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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
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An SEO firm can provide you with valuable organic rankings, but only if you work alongside them. If you attempt to create your own campaigns, it is highly likely that you will fail. The truth of the matter is that most of the online marketing strategies used today simply do not work. However, a good SEO company knows that marketing online requires tactics that are unique and effective. They will provide you with tactics that will drive more traffic to your site while building brand awareness that will make your online presence memorable.
It is important to understand that search engines love content. They love it when the content on your site is high-quality. Therefore, if you wish to ensure that your SEO campaigns succeed, make sure that you work towards producing content that is both original and high-quality. In addition to high-quality content, you should also work towards building relationships with the major search engines. Search engines love it when sites build relationships and this is why you should take care of developing healthy relationships with the major engines such as Google, Yahoo!, and Bing.
When you work with a great company, you will get a number of qualified leads. In turn, these leads will convert into loyal customers. In order to achieve success with your campaign, you must work with a great company that can give you the help you need to create the campaigns you need. If you do so, your search engine optimization efforts will be successful.
The area of the modern city of Jacksonville has been inhabited for thousands of years. On Black Hammock Island in the national Timucuan Ecological and Historic Preserve, a University of North Florida team discovered some of the oldest remnants of pottery in the United States, dating to 2500 BC.
In the 16th century, the beginning of the historical era, the region was inhabited by the Mocama, a coastal subgroup of the Timucua people. At the time of contact with Europeans, all Mocama villages in present-day Jacksonville were part of the powerful chiefdom known as the Saturiwa, centered around the mouth of the St. Johns River. One early French map shows a village called Ossachite at the site of what is now downtown Jacksonville; this may be the earliest recorded name for that area.
In 1562, French Huguenot explorer Jean Ribault charted the St. Johns River, calling it the River of May because that was the month of his discovery. Ribault erected a stone column at his landing site near the river's mouth, claiming the newly discovered land for France. In 1564, René Goulaine de Laudonnière established the first European settlement on the St. Johns River, Fort Caroline, near the main village of the Saturiwa.
Philip II of Spain ordered Pedro Menéndez de Avilés to protect the interests of Spain by attacking the French at Fort Caroline. On September 20, 1565, a Spanish force from the nearby Spanish settlement of St. Augustine attacked Fort Caroline, and killed nearly all the French soldiers defending it. The Spanish renamed the fort as San Mateo and, following the expulsion of the French, St. Augustine became the most important European settlement in Florida. The location of Fort Caroline is subject to debate, but a reconstruction of the fort was established in 1964 along the St. Johns River.
Spain ceded Florida to the British in 1763 as part of the Treaty of Paris in the aftermath of the Seven Years' War (known as the French and Indian War on the North American front). The British soon constructed the King's Road connecting St. Augustine to Georgia. The road crossed the St. Johns River at a narrow point, which the Seminole called Wacca Pilatka and the British called the Cow Ford; these names reflected the use of the ford for moving cattle across the river there.
The British introduced the cultivation of sugarcane, indigo and fruits as cash crops on plantations, in addition to exporting lumber. A large number of British colonists who were "energetic and of good character" were given land grants in the region and emigrated to the region, becoming the first English-speaking population in Florida. These colonists came from England, Georgia, South Carolina and Bermuda. British judges introduced the system of common law to Florida, resulting in the Floridian legal system utilizing concepts such as trial-by-jury, habeas corpus and county-based government.
After their defeat in the American Revolutionary War, Britain returned control of the territory to Spain in 1783 via the Peace of Paris. The settlement at the Cow Ford continued to grow.
After Spain ceded the Florida Territory to the United States in 1821, American settlers on the north side of the Cow Ford decided to plan a town, laying out the streets and plats. They named the town Jacksonville, after celebrated war hero and first Territorial Governor (later U.S. President) Andrew Jackson. Led by Isaiah D. Hart, residents wrote a charter for a town government, which the Florida Legislative Council approved on February 9, 1832.
During the American Civil War, Jacksonville was a key supply point for hogs and cattle shipped from Florida to feed the Confederate forces. The city was blockaded by Union forces, who gained control of nearby Fort Clinch. Though no battles were fought in Jacksonville proper, the city changed hands several times between Union and Confederate forces. In the Skirmish of the Brick Church in 1862, Confederates won their first victory in the state. However, Union forces captured a Confederate position at the Battle of St. Johns Bluff, and occupied Jacksonville in 1862. Slaves escaped to freedom in Union lines. In February 1864 Union forces left Jacksonville and confronted a Confederate Army at the Battle of Olustee, going down to defeat.
Union forces retreated to Jacksonville and held the city for the remainder of the war. In March 1864 a Confederate cavalry confronted a Union expedition in the Battle of Cedar Creek. Warfare and the long occupation left the city disrupted after the war.
During Reconstruction and the Gilded Age, Jacksonville and nearby St. Augustine became popular winter resorts for the rich and famous. Visitors arrived by steamboat and later by railroad. President Grover Cleveland attended the Sub-Tropical Exposition in the city on February 22, 1888, during his trip to Florida. This highlighted the visibility of the state as a worthy place for tourism. The city's tourism, however, was dealt major blows in the late 19th century by yellow fever outbreaks. Extending the Florida East Coast Railway further south drew visitors to other areas. From 1893 to 1938, Jacksonville was the site of the Florida Old Confederate Soldiers and Sailors Home; it operated a nearby cemetery.
On May 3, 1901, downtown Jacksonville was ravaged by a fire that started as a kitchen fire. Spanish moss at a nearby mattress factory was quickly engulfed in flames and enabled the fire to spread rapidly. In a mere eight hours, it swept through 146 city blocks, destroyed over 2,000 buildings, left about 10,000 homeless and killed seven residents. The Confederate Monument in Hemming Park was one of the few landmarks to survive the fire. Governor William Sherman Jennings declared martial law and sent the state militia to maintain order; on May 17, municipal authority resumed. It is said the glow from the flames could be seen in Savannah, Georgia, and the smoke plumes seen in Raleigh, North Carolina. Known as the "Great Fire of 1901", it was one of the worst disasters in Florida history and the largest urban fire in the southeastern United States. Architect Henry John Klutho was a primary figure in the reconstruction of the city. The first multi-story structure built by Klutho was the Dyal-Upchurch Building in 1902. The St. James Building, built on the previous site of the St. James Hotel that burned down, was built in 1912 as Klutho's crowning achievement.
In the 1910s, northern film studios headquartered in New York City, Philadelphia, and Chicago were attracted to Jacksonville's warm climate, exotic landscapes, excellent rail access, and cheap labor. More than 30 silent film studios were established over the decade, earning Jacksonville the title of "Winter Film Capital of the World". However, the emergence of Hollywood as a major film production center ended the city's film industry. One movie studio site, Norman Studios, remains in Arlington; it has been converted to the Jacksonville Silent Film Museum at Norman Studios.
During this time, Jacksonville also became a banking and insurance center, with companies such as Barnett Bank, Atlantic National Bank, Florida National Bank, Prudential, Gulf Life, Afro-American Insurance, Independent Life and American Heritage Life thriving in the business district.
During World War II, The U.S. Navy became a major employer and economic force, constructing three Navy bases in the city, while the U.S. Marine Corps established Blount Island Command.
Jacksonville, like most large cities in the United States, suffered from negative effects of rapid urban sprawl after World War II. The construction of federal highways essentially subsidized development of suburban housing, and wealthier, better established residents moved to newer housing in the suburbs. After World War II, the government of the city of Jacksonville began to increase spending to fund new public building projects in the postwar economic boom. Mayor W. Haydon Burns' Jacksonville Story resulted in the construction of a new city hall, civic auditorium, public library and other projects that created a dynamic sense of civic pride. Development of suburbs led to a growing middle class who lived outside the urban core. An increasing proportion of residents in Jacksonville's urban core had a higher than average rate of poverty, especially as businesses and jobs also migrated to the suburbs.
Given the postwar migration of residents, businesses, and jobs, the city's tax base declined. It had difficulty funding education, sanitation, and traffic control within the city limits. In addition, residents in unincorporated suburbs had difficulty obtaining municipal services, such as sewage and building code enforcement. In 1958, a study recommended the city of Jacksonville begin annexing outlying communities to create the needed larger geographic tax base to improve services throughout the county. Voters outside the city limits rejected annexation plans in six referendums between 1960 and 1965.
On August 27, 1960, a white mob attacked civil rights demonstrators in Hemming Park with clubs. The police largely stood by.
In 1962, a federal court ordered the city to prepare a plan for integration of public schools, in accordance with the ruling of the Supreme Court in Brown v. Board of Education (1954). A study found schools were in poor condition and poorly equipped.
On December 29, 1963, the Hotel Roosevelt fire killed 22 people, the highest one-day death toll in Jacksonville. On September 10, 1964, Hurricane Dora made landfall near St. Augustine, causing major damage to buildings in North Florida. Hurricane Dora was the first hurricane to make a direct hit to North Florida.
In the mid-1960s, corruption scandals arose among city and some county officials, who were mainly part of a traditional white, conservative Democratic network that had dominated politics for the decades since the disenfranchisement of most African Americans since the turn of the century. After a grand jury was convened to investigate, 11 officials were indicted and more were forced to resign.
In 1963 the Southern Association of Colleges and Schools threatened to withdraw accreditation of area schools in a year because of "instructional deficiencies." But voters refused to approve new taxes to improve school conditions. In late 1963, Duval County was spending $299 per student compared to the state average spending of $372 per student. In 1964 all 15 of Duval County's public high schools lost their accreditation. This added momentum to proposals for government reform.
Jacksonville Consolidation, led by J. J. Daniel and Claude Yates, began to win more support during this period, from both inner-city blacks, who wanted more involvement in government after passage of the Voting Rights Act of 1965, that provided federal oversight and enforcement of their right to vote, and whites in the suburbs, who wanted more services and more control over the central city. Lower taxes, increased economic development, unification of the community, better public spending, and effective administration by a more central authority were all cited as reasons for a new consolidated government.
When a consolidation referendum was held in 1967, voters approved the plan. On October 1, 1968, the city and county governments merged to create the Consolidated City of Jacksonville. Fire, police, health & welfare, recreation, public works, and housing & urban development were all combined under the new government. In honor of the occasion, then-Mayor Hans Tanzler posed with actress Lee Meredith behind a sign marking the new border of the "Bold New City of the South" at Florida 13 and Julington Creek. The consolidation created a 900-square-mile entity.
Tommy Hazouri supported passage of environmental regulations and reduced pollution odor during his single term as mayor, which began in 1987.
Ed Austin was elected as mayor in 1991. His most lasting contribution is the River City Renaissance program, a $235 million bond issued in 1993 by the city of Jacksonville which funded urban renewal and revamped the city's historic downtown neighborhoods. Austin oversaw the city's purchase and refurbishing of the St. James Building, which is now used as Jacksonville's city hall. He was mayor in 1993 when Jacksonville was awarded its National Football League franchise, the Jacksonville Jaguars.
The Better Jacksonville Plan, promoted as a "blueprint for Jacksonville's future" and approved by Jacksonville voters in 2000, authorized a half-penny sales tax. This generated most of the revenue required for the $2.25 billion package of major projects, which have included road & infrastructure improvements, environmental preservation, targeted economic development, and new or improved public facilities.
In 2005, Jacksonville hosted Super Bowl XXXIX, which was seen by an estimated 86 million viewers.
The city has suffered damage in natural disasters. In October 2016, Hurricane Matthew caused major flooding and damage to Jacksonville, Jacksonville Beach, Atlantic Beach and Neptune Beach, the first such damage in the area since 2004. In September 2017, Hurricane Irma caused record-breaking floods in Jacksonville, with a severity not seen since 1846.
As has been typical of other metropolitan areas across the country, suburban growth has continued around Jacksonville, where large areas of land were available for development, drawing more residents, businesses and jobs from the city. This has resulted in further demographic changes. The city's largest ethnic group, non-Hispanic white, declined from 75.8% of the population in 1970 to 55.1% by 2010.
Jacksonville is the most populous city in Florida, and the twelfth most populous city in the United States. As of 2010, there were 821,784 people and 366,273 households in the city. Jacksonville has the country's tenth-largest Arab population, with a total population of 5,751 according to the 2000 United States Census. Jacksonville has Florida's largest Filipino American community, with 25,033 in the metropolitan area as of the 2010 Census. Much of Jacksonville's Filipino community served in or has ties to the United States Navy.
As of 2010, those of Hispanic or Latino ancestry accounted for 7.7% of Jacksonville's population. Of these, 2.6% identified as Puerto Rican, 1.7% as Mexican, and 0.9% as Cuban.
As of 2010, those of African ancestry accounted for 30.7% of Jacksonville's population, which includes African Americans. Out of the 30.7%, 1.8% identified as Sub-Saharan African, 1.4% as West Indian or Afro-Caribbean American (0.5% Haitian, 0.4% Jamaican, 0.1% Other or Unspecified West Indian, 0.1% Bahamian, 0.1% Barbadian), and 0.6% as Black Hispanics.
As of 2010, those of (non-Hispanic white) European ancestry accounted for 55.1% of Jacksonville's population. Of these, 10.4% identified as ethnic German, 10.2% as Irish, 8.8% as English, 3.9% as Italian, 2.2% as French, 2.0% as Scottish, 2.0% as Scotch-Irish, 1.7% Polish, 1.1% Dutch, 0.6% Russian, 0.5% Norwegian, 0.5% Swedish, 0.5% Welsh, and 0.5% as French Canadian.
As of 2010, those of Asian ancestry accounted for 4.3% of Jacksonville's population. Out of the 4.3%, 1.8% were Filipino, 0.9% were Indian, 0.6% Other Asian, 0.5% Vietnamese, 0.3% Chinese, 0.2% Korean, and 0.1% were Japanese.
In 2010, 6.7% of the population identified as of American ancestry (regardless of race or ethnicity.) Some 0.9% were of Arab ancestry, as of 2010.
As of 2010, there were 366,273 households, out of which 11.8% were vacant. 23.9% of households had children under the age of 18 living with them, 43.8% were married couples, 15.2% had a female householder with no husband present, and 36.4% were non-families. 29.7% of all households were made up of individuals, and 7.9% had someone living alone who was 65 years of age or older. The average household size was 2.55 and the average family size was 3.21. In the city, the population was spread out, with 23.9% under the age of 18, 10.5% from 18 to 24, 28.5% from 25 to 44, 26.2% from 45 to 64, and 10.9% who were 65 years of age or older. The median age was 35.5 years. For every 100 females, there were 94.1 males. For every 100 females age 18 and over, there were 91.3 males.
In 2010, the median income for a household in the county was $48,829, and the median income for a family was $59,272. Males had a median income of $42,485 versus $34,209 for females. The per capita income for the county was $25,227. About 10.5% of families and 14.3% of the population were below the poverty line, including 20.4% of those under age 18 and 9.9% of those aged 65 or over.
In 2010, 9.2% of the county's population was foreign born, with 49.6% being naturalized American citizens. Of foreign born residents, 38.0% were born in Latin America, 35.7% born in Asia, 17.9% were born in Europe, 5.9% born in Africa, 1.9% in North America, and 0.5% were born in Oceania.
As of 2010, 87.1% of Jacksonville's population age five and over spoke only English at home while 5.8% of the population spoke Spanish at home. About 3.3% spoke other Indo-European languages at home. About 2.9% spoke Asian languages or Pacific Islander languages/Oceanic languages at home. The remaining 0.9% of the population spoke other languages at home. In total, 12.9% spoke another language other than English.
As of 2000, speakers of English as a first language accounted for 90.60% of all residents, while those who spoke Spanish made up 4.13%, Tagalog 1.00%, French 0.47%, Arabic 0.44%, German 0.43%, Vietnamese at 0.31%, Russian was 0.21% and Italian made up 0.17% of the population.
Jacksonville has a diverse religious population. The largest religious group is Protestant. According to the Association of Religion Data Archives (ARDA), in 2010 the Jacksonville metropolitan area had an estimated 365,267 Evangelical Protestants, 76,100 Mainline Protestants, and 56,769 Black Protestants, though figures for the latter were incomplete. There were around 1200 Protestant congregations in various denominations. Notable Protestant churches include Bethel Baptist Institutional Church and First Baptist Church, whose congregations separated after the Civil War and which are the city's oldest Baptist churches. Each has become very large. The Episcopal Diocese of Florida has its see at St. John's Cathedral; the current building was completed in 1906.
Jacksonville is part of the Roman Catholic Diocese of St. Augustine, which covers seventeen counties in North Florida. ARDA estimated 133,155 Catholics attending 25 parishes in the Jacksonville metropolitan area in 2010. The Basilica of the Immaculate Conception in Jacksonville, defined as a minor basilica in 2013, was added to the National Register of Historic Places in 1992.
There are also two Eastern Catholic parishes, one of the Syriac Catholic Church and one of the Maronite Church. In 2010 there were 2520 Eastern Orthodox Christians, representing four churches in the Eastern Orthodox communion, as well as congregations of Syriac Orthodox, Armenian Apostolic, Ethiopian Orthodox, and Coptic Orthodox Christians.
ARDA estimated 14,886 members of The Church of Jesus Christ of Latter-day Saints (LDS Church) and 511 Unitarian Universalists in 2010. There were an estimated 8,581 Muslims attending seven mosques, the largest being the Islamic Center of Northeast Florida. The Jewish community, which numbered 6,028 in 2010, is largely centered in the neighborhood of Mandarin. There are five Orthodox, two Reform, two Conservative, and one Reconstructionist synagogues. The Rohr Jewish Learning Institute teaches courses for the community.
ARDA also estimated 4,595 Hindus, 3,530 Buddhists and 650 Baháʼís in the Jacksonville area in 2010.
Florida is commonly called "The Sunshine State" or more commonly known as "The Sunshine State." Florida is situated in the southeast area of the U.S., within the state lines of Alabama, Georgia, South Carolina, and Tennessee. Florida is also known as the "Panhandle." Florida has a long history of being a popular travel destination with tourists from across the United States and internationally. Florida has seen a rise in home growth and development in recent years because of the popularity of this coastal state.
Geography of Florida: Florida is a peninsula in the south-eastern panhandle of what was once the panhandle of the U.S., which is now known as Florida. Florida has the second-lowest cost per square foot of any state in the nation. Florida is divided into six major counties: county seat Saint Petersburg/St Augustine, county seat Daytona Beach, Orange County, Putnam County, Hillsborough County, and Seminole County. Geographically, Florida consists of three major geographical division areas: The Florida Panhandle, which is south of the Florida Keys; the Florida intra-regional; and the Florida Atlantic.
Florida History: Florida is known for its long history. Florida man began settling in south Florida around the year 1830. At that time there were no schools in the area and the people were largely unemployed. As the population grew, however, Florida became one of the most popular places to live, especially for European immigrants. Florida was not only a thriving agricultural and manufacturing center but also a major sea port.
Florida demography has changed a lot since its early days. Today, Florida has one of the most diverse populations in the U.S. Because of this, Florida has much higher than average population density, making it one of the most diverse states in terms of race and ethnicity.
Florida Demography Florida's demography is changing rapidly. Florida has seen net migration in every decade since the end of the Great Depression. In addition to the south Florida, other states with large Hispanic populations such as Texas, Arizona and New Mexico are also moving to Florida. The fastest growing urban area in Florida is Jacksonville. However, despite its rapid growth, Florida continues to lose a larger percentage of its population to other states.
Florida Demography Florida has been an island through most of its history, and because of its location on the Gulf of Mexico, it has always had a critical role in shipping and in providing jobs to surrounding areas. As a result, Florida has maintained a healthy economy. Because of this, Florida continues to attract a large number of people due to its beaches, universities and professional sports teams. Florida is home to many popular national and international corporations.
Florida Demography Florida has a lot of diverse neighborhoods where people from various parts of America and even other countries have mixed blood. Many neighborhoods in Florida have experienced an influx of immigrants from Latin America, Asia, Eastern Europe and Africa. These neighborhoods provide a rich diversity of people but also challenge the social and cultural boundaries of Florida. They represent the new face of American culture in the 21st century.
Florida Demography Florida has a lot of historical sites and places that should be explored. The Florida Panhandle, which is Florida's largest city, offers a glimpse into the history and culture of the American South. Traveling on public transportation will take you through a section of Florida that is not familiar to many people but showcases many cultures and a variety of local food and music.
Southern Florida is filled with small, quiet neighborhoods. They are not heavily populated and offer a unique perspective of life in the Florida Panhandle. Miami is the financial center of Florida and also home to many people who have made it big in the business world. Miami has two big cultural areas. One is the district that is downtown and the second is the southern part of the city known as Brickell. Both are known for their high-class life styles and attract a large number of well-heeled people.
Southern Florida's geography is diverse. It is bordered on two sides by the Atlantic Ocean and on the east by the Gulf of Mexico. It is also surrounded by the Everglades. A part of Florida that is not as populated is the Florida Keys. These islands sit between the Atlantic and the Gulf of Mexico and offer a beautiful view of the southern sky. Florida also borders Georgia and the Carolinas on the west and Alabama and Texas on the east.
When Florida is mentioned most people think of Jacksonville and Orlando, but there are other cities that are equally, or even more, interesting. Some of the largest cities here are Tampa, which are one of the busiest cities in the state, and Fort Lauderdale, which is the largest city in south Florida. Other cities like Daytona Beach, Sarasota, Saint Augustine and West Palm Beach have some good population and offer great weather and activities.