have a separately elected township government. Furthermore, in contrast to the state government, the elected township government of Michigan is allowed to perform its own budgeting, borrowing, tax collections, and hiring. In addition, unlike in other states, Michigan townships may retain any members of existing community associations.
The cities of Bloomfield Hills, Lansing, Novi, Farmington Hills, Sturgis, East Grand Rapids, and Washburn all have independently elected township government. However, in order to elect or appoint these officials, candidates for local offices must first belong to the governing body of the particular township they are running for. For instance, in Farmington Hills, residents must first become members of the homeowners association, and then they can run for election to the Farmington Hills governing board.
There are two counties in Michigan: Washburn and Oakland. In addition to having their own cities and townships, they also have their own school districts. The county of Oakland has its school district based in the city of Novi, while the city of Farmington Hills has its school district based in the rural town of Washburn.
Unlike cities in Michigan that generally elect one municipal governing body for each part of the town, cities within the state have much greater latitude in deciding who their leaders will be. The Michigan Supreme Court has issued a number of decisions which support this. For instance, in order to split the powers between two or more municipalities, Michigan townships must use an election. However, in order for the residents of a city to decide who governs them, they must first elect one governing body.
Charter cities do not have the same accountability as traditional cities in the state. Charter cities are under the control of their charter, which means that they are free to choose their own mayor and their own police force. Furthermore, they are not required to submit to the oversight of local boards and commissions. As you can see, despite the fact that there are similarities between charter cities and traditional municipalities, there are key differences as well. In order for an individual moving to a charter community in Michigan to enjoy the advantages of living there, he or she will need to ensure that he or she is choosing the right charter city for him or her.