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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
The city is named after War of 1812 naval hero Stephen Decatur.
Decatur is an affiliate of the U.S. Main Street program, in conjunction with the National Trust for Historic Preservation.
The Potawatomi Trail of Death passed through here in 1838.
Post No. 1 of the Grand Army of the Republic was founded by Civil War veterans in Decatur on April 6, 1866.
The Edward P. Irving House, designed by Frank Lloyd Wright and built in 1911, is located at #2 Millikin Place, Decatur. In addition, the Robert Mueller Residence, 1 Millikin Place, and the Adolph Mueller Residence, 4 Millikin Place, have been attributed to Wright's assistants Hermann V. von Holst and Marion Mahony.
Decatur was the first home in Illinois of Abraham Lincoln, who settled just west of Decatur with his family in 1830. At the age of 21, Lincoln gave his first political speech in Decatur about the importance of Sangamon River navigation that caught the attention of Illinois political leaders. As a lawyer on the 8th Judicial Circuit, Lincoln made frequent stops in Decatur, and argued five cases in the log courthouse that stood on the corner of Main & Main Streets. The original courthouse is now on the grounds of the Macon County Historical Museum on North Fork Road.John Hanks, first cousin of Abe Lincoln, lived in Decatur.
On May 9 and 10, 1860, the Illinois Republican State Convention was held in Decatur. At this convention Lincoln received his first endorsement for President of the United States as "The Railsplitter Candidate." In commemoration of Lincoln's bicentennial, the Illinois Republican State Convention was held in Decatur at the Decatur Conference Center and Hotel on June 6 & 7, 2008.
In early November 1992, the high-ranking Archer Daniels Midland Co. (ADM) executive Mark Whitacre confessed to an FBI agent that ADM executives, including Whitacre himself, had routinely met with competitors to fix the price of lysine, a food additive.
The lysine conspirators, including ADM, ultimately settled federal charges for more than $100 million. ADM also paid hundreds of millions of dollars ($400 million alone on the high fructose corn syrup class action case) to plaintiffs and customers that it stole from during the price-fixing schemes. Furthermore, several Asian and European lysine and citric acid producers that conspired to fix prices with ADM paid criminal fines in the tens of millions of dollars to the U.S. government. Several executives, including the vice chairman of ADM, served federal prison time.
The investigation and prosecution of ADM and some of its executives has been reported to be one of the "best documented corporate crimes in American history". The events were the basis of a book named The Informant, and a film by the same name.
In 2013, ADM reported that some employees had violated the Foreign Corrupt Practices Act, and ADM was fined 14 million U.S. dollars, but avoided criminal charges by self-reporting the foreign bribes.
In 2014, ADM moved its upper corporate management out of Decatur and established the new ADM World Headquarters in downtown Chicago.
On April 18 and 19, 1996, the city was hit by tornadoes. On April 18, an F1 tornado hit the city's southeast side, followed by an F3 tornado the following evening on the northwest side. The two storms totaled approximately $10.5 million in property damage.
On July 19, 1974, a tanker car containing isobutane collided with a boxcar in the Norfolk & Western railroad yard in the East End of Decatur. The resulting explosion killed seven people, injured 349, and caused $18 million in property damage.
In November 1999, Decatur was brought into the national news when Jesse Jackson and the Rainbow/PUSH Coalition protested the expulsion and treatment of several African American students who had been involved in a serious fight at an Eisenhower High School football game.
As of the 2010 census, there were 76,122 people, 32,344 households, and 18,991 families residing in the city. The population density was 1,800.9 people per square mile (695.3/km2). There were 36,134 housing units at an average density of 854.8 per square mile (330.0/km2). The racial makeup of the city was 71.6% White, 23.3% African American, 0.2% Native American, 0.9% Asian, 0.9% from other races, and 3.1% from two or more races.Hispanic or Latino people of any race were 2.2% of the population.
There were 32,344 households, out of which 24.2% had children under the age of 18 living with them, 37.4% were married couples living together, 16.9% had a female household with no husband present, and 41.3% were non-families. 35.2% of all households were made up of individuals, and 13.2% had someone living alone who was 65 years of age or older. The average household size was 2.23 and the average family size was 2.86.
In the city, the population was spread out, with 22.1% under the age of 18, 10.8% from ages 18 to 24, 23.4% from ages 25 to 44, 26.8% from ages 45 to 64, and 16.9% who were 65 years of age or older. The median age was 39.1 years. For every 100 females, there were 88.0 males. For every 100 females aged 18 and over, there were 85.3 males.
As of 2017, the median income for a household in the city was $41,977, and the median income for a family was $55,086. Males had a median income of $35,418 versus $34,389 for females. The per capita income for the city was $25,042. About 22% of the population is below the poverty line, including 35% of those under age 18 and 10% of those age 65 or over.
Decatur is listed by the United States Census Bureau as number 3 in "The 15 Fastest-Declining Large Cities" which showed a 7.1% population loss of (-5,376) from 2010 to 2019. The Chicago Tribune says: “in 1980, Decatur’s population was at a high of 94,000. Now it is 71,000."
Illinois is a beautiful state with a rich cultural history, a glorious natural heritage, and a diverse, rich landscape. Located between the Mississippi and the Wisconsin Rivers, it is bordered on two sides by the Illinois and Iowa Rivers, on the west by the Illinois and Iowa State Colonies, on the south by the Grand Prairie, Menominee, and Oconto River basins, and east by the Wisconsin River. Illinois is also home to some famous cities and towns such as Chicago, Arlington, Joliet, Hoffman Estates, Peotone, and Normal.
Illinois is the home of many famous individuals and notable Americans. One notable resident is Abraham Lincoln, who served two terms as President of the United States of America. Lincoln is perhaps best known for his fight against slavery during his presidency. He is also responsible for the Gettysburg Address, for which he was nominated for the presidential candidacy.
Geography: Illinois is a geologically diverse state; it is made up of five counties and is bordered on two sides by the Mississippi and the Illinois rivers. Illinois borders the northern part of the Midwest; the southern half is more mountainous and is bordered by the Wisconsin River to the north and the upper reaches of the Ohio River to the northwest. The western boundary of Illinois is the southern border of Iowa. The major geological feature of Illinois is the Prairie du Sac, or prairie line, which divides the eastern half of the state in half, north and south of the Fox River.
Illinois is an interesting combination of geology and hydrology. Geographically, Illinois is a transition zone between the extreme western parts of the geological formation and the eastern continental flat plate. The landforms and plateaus of Illinois are composed of limestone, sandstone and shale.
Illinois has one of the world's richest soil composition. The landforms here are composed of limestone, sandstone and granite. Illinois is a transition zone between the coniferous and non-coniferous deciduous plants. In this condition the plant communities of Illinois have diversified into many tree families.
Illinois is the home of the Illinois River. It meanders through three states of Illinois, Wisconsin and Iowa. At the northwest corner of Illinois lies the Michigan shore. North of the Illinois Iowa border is the Des Plaines River. The southern boundary of Illinois is the Scioto River. Geology: The soil of Illinois is composed of limestone, sandstone and granite.
Illinois is the southern most of the states of the central United States. Geographically, it is bordered by the Mississippi and the Illinois Rivers. The landforms and plateaus of Illinois are composed of limestone, sandstone and granite. The major geologicalvalence of Illinois is determined by the presence of an abundance of noteworthy river cut-off, a superabundance of peridotite in association with ilmenite and an abundant number of fine clayey soils.
Geologists have divided the earth's surface into many regions. These are known as strata. Illinois is fortunate in that it has such a large number of beautiful and interesting strata. Each of these strata is associated with a specific geology. Geology is the study of geological formation on earth. It is an important field of study that is the basis for many studies in science and mathematics.
In recent years Illinois has been fortunate in that it has been an important center of mineralogy, or the study of rocks and mineral formations. Illinois mineralogist trace elements are found in abundance in many fields. Geologists use the data gathered from strata to study the effects of climate, time and age on formation. Studying Illinois geology and studying the earth can be interesting and educational. It is possible to get to know Illinois geology by visiting the various museums.
The rich history of Illinois can be seen throughout its history. In fact, you will find traces of Illinois culture all over the state. Illinois has produced writers like John Hay, Elbert Hubbard and Mark Twain. Chicago, the city of authors, has been an important center of attraction for tourists for over a century.
Illinois is fortunate in having so much to offer to people interested in science, nature and art. Geology of Illinois has been rich in history and in mineral deposits. The rich geographical and topographic conditions and the abundance of minerals make Illinois one of the favored places for exploration. Illinois is a state full of surprises. Visit Illinois and see for yourself the variety of nature that can be found in its midst.