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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Bethesda is located in a region populated by the Piscataway and Nacotchtank tribes at the time of European colonization. Fur trader Henry Fleet became the first European to visit the area, reaching it by sailing up the Potomac River. He stayed with the Piscataway tribe from 1623 to 1627, either as a guest or prisoner (historical accounts differ). Fleet eventually secured funding for another expedition to the region, and was later granted proprietary rights to 2,000 acres in the nascent colony and became a member of Maryland’s colonial legislature. Raids from the Senecas and Susquehannock resulted in the creation of the Maryland division of Rangers in 1694 to patrol the frontier.
Most settlers in colonial Maryland were tenant farmers who paid their rent in tobacco, and colonists continued to expand farther north in search of fertile land. Henry Darnall (1645–1711) surveyed a 710-acre (290-hectare) area in 1694 which became the first land grant in Bethesda. and tobacco farming was the primary way of life in Bethesda throughout the 1700s. The city avoided seeing action during the Revolutionary War, although it became a supply region for the fledgling Continental Navy. The establishment of Washington, D.C. in 1790 deprived Montgomery County of its economic center at Georgetown, although the event had little effect on the small farmers throughout Bethesda.
Between 1805 and 1821, Bethesda became a rural way station after development of the Washington and Rockville Turnpike, which carried tobacco and other products between Georgetown and Rockville, and north to Frederick. A small settlement grew around a store and tollhouse along the turnpike by 1862 known as "Darcy's Store", named after the store's owner William E. Darcy. The settlement was renamed in 1871 by postmaster Robert Franck after the Bethesda Meeting House, a Presbyterian church built in 1820. The church burned in 1849 and was rebuilt the same year about 100 yards (91 m) south, and its former location became the Cemetery of the Bethesda Meeting House.
Bethesda did not develop beyond a small crossroads village through the 19th century. It consisted then of a blacksmith shop, a church and school, and a few houses and stores. In 1852, the postmaster general established a post office in Bethesda and appointed Rev. A. R. Smith its first postmaster. A streetcar line was established in 1890 and suburbanization increased in the early 1900s, and Bethesda began to grow in population. Communities that were situated near railroad lines had grown the fastest during the 19th century, but mass production of the automobile ended that dependency and Bethesda planners grew the community with the transportation revolution in mind. This included becoming a key stopping point for the B & O railroad on their Georgetown Branch line completed around 1910 that ran from Silver Spring to Georgetown, passing through Bethesda on the way. The branch had a storage yard there and multiple sidings that served the industries in Bethesda in the early 20th century. B & O successor CSX ceased train service on the line in 1985, so the county transformed it into a trail in the rails-to-trails movement. The tracks were removed in 1994 and the first part of the trail was opened in 1998; it has become the most used rail trail in the United States, averaging over one million users per year.
Subdivisions began to appear on old farmland in the late 19th century, becoming the neighborhoods of Drummond, Woodmont, Edgemoor, and Battery Park. Farther north, several wealthy men made Rockville Pike famous for its mansions. These included Brainard W. Parker ("Cedarcroft", 1892), James Oyster ("Strathmore", 1899), George E. Hamilton ("Hamilton House", 1904; now the Stone Ridge School), Luke I. Wilson ("Tree Tops", 1926), Gilbert Hovey Grosvenor ("Wild Acres", 1928–29), and George Freeland Peter ("Stone House", 1930). In 1930, Dr Armistead Peter's pioneering manor house "Winona" (1873) became the clubhouse of the Woodmont Country Club on land that is now part of the National Institutes of Health (NIH) campus. Merle Thorpe's mansion "Pook's Hill" (1927, razed 1948) became the home-in-exile of the Norwegian Royal Family during World War II.
World War II and the subsequent expansion of government further fed the rapid growth of Bethesda. Both the National Naval Medical Center (1940–42) and the NIH complex (1948) were built just to the north of the developing downtown, and this drew government contractors, medical professionals, and other businesses to the area. In recent years, Bethesda has consolidated as the major urban core and employment center of southwestern Montgomery County. This recent growth has been vigorous following the expansion of Metrorail with a station in Bethesda in 1984. Alan Kay built the Bethesda Metro Center over the Red line metro rail which opened up further commercial and residential development in the immediate vicinity. In the 2000s, the strict height limits on construction in the District of Columbia led to the development of mid- and high-rise office and residential towers around the Bethesda Metro stop, effectively creating a major urban center.
As of the census of 2000, there were 55,277 people, 23,659 households, and 14,455 families residing in the CDP. The population density was 4,205.8 inhabitants per square mile (1,624.2/km2). There were 24,368 housing units at an average density of 1,854.1 per square mile (716.0/km2). The racial makeup of the CDP was 85.86% White, 2.67% Black or African American, 0.17% Native American, 7.92% Asian, 0.05% Pacific Islander, 1.23% from other races, and 2.11% from two or more races. 5.43% of the population were Hispanic or Latino of any race.
There were 23,659 households, out of which 28.0% had children under the age of 18 living with them, 53.4% were married couples living together, 6.0% had a female householder with no husband present, and 38.9% were non-families. 32.2% of all households were made up of individuals, and 11.6% had someone living alone who was 65 years of age or older. The average household size was 2.30 and the average family size was 2.92.
In the CDP, the population was spread out, with 21.8% under the age of 18, 4.6% from 18 to 24, 29.2% from 25 to 44, 27.1% from 45 to 64, and 17.2% who were 65 years of age or older. The median age was 41 years. For every 100 females, there were 87.7 males. For every 100 females age 18 and over, there were 84.0 males.
Bethesda is a very wealthy and well-educated area. According to the 2000 Census, Bethesda was the best-educated city in the United States of America with a population of 50,000 or more. 79% of residents 25 or older have bachelor's degrees and 49% have graduate or professional degrees. According to a 2007 estimate, the median income for a household in the CDP was $117,723, and the median income for a family was $168,385. Males had a median income of $84,797 versus $57,569 for females. The per capita income for the CDP was $58,479. About 1.7% of families and 3.3% of the population were below the poverty line, including 1.8% of those under age 18 and 4.1% of those age 65 or over. Many commute to Washington, D.C. for work. The average price of a four bedroom, two bath home in Bethesda in 2010 was $806,817 (which ranks it as the twentieth most expensive community in America).
Bethesda is often associated with its neighboring communities, Potomac, Chevy Chase, Great Falls, Virginia, and McLean, Virginia, for their similar demographics. In April 2009, Forbes ranked Bethesda second on its list of "America's Most Livable Cities". In October 2009, based on education, income, health, and fitness, Total Beauty ranked Bethesda first on its list of the U.S.'s "Top 10 Hottest-Guy Cities." In 2009, Self magazine ranked Bethesda as the second healthiest place for women in the country, a year after ranking it number one. As of 2009, eight Pulitzer Prize winners live in Bethesda, as do several well-known political commentators (including George Will, David Brooks, and Thomas Friedman). In 2014, it placed first on both Forbes' list of America's most educated small towns and Time's list of top earning towns.
Maryland is a Mid-Atlantic region that is defined by its rich coastal and waterways on the Eastern Shore and Bay Bridge. Its biggest city, Baltimore, also has a long history as an important seaport. A trip to Baltimore will reveal the influence of British settlement and Navy presence. Fort McHenry, the original home of the US national anthem, is at the mouth of Baltimore's Inner Harbor. Baltimore's Southwestern waterfront features beautiful harbor views, including one known as the Chesapeake Bay Bridge by boat. A walking trail from the harbor to Fells Point reveals a complex network of residential neighborhoods, industrial sites, and public park that are the product of years of development and revitalization.
Maryland is the second most densely populated state in the country, following only California. Because of this high population density, there are many large concentrations of people (including many large cities) that can be a hassle to commute between. The problem becomes exacerbated when you consider that Maryland, like many Southern states, is an often-skewed state, with highly concentrated urban areas surrounded by less densely populated rural areas. Because of these populations, the amount of driving time spent commuting each day is considerable.
Maryland's two most populous cities, Baltimore and Annapolis, are very urbanized. They contain a wide range of cultural and professional backgrounds and have a close proximity to each other. The Maryland cities of Landover and Springfield are also very urbanized, but they are relatively suburban in nature and are located outside the central business district.
Maryland's overall demography is an interesting mix of a multitude of ethnic groups, native Americans, European immigrants, African Americans, and a large concentration of retirees. The major ethnic groups in the state include Black and Hispanic Americans, Irish and German immigrants, Chinese, Korean, and some Middle Easterners. In addition, there are a substantial number of senior citizens in the Maryland cities of Howard County, Anne Arundel, and Charles County. In addition, there are also sizeable numbers of senior citizen populations living in cities like Towson, College Park, Salisbury, Cumberland, Harrow, Anne Grafton, Gaithersburg, western Maryland, Salisbury, Springfield, Fairmount, Broadview, Wheaton, and Annapolis. As you can see, there is definitely a high concentration of people who are older, especially in the cities of Annapolis and College Park.
One of the most important things to remember when considering moving to or living in Maryland is that it is a large state with a lot of scenery to see. While cities like College Park and Annapolis are certainly a great place to work, live, and play, you may want to think about the surrounding countryside. Because of its small size, Maryland does have a number of rural areas, especially in the Washington County area. Some of the more prominent rural areas to check out include Old Lineage, Wicomaw, Peninsular North, Stone Mountain, Valley Forge, Fort McHenry, and Centreville. As for the urban cities of Baltimore, Silver Spring, Towson, Springfield, Carlisle, Georgetown, West Springfield, Reisterstown, Mount Vernon, College Park, Harford, and Ocean View.
The Maryland real estate scene is certainly diverse with a wide range of home choices including single family homes, apartments, condos, townhouses, and multi-unit dwellings. Homes for sale come in all price ranges, from single-family homes to highly-affordable multi-unit dwellings. Most Maryland towns and cities are also conveniently located to Maryland attractions such as the Chesapeake Bay, Eastern Shore, and Annapolis. For residents of Maryland, it is easy to commute to work in a big city such as Baltimore. Meanwhile, for out-of-state visitors, it is easy to find a Maryland real estate house to purchase.
A number of Maryland cities also offer an easy commute for residents of other states. Because the Maryland cities are located near key Maryland attractions, such as the Chesapeake Bay, Eastern Shore, and Annapolis, they also make good destinations for Maryland tourists. In fact, travelers from around the country actually look at Maryland as a top destination state. That is why real estate in Maryland is thriving, despite the recent recession.
If you are looking for a new home in Maryland, consider checking out some of the Maryland towns and cities listed above. Although real estate prices may be on the decline in some areas, you are still likely to find a better home than what you could get elsewhere. So, if you are thinking about buying a house in Maryland, now is definitely the time to act. With all the current trends in the market, you really can't go wrong.