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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
The site of present-day Waukegan was recorded as Rivière du Vieux Fort ("Old Fort River") and Wakaygagh on a 1778 map by Thomas Hutchins. By the 1820s, the French name had become "Small Fort River" in English, and the settlement was known as "Little Fort". The name "Waukegance" and then "Waukegan" (meaning "little fort"; cf. Potawatomi wakaigin "fort" or "fortress") was created by John H. Kinzie and Solomon Juneau, and the new name was adopted on March 31, 1849.
Waukegan had an abolitionist community dating to these early days. In 1853, residents commemorated the anniversary of emancipation of slaves in the British Empire with a meeting. Waukegan arguably has the distinction of being the only place where Abraham Lincoln failed to finish a speech; when he campaigned in the town in 1860, a fire alarm rang, and the man soon-to-be president had his words interrupted.
During the middle of the 19th century, Waukegan was becoming an important industrial hub. Industries included: ship and wagon building, flour milling, sheep raising, pork packing, and dairying. William Besley's Waukegan Brewing Company was one of the most successful of these businesses, being able to sell beyond America. The construction of the Chicago and Milwaukee Railway through Waukegan by 1855 stimulated the growth and rapid transformation and development of the city's industry, so much that nearly one thousand ships were visiting Waukegan harbor every year. During the 1860s, a substantial German population began to grow inside the city
Waukegan's development began in many ways with the arrival of industries such as United States Sugar Refinery, which opened in 1890, Washburn & Moen, a barbed-wire manufacturer that prompted both labor migration and land speculation beginning in 1891, U.S. Starch Works, and Thomas Brass and Iron Works. Immigrants followed, mostly hailing from southeastern Europe and Scandinavia, with especially large groups from Sweden, Finland, and Lithuania. The town also became home to a considerable Armenian population. One member of this community, Monoog Curezhin, even became embroiled in an aborted plot to assassinate Sultan Abdul Hamid II, reviled for his involvement in massacres of Armenians in the Ottoman Empire. Curezhin lost two fingers on his right hand while testing explosives for this purpose in Waukegan in 1904.
By the 1920s and 1930s, African-Americans began to migrate to the city, mostly from the south. The town was no stranger to racial strife. In June 1920, an African-American boy allegedly hit the car of an off-duty sailor from nearby Great Lakes Naval Base with a rock, and hundreds of white sailors gathered at Sherman House, a hotel reserved for African-Americans. Although newspaper reports and rumors suggested that the officer's wife was hit with glass from the broken windshield, subsequent reports revealed that the officer was not married. The sailors cried "lynch 'em," but were successfully kept back by the intervention of the police. Marines and sailors renewed their attack on the hotel several days later. The Sherman's residents fled for their lives as the military members carried torches, gasoline, and the American flag. The Waukegan police once again turned them away, but not before firing and wounding two members of the crowd. The police were not always so willing to protect Waukegan's citizens. The chief of police and the state's attorney in the 1920s, for example, were avowed members of the Ku Klux Klan, facts that came to light when a wrongfully convicted African-American war veteran was released from prison on appeal after 25 years. Labor unrest also occurred regularly. In 1919, a strike at the US Steel and Wire Company - which had acquired Washburn & Moen - led to a call for intervention from the state militia.
Noted organized crime boss Johnny Torrio served time in Waukegan's Lake County jail in 1925. He installed bulletproof covers on the windows of his cell at his own expense for fear of assassination attempts.
The city has retained a distinct industrial character in contrast to many of the residential suburbs along Chicago's North Shore. The financial disparity created by the disappearance of manufacturing from the city in part contributed to the Waukegan Riot of 1966. Central to this event and the remainder of Waukegan's 20th century history was Robert Sabonjian, who served as mayor for 24 years, and earned the nickname the "Mayor Daley of Waukegan" for his personal and sometimes controversial style of politics.
As of the 2010 United States Census, there were 89,078 people living in the city. The racial makeup of the town was 46.6% White (21.7% non-Hispanic White), 19.2% African-American, 4.3% Asian, 1.2% Native American, 0.1% Pacific Islander, 24.6% some other race, and 4.1% of two or more races. 53.4% were Hispanic or Latino (of any race). 5.3% were of German ancestry.
As of the census of 2000, there were 87,901 people, 27,787 households, and 19,450 families living in the city. The population density was 1,475.0/km2 (3,762.8/mi2). There were 29,243 housing units at an average density of 490.7/km2 (1,270.8/mi2). The racial makeup of the city was 30.92% White, 19.21% African American, 0.54% Native American, 3.58% Asian, 0.06% Pacific Islander, 22.96% from other races, and 3.50% from two or more races. Hispanic or Latino of any race were 44.82% of the population.
There were 27,787 households, out of which 40.4% had children under the age of 18 living with them, 49.5% were married couples living together, 14.6% had a female householder with no husband present, and 30.0% were non-families. 24.2% of all households were made up of individuals, and 7.5% had someone living alone who was 65 years of age or older. The average household size was 3.09 and the average family size was 3.68.
In the city, the population was spread out, with 30.2% under the age of 18, 12.1% from 18 to 24, 33.4% from 25 to 44, 16.4% from 45 to 64, and 7.9% who were 65 years of age or older. The median age was 29 years. For every 100 females, there were 103.1 males. For every 100 females age 18 and over, there were 103.2 males.
The median income for a household in the city was $42,335, and the median income for a family was $47,341. Males had a median income of $30,556 versus $25,632 for females. The per capita income for the city was $17,368. About 24% of families and 24.7% of the population were below the poverty line.
Of the 54.4% of the population that identify as religious, the most populous group is Catholic, at 31.0%. Additional percentages are 3.2% Lutheran, 1.9% Baptist, 1.6% Presbyterian, 1.5% Methodist, and approximately 11% other Christian denominations. Other faiths include 2.7% Jewish, and 1.4% Islamic.
The Roman Catholic Archdiocese of Chicago operates Catholic churches. On July 1, 2020, St. Anastasia Parish and St. Dismas Parish will merge, with the former having the parish school and the latter having the parish church.
Waukegan is the hometown of comedian Jack Benny (1894–1974), one of the 20th century's most notable and enduring entertainers, but although he claimed for decades on his radio and television shows to have been born there, he was actually born at Mercy Hospital in Chicago. Benny's affection for the town in which he grew up can clearly be felt by this exchange with his co-star (and wife) Mary Livingstone during a conversation they had on The Jack Benny Program on Mother's Day of 1950 while they were discussing the itinerary for his summer tour that year:
On a 1959 episode of the television game show What's My Line?, Benny quipped to host John Charles Daly
Nevertheless, Benny did put Waukegan on the map for millions of his listeners (and later viewers) over the years, and the community was proud of his success. A Waukegan middle school is named in his honor (which he said was the greatest thrill he had ever experienced), and a statue of him, dedicated in 2002, stands in the downtown facing the Genesee Theater, which hosted the world premiere of his film Man about Town in 1939, with Jack, Mary, Dorothy Lamour, Phil Harris, Andy Devine, Don Wilson and Rochester (Eddie Anderson) appearing onstage.
Jack Benny's family lived in several buildings in Waukegan during the time he was growing up there, but the house at 518 Clayton Street is the only one of them that still stands. It was designated a landmark by the city on April 17, 2006.
The science-fiction author and novelist Ray Bradbury (1920–2012), was born in Waukegan, and though he moved with his family to the West Coast while still a child, many of his stories explicitly build on Waukegan (often called Green Town in his stories, such as Dandelion Wine) and his formative years there. Ray Bradbury Park, located at 99 N. Park Ave. in Waukegan, is named after him.
Pro Football Hall of Fame quarterback Otto Graham (1921–2003) was born and raised in Waukegan and attended nearby Northwestern University on a basketball scholarship, though football soon became his main sport. Graham played quarterback for the Cleveland Browns in the All-America Football Conference (AAFC) and National Football League (NFL), taking his team to league championships every year between 1946 and 1955, winning seven of them. While most of Graham's statistical records have been surpassed in the modern era, he still holds the NFL record for career average yards gained per pass attempt, with 8.98. He also holds the record for the highest career winning percentage for an NFL starting quarterback, at 0.814. Graham is one of only two people (the other being Gene Conley) to win championships in two of the four major North American sports—1946 NBL (became NBA) and AAFC championship, plus three more AAFC and three NFL championships.
Illinois is a beautiful state with a rich cultural history, a glorious natural heritage, and a diverse, rich landscape. Located between the Mississippi and the Wisconsin Rivers, it is bordered on two sides by the Illinois and Iowa Rivers, on the west by the Illinois and Iowa State Colonies, on the south by the Grand Prairie, Menominee, and Oconto River basins, and east by the Wisconsin River. Illinois is also home to some famous cities and towns such as Chicago, Arlington, Joliet, Hoffman Estates, Peotone, and Normal.
Illinois is the home of many famous individuals and notable Americans. One notable resident is Abraham Lincoln, who served two terms as President of the United States of America. Lincoln is perhaps best known for his fight against slavery during his presidency. He is also responsible for the Gettysburg Address, for which he was nominated for the presidential candidacy.
Geography: Illinois is a geologically diverse state; it is made up of five counties and is bordered on two sides by the Mississippi and the Illinois rivers. Illinois borders the northern part of the Midwest; the southern half is more mountainous and is bordered by the Wisconsin River to the north and the upper reaches of the Ohio River to the northwest. The western boundary of Illinois is the southern border of Iowa. The major geological feature of Illinois is the Prairie du Sac, or prairie line, which divides the eastern half of the state in half, north and south of the Fox River.
Illinois is an interesting combination of geology and hydrology. Geographically, Illinois is a transition zone between the extreme western parts of the geological formation and the eastern continental flat plate. The landforms and plateaus of Illinois are composed of limestone, sandstone and shale.
Illinois has one of the world's richest soil composition. The landforms here are composed of limestone, sandstone and granite. Illinois is a transition zone between the coniferous and non-coniferous deciduous plants. In this condition the plant communities of Illinois have diversified into many tree families.
Illinois is the home of the Illinois River. It meanders through three states of Illinois, Wisconsin and Iowa. At the northwest corner of Illinois lies the Michigan shore. North of the Illinois Iowa border is the Des Plaines River. The southern boundary of Illinois is the Scioto River. Geology: The soil of Illinois is composed of limestone, sandstone and granite.
Illinois is the southern most of the states of the central United States. Geographically, it is bordered by the Mississippi and the Illinois Rivers. The landforms and plateaus of Illinois are composed of limestone, sandstone and granite. The major geologicalvalence of Illinois is determined by the presence of an abundance of noteworthy river cut-off, a superabundance of peridotite in association with ilmenite and an abundant number of fine clayey soils.
Geologists have divided the earth's surface into many regions. These are known as strata. Illinois is fortunate in that it has such a large number of beautiful and interesting strata. Each of these strata is associated with a specific geology. Geology is the study of geological formation on earth. It is an important field of study that is the basis for many studies in science and mathematics.
In recent years Illinois has been fortunate in that it has been an important center of mineralogy, or the study of rocks and mineral formations. Illinois mineralogist trace elements are found in abundance in many fields. Geologists use the data gathered from strata to study the effects of climate, time and age on formation. Studying Illinois geology and studying the earth can be interesting and educational. It is possible to get to know Illinois geology by visiting the various museums.
The rich history of Illinois can be seen throughout its history. In fact, you will find traces of Illinois culture all over the state. Illinois has produced writers like John Hay, Elbert Hubbard and Mark Twain. Chicago, the city of authors, has been an important center of attraction for tourists for over a century.
Illinois is fortunate in having so much to offer to people interested in science, nature and art. Geology of Illinois has been rich in history and in mineral deposits. The rich geographical and topographic conditions and the abundance of minerals make Illinois one of the favored places for exploration. Illinois is a state full of surprises. Visit Illinois and see for yourself the variety of nature that can be found in its midst.