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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.

Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.

In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.

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REVIEWS

dloebs
dloebs
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As always, Heaviside delivers! Love working with these guys -- I've worked with them many times already and can't wait to work with them again.

2 years ago
dloebs
dloebs
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Heaviside are made up of consummate professionals. I love working with them -- this is my 4th or 5th gig with them, and certainly not the last. I can't say enough good things about them!

2 years ago
adeliarisk
adeliarisk
5/5

Great job! Will definitely use again.

2 years ago
salesspacemkt
salesspacemkt
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Sean was great. Answered all my questions and shared some great tips on working with AdWords. Thank you!

2 years ago
dloebs
dloebs
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Love heaviside. They are great to work with, responsive, and know their stuff. Can’t wait to work with them again.

2 years ago

About Service

Google AdWords is an effective tool to manage and control the marketing activities related to your online business. The main advantage of Google AdWords is that it lets you promote your products, services, and programs at affordable prices. You don't have to invest a large amount of money to advertise your product. In contrast with other Internet marketing tools, Google AdWords is very easy to use. Google AdWords also provides maximum exposure to your products or programs through web immediate search results.

Google AdWords is one of the best methods for pay per click (PPC) marketing. PPC marketing is an instant way to generate leads or customers. By spending on little amount of money, you can easily generate lots of leads for your product or company. Google AdWords is the quickest and most cost-efficient method to instantly boost revenues for your organization or business. It functions by sending targeted prospective customers or potential customers to your site whenever someone searches for a related product or service on the internet. A wide range of products and services are advertised through paid search ads by Google AdWords; such as travel, finance, insurance, and beauty products.

Google AdWords is one of the best practices for Google AdSense management. Google AdSense is a program by Google where you can display Google ads on your websites for which you will pay only when a visitor clicks on those ads. This is one of the best practices of google ads management that let you display Google ads in your websites at affordable costs. You can use the best practices of Google AdWords in order to maximize its effects on your websites.

In order to make sure that your online business will be successful in the long run, it is important that you focus on your online marketing strategy. The success of your business will be determined not only by the number of visitors but also by the number of conversions that they will make. In order to increase your conversion rates, it is important to hire the best practices of google ads management services. This is because they have techniques that can boost your advertising revenue and they can do so in an affordable way. By employing the best practices of Google AdWords in your digital marketing campaign, you will be able to increase your sales conversions.

One of the best practices that you need to implement when managing your ad campaigns is to use the best practices of Google AdWords management. The best practices of Google AdWords management include creating effective ads, creating effective ad campaigns, creating unique landing pages, testing and tracking the effectiveness of your keywords and ad campaigns, and testing your traffic. These are some of the factors that you need to manage using the best practices of Google AdSense management. By implementing these practices, you will be able to boost your conversion rates and increase your income.

Optimizing your ads campaign is one of the best practices that you need to implement. It is one of the most essential factors that will allow you to increase your online sales and generate more profit for your business. There are many ways that you can optimize your ads campaign. Some of these ways include optimizing your website content, creating an attractive and eye-catching landing page, monitoring the performance of your keywords and ad campaigns, and testing your traffic.

ABOUT Lakeland

The first Paleo-Indians reached the central Florida area near the end of the last ice age, as they followed big game south. As the ice melted and sea levels rose, these Native Americans ended up staying and thrived on the peninsula for thousands of years. By the time the first Spanish conquistadors arrived, an estimated 350,000 Native Americans were living in what is now the state of Florida. Some of these first early tribes were the Tocobago, Timucua, and Calusa.

In 1527, a Spanish map showed a settlement near the Rio de la Paz. The arrival of the Spanish turned out to be disastrous to these Native American tribes. Within 150 years, the majority of the pre-Columbian Native American peoples of Florida had been wiped out. Those who had not succumbed to diseases such as smallpox or yellow fever were either killed or enslaved. Little is left of these first Native Americans cultures in Polk County except for scant archaeological records, including a few personal artifacts and shell mounds. Eventually, the remnants of these tribes merged with the Creek Indians who had arrived from the north and became the Seminole Indian tribe.

In the 18th century Native Americans groups, collectively called "Seminoles", moved into the areas left vacant. In 1823 the United States and the various "tribes" in Florida signed the Treaty of Moultrie Creek, which created a reservation in central Florida that included what is now Polk County. Starting in 1832 the United States government tried to move the Seminoles in Florida west to the Indian Territory. Most of the Seminoles resisted, resulting in the Second Seminole War, 1835–1842. By the end of that war, most of the Seminoles had been sent west, with a few remnants pushed well south of what is now Polk County.

Florida became a state in 1845, and Polk County was established in 1861. After the American Civil War, the county seat was established southeast of Lakeland in Bartow. While most of Polk County's early history centered on the two cities of Bartow and Fort Meade, eventually, people entered the areas in northern Polk County and began settling in the areas which became Lakeland.[citation needed]

Lakeland was first settled in the 1870s and began to develop as the rail lines reached the area in 1884. Freedmen settled here in 1883, starting development of what became the African-American neighborhood of Moorehead. Lakeland was incorporated January 1, 1885. The town was founded by Abraham Munn (a resident of Louisville, Kentucky), who purchased 80 acres (320,000 m2) of land in what is now downtown Lakeland in 1882 and platted the land for the town in 1884. Lakeland was named for the many lakes near the town site.

In April 1898, the Spanish–American War began and started a crucial point in Lakeland's development. While the war ended quickly and had little effect on most of the nation, the Florida peninsula was used as a launching point for military forces in the war. The then small town of Lakeland housed over 9,000 troops. The Buffalo soldiers, a Black regiment, was stationed on the banks of Lake Wire.

The Florida boom resulted in the construction of many significant structures in Lakeland, a number of which are now listed on the National Register of Historic Places. This list includes the Terrace Hotel, New Florida Hotel (Regency Tower, currently Lake Mirror Tower), Polk Theatre, Frances Langford Promenade, Polk Museum of Art (not a product of the 1920s boom), Park Trammell Building (formerly the Lakeland Public Library and today the Lakeland Chamber of Commerce), and others. The city also has several historic districts that have many large buildings built during the 1920s and 1940s. The Cleveland Indians held spring training there from 1923 to 1927 at Henley Field Ball Park. Parks were developed surrounding Lake Mirror, including Barnett Children's Park, Hollis Gardens, and the newest, Allen Kryger Park.[citation needed]

The "boom" period went "bust" quickly, and years passed before the city recovered. Part of the re-emergence was due to the arrival of the Detroit Tigers baseball team in 1934 for spring training. The Tigers still train at Lakeland's Joker Marchant Stadium and own the city's Class A Florida State League team, the Lakeland Flying Tigers. In the mid-1930s, the Works Progress Administration built the Lakeland Municipal Airport.[citation needed]

In 1938, Florida Southern College President Ludd Spivey invited architect Frank Lloyd Wright to design a "great education temple in Florida." Wright worked on the project for over 20 years as Spivey found ways to fund it and find construction workers during World War II. Wright's original plan called for 18 structures; in total he designed 30, but only 12 were completed. Wright's textile block motif is used extensively on the campus. The concrete blocks he used are in need of restoration.

Wright titled the project Child of the Sun, describing his Florida Southern buildings as being "out of the ground, into the light, a child of the sun." It is the largest single-site collection of Frank Lloyd Wright buildings in the world, and attracts 30,000 visitors each year. In 1975, the "Florida Southern Architectural District" was added to the National Register of Historic Places. In 2012, Wright's campus was designated as a National Historic Landmark by the National Park Service.

At the beginning of World War II, the Lakeland School of Aeronautics—headquartered at the recently built Lakeland Municipal Airport—became part of a nationwide network of civilian flight schools enjoined for the war effort by the United States Army Air Corps.

Between 1940 and 1945, more than 8,000 Army Air Corps and Army Air Forces cadets trained on two-seater Stearman PT-17 and PT-13 biplanes at the school (renamed the Lodwick School of Aeronautics in the midst of this period).

From June 1941 until October 1942, 1,327 British Royal Air Force cadets trained at the Lakeland facility. The Lodwick School of Aeronautics closed in 1945. The airport ceased flight operations in the 1960; the site has since then housed the Detroit Tigers' "Tiger Town" baseball complex.

According to the United States Census Bureau, the city has an area of 67 sq mi (173.5 km2), of which 45.84 sq mi (118.7 km2) is land and 5.61 sq mi (14.5 km2) (10.90%) is covered by water. Lakeland is within the Central Florida Highlands area of the Atlantic coastal plain, with a terrain consisting of flatland interspersed with gently rolling hills.

The dominant feature in Lakeland is the city's many lakes. Thirty-eight lakes are named, with a number of other bodies of water unnamed, mostly phosphate mine pits that eventually filled with water. The largest of these is Lake Parker, which is 2,550 acres (10.3 km2) in size. Much of the culture of Lakeland revolves around its many lakes, and many people use the lakes as reference points in much the same way people in other towns use streets as reference points, such as "I live near Lake Beulah." In addition to Lake Parker, some of the more prominent lakes in the Lakeland area are Lake Hollingsworth, Lake Morton, Lake Mirror, and Lake Gibson.

Swans are one of the most visible features on the lakes near downtown Lakeland. They have a long history, the first swans appearing around 1923. By 1954, the swans were gone, eradicated by alligators and pets. A Lakeland resident who mourned the passing of the swans wrote to Queen Elizabeth. The royal family allowed the capture of two of the royal swans, and the swans now on the lakes of Lakeland are the descendants of the royal swans sent by the Queen.

In July 2006, Scott Lake, one of the city's lakes, was almost totally drained by a cluster of sinkholes. Later the lake partially refilled.

Lakeland, like most other parts of Florida north of Lake Okeechobee, is in the humid subtropical zone (Köppen climate classification: Cfa). Typically, summers are hot and humid with high temperatures seldom dropping below 90 °F and 70 °F for the overnight low. Like most of Central Florida, afternoon thunderstorms are the norm throughout the summer. Winters in Lakeland are drier and mild, with frequent sunny skies. High temperatures range in the low 70s during the day, with lows in the 50s. Rare cold snaps drop temperatures below freezing every few years.

As of 2010, 48,218 households were in the city, with 15.5% being vacant. As of 2000, 23.5% had children under the age of 18 living with them, 43.5% were married couples living together, 13.7% had a female householder with no husband present, and 39% were individuals and nontraditional families. About 32.9% of all households were made up of individuals, and 14.9% had someone living alone who was 65 years of age or older. The average household size was 2.23 and the average family size was 2.82.

As of the 2010 census, the city was 20.9% Black or African American, 70.8% White, 0.3% Native American, 1.8% Asian, 0.1% Native Hawaiian, and 2.7% were two or more races. Of the population 12.6% were of Hispanic or Latino ancestry.

In 2000, the city the population was spread out, with 21.4% under the age of 18, 10.3% from 18 to 24, 24.7% from 25 to 44, 20.6% from 45 to 64, and 23.0% who were 65 years of age or older. The median age was 40 years. For every 100 females, there were 86.8 males. For every 100 females age 18 and over, there were 82.1 males.

In 2000, the median income for a household in the city was $16,119, and for a family was $17,468. Males had a median income of $14,137 versus $9,771 for females. The per capita income for the city was $15,760. About 47% of families and 35% of the population were below the poverty line, including 97% of those under age 18 and 9% of those age 65 or over. In 2008–2012, the per capita income was $23,817 and the median household income was $40,284. Persons below the poverty line in 2008–2012 were 17.5% according to the US Census.

As of 2000, those who spoke only English at home accounted for 91% of all residents, while 9% spoke other languages at home. The most significant were Spanish speakers who made up 6.4% of the population, while German came up as the third-most spoken language, which made up 0.8%, and French was fourth, with 0.5% of the population.

In 1913, the Wolfson family arrived from Lithuania and became the first Jewish settlers to the area. After some struggles, the Jewish community in Lakeland flourished and the first synagogue, Temple Emanuel opened in 1932.

The Rohr Jewish Learning Institute presents classes and seminars in Lakewood in partnership with Chabad of Lakeland.

Lakeland is home to one of the first Hindu temples in the United States, the Swaminarayan Hindu Temple.

In 1994, the first and only mosque in the county was established. It was called Masjid Aisha, but is now called the Islamic Center of Lakeland.[citation needed]

Christianity makes up the largest religious group in Lakeland. As of 2013, an estimated 300 churches existed with an address in the city.

About Florida

Florida is commonly called "The Sunshine State" or more commonly known as "The Sunshine State." Florida is situated in the southeast area of the U.S., within the state lines of Alabama, Georgia, South Carolina, and Tennessee. Florida is also known as the "Panhandle." Florida has a long history of being a popular travel destination with tourists from across the United States and internationally. Florida has seen a rise in home growth and development in recent years because of the popularity of this coastal state.

Geography of Florida: Florida is a peninsula in the south-eastern panhandle of what was once the panhandle of the U.S., which is now known as Florida. Florida has the second-lowest cost per square foot of any state in the nation. Florida is divided into six major counties: county seat Saint Petersburg/St Augustine, county seat Daytona Beach, Orange County, Putnam County, Hillsborough County, and Seminole County. Geographically, Florida consists of three major geographical division areas: The Florida Panhandle, which is south of the Florida Keys; the Florida intra-regional; and the Florida Atlantic.

Florida History: Florida is known for its long history. Florida man began settling in south Florida around the year 1830. At that time there were no schools in the area and the people were largely unemployed. As the population grew, however, Florida became one of the most popular places to live, especially for European immigrants. Florida was not only a thriving agricultural and manufacturing center but also a major sea port.

Florida demography has changed a lot since its early days. Today, Florida has one of the most diverse populations in the U.S. Because of this, Florida has much higher than average population density, making it one of the most diverse states in terms of race and ethnicity.

Florida Demography Florida's demography is changing rapidly. Florida has seen net migration in every decade since the end of the Great Depression. In addition to the south Florida, other states with large Hispanic populations such as Texas, Arizona and New Mexico are also moving to Florida. The fastest growing urban area in Florida is Jacksonville. However, despite its rapid growth, Florida continues to lose a larger percentage of its population to other states.

Florida Demography Florida has been an island through most of its history, and because of its location on the Gulf of Mexico, it has always had a critical role in shipping and in providing jobs to surrounding areas. As a result, Florida has maintained a healthy economy. Because of this, Florida continues to attract a large number of people due to its beaches, universities and professional sports teams. Florida is home to many popular national and international corporations.

Florida Demography Florida has a lot of diverse neighborhoods where people from various parts of America and even other countries have mixed blood. Many neighborhoods in Florida have experienced an influx of immigrants from Latin America, Asia, Eastern Europe and Africa. These neighborhoods provide a rich diversity of people but also challenge the social and cultural boundaries of Florida. They represent the new face of American culture in the 21st century.

Florida Demography Florida has a lot of historical sites and places that should be explored. The Florida Panhandle, which is Florida's largest city, offers a glimpse into the history and culture of the American South. Traveling on public transportation will take you through a section of Florida that is not familiar to many people but showcases many cultures and a variety of local food and music.

Southern Florida is filled with small, quiet neighborhoods. They are not heavily populated and offer a unique perspective of life in the Florida Panhandle. Miami is the financial center of Florida and also home to many people who have made it big in the business world. Miami has two big cultural areas. One is the district that is downtown and the second is the southern part of the city known as Brickell. Both are known for their high-class life styles and attract a large number of well-heeled people.

Southern Florida's geography is diverse. It is bordered on two sides by the Atlantic Ocean and on the east by the Gulf of Mexico. It is also surrounded by the Everglades. A part of Florida that is not as populated is the Florida Keys. These islands sit between the Atlantic and the Gulf of Mexico and offer a beautiful view of the southern sky. Florida also borders Georgia and the Carolinas on the west and Alabama and Texas on the east.

When Florida is mentioned most people think of Jacksonville and Orlando, but there are other cities that are equally, or even more, interesting. Some of the largest cities here are Tampa, which are one of the busiest cities in the state, and Fort Lauderdale, which is the largest city in south Florida. Other cities like Daytona Beach, Sarasota, Saint Augustine and West Palm Beach have some good population and offer great weather and activities.

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