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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Before being settled, the land that is now Berwyn was traversed by Native American trails. The most important trails converged near the Chicago portage, and two significant routes crossed what is today Berwyn. A branch of the Trail to Green Bay crossed Berwyn at what is now Riverside Drive, and the Ottawa Trail spanned the southern end of the city.
In 1846, the first land in "Berwyn" was deeded to Theodore Doty who built the 8-foot-wide (2.4 m) Plank Road from Chicago to Ottawa along the Ottawa Trail. The trail had been used as a French and Indian trade route and more recently as a stage coach route to Lisle. This thoroughfare became what is now Ogden Avenue in South Berwyn. In 1856, Thomas F. Baldwin purchased 347 acres (1.40 km2) of land, bordered by what is now Ogden Avenue, Ridgeland Avenue, 31st Street, and Harlem Avenue, in hopes of developing a rich and aristocratic community called "LaVergne". However, few people were interested in grassy marshland. Mud Lake extended nearly to the southern border of today's Berwyn, and the land flooded regularly during heavy rains. The only mode of transportation to LaVergne was horse and buggy on the Plank Road.
To encourage people to move to LaVergne, Baldwin sold an 80-foot-wide (24 m) strip of property to the Burlington and Quincy Railroad in 1862. The rail line opened in 1864, but the train did not stop regularly in the area. The railroad refused to build a station, so the residents of the area constructed LaVergne Station on Ridgeland Avenue in 1874.
However, the financial panic of 1873 and Baldwin's death in 1876 stunted the growth of LaVergne. Baldwin's daughter, Emma, inherited her father's estate, and in 1879 she sold most of the land to a group of realtors controlled by Marshall Field. The new development enacted building codes and stipulated the minimum building cost of each home. By the end of 1880, 12 new homes were built. By 1888, the settlement had grown so much that the Baldwin family donated the triangular piece of land bounded by Ogden Avenue, 34th Street, and Gunderson Avenue so that a school could be built. LaVergne School became the first public building in Berwyn.
In 1890, Charles E. Piper and Wilbur J. Andrews, two Chicago attorneys, purchased a 106-acre (0.43 km2) plot of land from the Field syndicate to develop. The land was bounded by Wesley, Kenilworth, 31st Street, and Ogden Avenues. By the following year, the two received approval from Cicero Township to double their land holdings.
Piper and Andrews wanted the railroad to build a station in their development, but the railroad already had stations at La Vergne and at Harlem Avenue. Piper and Andrews decided to build a station with the understanding that trains would stop regularly. They did not know what to name their station so they consulted a Pennsylvania train timetable to find a name. The name they chose was Berwyn, a Main Line suburb of Philadelphia noted for its beauty. After 1901, all settlements in the area were known as Berwyn.
While Piper and Andrews were developing the southern portion of present-day Berwyn, John Kelly was helping to develop the north part from 12th Street to 16th Street. This area was really a part of an Oak Park subdivision, and it even appeared on some maps as "South Oak Park". In fact, children who lived in this area went to school in Oak Park. John Kelly was known as "Mr. Everything" because he was a realtor, builder, insurance seller, and community servant.
In between the two settlements, there was little except for a few farms. The area between 16th and 31st streets was not settled. There were only two paths by which to travel between the two settlements, and today these paths are known as Oak Park Avenue and Ridgeland Avenue. Although Berwyn was chartered as a city in 1908, it was not until the 1920s that this middle portion of land was developed.
During this time, Berwyn was the area's fastest growing suburb. The city's stringent building codes resulted in block upon block of well-built brick two-story bungalows. Many also contained elaborate design elements typically not seen, such as stained glass windows, clay tile roofs, terra cotta, and intricate brick patterns. Today, Berwyn is noted as having the most significant collection of Chicago-style bungalows in the nation.
As of the census of 2010, there were 56,657 people and 18,910 households in the city. The racial makeup of the city was 60.48% White, 6.40% African American, 0.59% Native American, 2.52% Asian, 0.03% Pacific Islander, 26.61% some other race, and 3.37% from two or more races. Hispanics and Latinos of any race made up 59.44% of the population. The population density was 14,527.4 inhabitants per square mile (5,609.6/km2). Berwyn also has the highest population density (2010) of any township in Illinois. It and Cicero are the only townships in Illinois that have a higher population density than the city of Chicago.
As per the Community Data Snapshot Berwyn 2013–2017, Municipality, June 2019 release Berwyn had the following demographics:
Hispanic or Latino: 35,928, 63.7%
White non-Hispanic: 14,793, 26.2%
Black non-Hispanic: 3,235, 5.7%
Asian non-Hispanic: 1,823, 3.2%
All other categories: 588, 1.0%
The top five non-Hispanic ancestries reported in Berwyn as of the 2009-2011 American Community Survey were Italian (8.0%), German (7.8%), Irish (7.3%), and Polish (7.1%).
In the 2010 census, there were 18,910 households, out of which 41.9% had children under the age of 18; 45.7% were headed by married couples; 16.5% had a female householder with no male present; and 30.3% were non-families. 24.6% of all households were made up of individuals, and 8.2% were someone living alone who was 65 years of age or older. The average household size was 2.99, and the average family size was 3.62.
The age distribution was 27.8% under the age of 18, 10.0% from 18 to 24, 30.5% from 25 to 44, 22.4% from 45 to 64, and 9.4% who were 65 years of age or older. The median age was 32.9 years. For every 100 females, there were 98.1 males. For every 100 females age 18 and over, there were 95.1 males.
For the period 2009–11, the estimated median annual income for a household in the city was $50,388, and the median income for a family was $55,946. Male full-time workers had a median income of $42,099 versus $34,989 for females. The per capita income for the city was $20,143. About 12.5% of families and 14.5% of the population were below the poverty line, including 19.9% of those under age 18 and 11.8% of those age 65 or over.
Illinois is a beautiful state with a rich cultural history, a glorious natural heritage, and a diverse, rich landscape. Located between the Mississippi and the Wisconsin Rivers, it is bordered on two sides by the Illinois and Iowa Rivers, on the west by the Illinois and Iowa State Colonies, on the south by the Grand Prairie, Menominee, and Oconto River basins, and east by the Wisconsin River. Illinois is also home to some famous cities and towns such as Chicago, Arlington, Joliet, Hoffman Estates, Peotone, and Normal.
Illinois is the home of many famous individuals and notable Americans. One notable resident is Abraham Lincoln, who served two terms as President of the United States of America. Lincoln is perhaps best known for his fight against slavery during his presidency. He is also responsible for the Gettysburg Address, for which he was nominated for the presidential candidacy.
Geography: Illinois is a geologically diverse state; it is made up of five counties and is bordered on two sides by the Mississippi and the Illinois rivers. Illinois borders the northern part of the Midwest; the southern half is more mountainous and is bordered by the Wisconsin River to the north and the upper reaches of the Ohio River to the northwest. The western boundary of Illinois is the southern border of Iowa. The major geological feature of Illinois is the Prairie du Sac, or prairie line, which divides the eastern half of the state in half, north and south of the Fox River.
Illinois is an interesting combination of geology and hydrology. Geographically, Illinois is a transition zone between the extreme western parts of the geological formation and the eastern continental flat plate. The landforms and plateaus of Illinois are composed of limestone, sandstone and shale.
Illinois has one of the world's richest soil composition. The landforms here are composed of limestone, sandstone and granite. Illinois is a transition zone between the coniferous and non-coniferous deciduous plants. In this condition the plant communities of Illinois have diversified into many tree families.
Illinois is the home of the Illinois River. It meanders through three states of Illinois, Wisconsin and Iowa. At the northwest corner of Illinois lies the Michigan shore. North of the Illinois Iowa border is the Des Plaines River. The southern boundary of Illinois is the Scioto River. Geology: The soil of Illinois is composed of limestone, sandstone and granite.
Illinois is the southern most of the states of the central United States. Geographically, it is bordered by the Mississippi and the Illinois Rivers. The landforms and plateaus of Illinois are composed of limestone, sandstone and granite. The major geologicalvalence of Illinois is determined by the presence of an abundance of noteworthy river cut-off, a superabundance of peridotite in association with ilmenite and an abundant number of fine clayey soils.
Geologists have divided the earth's surface into many regions. These are known as strata. Illinois is fortunate in that it has such a large number of beautiful and interesting strata. Each of these strata is associated with a specific geology. Geology is the study of geological formation on earth. It is an important field of study that is the basis for many studies in science and mathematics.
In recent years Illinois has been fortunate in that it has been an important center of mineralogy, or the study of rocks and mineral formations. Illinois mineralogist trace elements are found in abundance in many fields. Geologists use the data gathered from strata to study the effects of climate, time and age on formation. Studying Illinois geology and studying the earth can be interesting and educational. It is possible to get to know Illinois geology by visiting the various museums.
The rich history of Illinois can be seen throughout its history. In fact, you will find traces of Illinois culture all over the state. Illinois has produced writers like John Hay, Elbert Hubbard and Mark Twain. Chicago, the city of authors, has been an important center of attraction for tourists for over a century.
Illinois is fortunate in having so much to offer to people interested in science, nature and art. Geology of Illinois has been rich in history and in mineral deposits. The rich geographical and topographic conditions and the abundance of minerals make Illinois one of the favored places for exploration. Illinois is a state full of surprises. Visit Illinois and see for yourself the variety of nature that can be found in its midst.