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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Springfield was founded in 1636 by English Puritan William Pynchon as "Agawam Plantation" under the administration of the Connecticut Colony. In 1641 it was renamed after Pynchon's hometown of Springfield, Essex, England, following incidents, including trade disputes as well as Captain John Mason's hostilities toward native tribes, which precipitated the settlement's joining the Massachusetts Bay Colony. During its early existence, Springfield flourished both as an agricultural settlement and as a trading post, although its prosperity waned dramatically during (and after) King Philip's War in 1675, when natives laid siege to it and burned it to the ground as part of the ongoing campaign. During that attack, three-quarters of the original settlement was burned to the ground, with many of Springfield's residents survived by taking refuge in John Pynchon's brick house, the "Old Fort", the first such house to be built in the Connecticut River Valley. Out of the siege, Miles Morgan and his sons were lauded as heroes; as one of the few homesteads to survive the attack, alerting troops in Hadley, as well as Toto, often referred to as the "Windsor Indian" who, running 20 miles from Windsor, Connecticut to the settlement, was able to give advance warning of the attack.
The original settlement—today's downtown Springfield—was located atop bluffs at the confluence of four rivers, at the nexus of trade routes to Boston, Albany, New York City, and Montreal, and with some of the northeastern United States' most fertile soil. In 1777, Springfield's location at numerous crossroads led George Washington and Henry Knox to establish the United States' National Armory at Springfield, which produced the first American musket in 1794, and later the famous Springfield rifle. From 1777 until its closing during the Vietnam War, the Springfield Armory attracted skilled laborers to Springfield, making it the United States' longtime center for precision manufacturing. The near-capture of the armory during Shays' Rebellion of 1787 led directly to the formation of the U.S. Constitutional Convention.
During the 19th and 20th centuries, Springfielders produced many innovations, including the first American-English dictionary (1805, Merriam-Webster); the first use of interchangeable parts and the assembly line in manufacturing (1819, Thomas Blanchard); the first American horseless car (1825, Thomas Blanchard); the mass production of vulcanized rubber (1844, Charles Goodyear); the first American gasoline-powered car (1893, Duryea Brothers); the first successful motorcycle company (1901, "Indian"); one of America's first commercial radio stations (1921, WBZ, broadcast from the Hotel Kimball); and most famously, the world's second-most-popular sport, basketball (1891, Dr. James Naismith). Springfield would play major roles in machine production, initially driven by the arms industry of the Armory, as well as from private companies such as Smith & Wesson, established by Horace Smith and Daniel B. Wesson. Similarly, the industrial economy led Thomas and Charles Wason to establish the Wason Manufacturing Company, which produced the first manufactured sleeping car. The largest railcar works in New England, Wason produced 100 cars a day at its peak; the company was eventually was purchased by Brill in 1907 and closed during the Depression in 1937. Among numerous other industries, during the first half of the 20th century Springfield also produced brass goods, chemicals, clothing and knit goods, paper goods, watches, boilers, engines, manufacturing machinery, silverware, jewelry, skates, carriages, buttons, needles, toys, and printed books and magazines.
Springfield underwent a protracted decline during the second half of the 20th century, due largely to the decommissioning of the Springfield Armory in 1969; poor city planning decisions, such as the location of the elevated I-91 along the city's Connecticut River front; and overall decline of industry throughout the northeastern United States. During the 1980s and 1990s, Springfield developed a national reputation for crime, political corruption, and cronyism. During the early 21st century, Springfield saw long-term revitalization projects and several large projects, including the $1 billion New Haven–Hartford–Springfield intercity rail;a $1 billion MGM casino.
According to the 2010 Census, Springfield had a population of 153,060, of which 72,573 (47.4%) were male and 80,487 (52.6%) were female. 73.0% of the population were over 18 years old, and 10.9% were over 65 years old; the median age was 32.2 years. The median age for males was 30.2 years and 34.1 years for females.
According to the 2010 Census, there were 61,706 housing units in Springfield, of which 56,752 were occupied. This was the highest average of home occupancy among the four distinct Western New England metropolises (the other three being Hartford, New Haven, and Bridgeport, Connecticut). Also as of 2010, Springfield features the highest average homeowner occupancy ratio among the four Western New England metropolises at 50%—73,232 Springfielders live in owner-occupied units, versus 74,111 in rental units. By comparison, as of the 2010 Census, New Haven features an owner occupancy rate of 31%; Hartford of 26%; and Bridgeport of 43%.
In terms of race and ethnicity, Springfield is 51.8% White, 22.3% Black or African American, 0.6% American Indian and Alaska Native, 2.4% Asian (1.2% Vietnamese, 0.3% Chinese, 0.2% Indian, 0.1% Cambodian, 0.1% Filipino, 0.1% Korean, 0.1% Pakistani, 0.1% Laotian), 0.1% Native Hawaiian and Other Pacific Islander, 18.0% from Some Other Race, and 4.7% from Two or More Races (1.5% White and Black or African American; 1.0% White and Some Other Race). Hispanics and Latinos of any race made up 38.8% of the population (33.2% Puerto Rican, 1.7% Dominican, 1.0% Mexican, 0.5% Guatemalan, 0.3% Cuban, 0.2% Colombian, 0.2% Spanish, 0.2% Salvadoran, 0.1% Peruvian, 0.1% Ecuadorian, 0.1% Panamanian, 0.1% Costa Rican, 0.1% Honduran).Non-Hispanic Whites were 36.7% of the population in 2010, down from 84.1% in 1970.
Data is from the 2009–2013 American Community Survey 5-Year Estimates.
Notable musical artists include:
Massachusetts is certainly unique amongst states in that its geographical culture and history literally precede and embody the unique experiences of the state as a whole. It's widely known that the Pilgrims and the Puritans set the stage for ultimate independence of religious sentiment when they left a harsh governing government to settle down in the New World. At the time, New England was a very religiously turbulent area in which to live. The religious intolerance and lack of education experienced by the settlers would be a fundamental cause for much of the violence and mayhem they experienced along the way.
Massachusetts, despite being one of the oldest states in America, was created only in 1630. Because it was created from such a small population base, it was considered one of the most uncomplicated colonies to rule. Unlike other colonies that had massive populations, Massachusetts didn't even have a single royal representative until 1692. Despite these differences in population and complexity in rule, the Massachusetts settlers managed to form an incredibly cohesive society that was able to resist outside influence.
Today, there are two historic areas that are of critical importance to the history of Massachusetts. The first is the city of Boston, which was the center of American settlement during the Colonial era. The second is the well-known Old Town in present-day Cambridge, which was one of the primary centers of the English Revolution. Both cities play a significant role in the deeper historical context of Massachusetts. This article will focus on the latter, examining the role each city played in the tumultuous centuries that followed the Plymouth colony's departure.
Boston is located on the Charles River, on the east coast of Massachusetts. It was an important seaport during the early years of the colony. Its location put it at the crossroads between the Atlantic and the Pacific oceans, allowing merchants to access the New England ports easily. Boston was also a key stop for the first ships carrying fresh supplies to New England from the New World. And as one of the primary trading hubs, its harbor offered a rich variety of goods, including spices, manufactured goods, fish, and more.
Boston has always had a strong cultural and historical presence, dating back to the first known Boston Dutch settlement in 1637. While the city today is known for its status as a world-class metropolis and for being home to one of the oldest colleges in the country, its original role as a port and shipping haven meant that it was always a thriving community. Today, many of its settlements and local museums reflect this rich heritage.
Old Town is Boston's oldest continuous city settlement. It is also the site of one of America's earliest universities - Harvard University. This historic center is also home to many galleries, public buildings, and other cultural activities. It is considered to be the heart of the city, housing many historic buildings and neighborhoods. Many hotels are located here, along with harbor tours and cruises.
West End is an area of Boston that is currently undergoing a massive makeover. It is being torn down to make way for a multi-purpose arena and hotel. This section of town is also being developed. This section of Boston is the focus of much of the development. There are plans for a new ballpark for the Red Sox, a new hotel and retail center, and a possible convention center.
There are many historical sites in Massachusetts, from ancient towns to the colonial era, and from huge cities like Boston to small ones like Dedham. Travelers can enjoy all of them. In addition, there are many museums that offer a glimpse into local history and culture. Various cities throughout Massachusetts have also opened museums, like the Museum of Medical History in Boston, and the Science Museum in Cambridge.