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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Des Plaines
Potawatomi, Ottawa, and Ojibwe (Chippewa) Native American tribes inhabited the Des Plaines River Valley prior to Europeans' arrival. When French explorers and missionaries arrived in the 1600s in what was then the Illinois Country of New France, they named the waterway La Rivière des Plaines (English translation: "River of the Plane Tree") as they felt that trees on the river resembled the European plane trees. The first white settlers came from the eastern United States in 1833, after the Treaty of Chicago, followed by many German immigrants during the 1840s and '50s. In the 1850s, the land in this area was purchased by the Illinois and Wisconsin Land Company along a railroad line planned between Chicago and Janesville, Wisconsin. In 1852, the developers built a steam-powered mill next to the river to cut local trees into railroad ties. Socrates Rand then bought the mill and converted it into a grist mill, which attracted local farmers. The Illinois and Wisconsin Railroad made its first stop in the area in the fall of 1854.
In 1857, the Chicago, St. Paul, and Fond du Lac Railroad began running its route, stopping near the mill on the Des Plaines river, where a small business section had grown up. The railroad platted the prospective town of Rand at the site. In 1859, the Chicago and North Western Railway purchased the rail line, giving the train station the name "Des Plaines". In 1869, the Rand subdivision's name was changed to Des Plaines, and the village of Des Plaines was then incorporated.
Des Plaines was reincorporated in 1873 and elected a village board the following year. Local brick manufacturer Franklin Whitcomb served as the first Village President.
In 1925, village residents voted to convert to a city form of government and annexed the village of Riverview to the south. Subsequent annexations included the Orchard Place area in 1956. The city experienced rapid growth after World War II and with the opening of nearby Chicago-O'Hare International Airport.
Des Plaines was the site of Ray Kroc's first McDonald's franchise, which opened in 1955. The restaurant was demolished in 1984, and a replica was built on the site as a museum dedicated to McDonald's history. In 2017, McDonald's announced plans to demolish the building due to repeated flooding. The building has since been demolished.
In 1979, Des Plaines was the site of the accident of American Airlines Flight 191, in which a McDonnell Douglas DC-10 departing from O'Hare lost an engine and wing material and crashed near a local trailer park just north of Touhy Avenue. All 271 people on board the aircraft died, as did two workers at a repair garage. Two more, along with three civilians, were injured.
In 2008, the Illinois Gaming Board awarded the state's 10th and last casino license to Midwest Gaming and Entertainment LLC to build a 140,000-square-foot (13,000 m2) casino on approximately 21 acres (85,000 m2) adjacent to the Tri-State Tollway at the northwest corner of Devon Avenue and Des Plaines River Road. Midwest Gaming received the award despite having the lowest bid because other bidders were found unacceptable by the Board, with one board member finding no bidders acceptable. The city approved zoning in early 2010, and the casino opened in July 2011 as Rivers Casino.
As of the census of 2000, there were 58,720 people, 22,362 households, and 15,071 families residing in the city. The population density was 4,071.2 people per square mile (1,572.3/km2). There were 22,851 housing units at an average density of 1,584.3 per square mile (611.8/km2). The racial makeup of the city was 84.44% White, 7.65% Asian / Asian American, 0.26% Native American, 1.01% Black or African American, 0.02% Pacific Islander, 4.64% from other races, and 1.97% from two or more races. 14.01% were Hispanic or Latino of any race.
Biggest ancestries: German (21.5%), Polish (18.2%), Irish (13.8%), Italian (10.6%), English (5.2%), Swedish (3.3%).
There were 22,362 households, out of which 29.1% had children under the age of 18 living with them, 54.8% were married couples living together, 9.0% had a female householder with no husband present, and 32.6% were non-families. Of all households 28.5% were made up of individuals, and 13.3% had someone living alone who was 65 years of age or older. The average household size was 2.58 and the average family size was 3.21.
In the city, the population was spread out, with 22.3% under the age of 18, 7.5% from 18 to 24, 29.2% from 25 to 44, 23.8% from 45 to 64, and 17.2% who were 65 years of age or older. The median age was 40 years. For every 100 females, there were 93.6 males. For every 100 women age 18 and over, there were 89.6 men.
The median income for a household in the city was $53,638, and the median income for a family was $65,806. Males had a median income of $42,241 versus $30,885 for females. The per capita income for the city was $24,146. About 3.0% of families and 4.6% of the population were below the poverty line, including 4.8% of those under age 18 and 4.8% of those age 65 or over.
A notable amount of Cook County residents reside in unincorporated areas which use a Des Plaines zip code. These areas are densely populated and consist primarily of high density, multi-family housing with a very high percentage of foreign born residents. In the 2000 census the population of these unincorporated areas of Cook County assigned Des Plaines zip codes was 25,617. This unincorporated area has never been a part of the city of Des Plaines, and the majority of this area is separated from the actual city of Des Plaines by a belt of Forest Preserve lands and a Tollway barrier created by I-294.
As of 2010, the median income for a household in Des Plaines had risen to $63,528. As of 2009, per capita income has risen to $30,453.
Illinois is a beautiful state with a rich cultural history, a glorious natural heritage, and a diverse, rich landscape. Located between the Mississippi and the Wisconsin Rivers, it is bordered on two sides by the Illinois and Iowa Rivers, on the west by the Illinois and Iowa State Colonies, on the south by the Grand Prairie, Menominee, and Oconto River basins, and east by the Wisconsin River. Illinois is also home to some famous cities and towns such as Chicago, Arlington, Joliet, Hoffman Estates, Peotone, and Normal.
Illinois is the home of many famous individuals and notable Americans. One notable resident is Abraham Lincoln, who served two terms as President of the United States of America. Lincoln is perhaps best known for his fight against slavery during his presidency. He is also responsible for the Gettysburg Address, for which he was nominated for the presidential candidacy.
Geography: Illinois is a geologically diverse state; it is made up of five counties and is bordered on two sides by the Mississippi and the Illinois rivers. Illinois borders the northern part of the Midwest; the southern half is more mountainous and is bordered by the Wisconsin River to the north and the upper reaches of the Ohio River to the northwest. The western boundary of Illinois is the southern border of Iowa. The major geological feature of Illinois is the Prairie du Sac, or prairie line, which divides the eastern half of the state in half, north and south of the Fox River.
Illinois is an interesting combination of geology and hydrology. Geographically, Illinois is a transition zone between the extreme western parts of the geological formation and the eastern continental flat plate. The landforms and plateaus of Illinois are composed of limestone, sandstone and shale.
Illinois has one of the world's richest soil composition. The landforms here are composed of limestone, sandstone and granite. Illinois is a transition zone between the coniferous and non-coniferous deciduous plants. In this condition the plant communities of Illinois have diversified into many tree families.
Illinois is the home of the Illinois River. It meanders through three states of Illinois, Wisconsin and Iowa. At the northwest corner of Illinois lies the Michigan shore. North of the Illinois Iowa border is the Des Plaines River. The southern boundary of Illinois is the Scioto River. Geology: The soil of Illinois is composed of limestone, sandstone and granite.
Illinois is the southern most of the states of the central United States. Geographically, it is bordered by the Mississippi and the Illinois Rivers. The landforms and plateaus of Illinois are composed of limestone, sandstone and granite. The major geologicalvalence of Illinois is determined by the presence of an abundance of noteworthy river cut-off, a superabundance of peridotite in association with ilmenite and an abundant number of fine clayey soils.
Geologists have divided the earth's surface into many regions. These are known as strata. Illinois is fortunate in that it has such a large number of beautiful and interesting strata. Each of these strata is associated with a specific geology. Geology is the study of geological formation on earth. It is an important field of study that is the basis for many studies in science and mathematics.
In recent years Illinois has been fortunate in that it has been an important center of mineralogy, or the study of rocks and mineral formations. Illinois mineralogist trace elements are found in abundance in many fields. Geologists use the data gathered from strata to study the effects of climate, time and age on formation. Studying Illinois geology and studying the earth can be interesting and educational. It is possible to get to know Illinois geology by visiting the various museums.
The rich history of Illinois can be seen throughout its history. In fact, you will find traces of Illinois culture all over the state. Illinois has produced writers like John Hay, Elbert Hubbard and Mark Twain. Chicago, the city of authors, has been an important center of attraction for tourists for over a century.
Illinois is fortunate in having so much to offer to people interested in science, nature and art. Geology of Illinois has been rich in history and in mineral deposits. The rich geographical and topographic conditions and the abundance of minerals make Illinois one of the favored places for exploration. Illinois is a state full of surprises. Visit Illinois and see for yourself the variety of nature that can be found in its midst.