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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Pembroke Pines
Pembroke Pines was officially incorporated on January 16, 1960. The city's name, Pembroke Pines, is traced back to Sir Edward J. Reed, a member of Britain's Parliament for the County of Pembroke from 1874 to 1880, who in 1882 formed the Florida Land and Mortgage Company to purchase from Hamilton Disston a total of 2 million acres of mostly swampland located throughout the southern half of Florida. A road put through one of the tracts came to be known as Pembroke Road. When incorporating the city, Walter Smith Kipnis, who became the city's first mayor, suggested the name Pembroke Pines because of the pine trees growing near Pembroke Road.
The first inhabitants of the area were American Indians, who first appeared about 4,000 years ago. Skeletal remains of animal hunters dating back about 10,000 years were found around Broward County, showing that perhaps human beings had lived in the area even earlier.
The town started as agricultural land occupied by dairy farms, and grew after World War II as servicemen were retiring, including large eastern sections that were part of the Waldrep Dairy Farm, including the present-day Pembroke Lakes Mall. The first two subdivisions were called Pembroke Pines. One of the first homes in the city belonged to Kipnis, the city's first mayor, and was built in 1956. It was then known as the "Village of Pembroke Pines" and was incorporated into a village in 1959. Builders contested the incorporation, so a legal battle ensued concerning the boundaries of the new municipality. City services were added in the 1960s with the building of the first fire department building near North Perry Airport. University Drive was then the western edge of habitable land for residents.
In January 1960, Pembroke Pines held another election, and the village became a city. This small property was less than a square mile and was between Hollywood Boulevard and SW 72nd Avenue, and had the Florida Turnpike to the east. Pembroke Pines sought to give citizens involvement so they organized the Pembroke Pines Civic Association. The square-mile city was unable to expand due to North Perry Airport and the South Florida State Hospital. Joseph LaCroix, a developer, had his 320 acres (1.3 km2) of land north of Pines Boulevard annexed to the city. This gave a new pathway to proceed westward. In 1977, a maximum security prison known as the Broward Correctional Institution was built in the northwestern part of town. This facility closed in 2012. In 1980, property from Flamingo Road to U.S. 27 was incorporated into Pembroke Pines, doubling the size of the city. This expansion included the property that is currently C.B. Smith Park as well as what was once the Hollywood Sportatorium and the Miami-Hollywood Motorsports Park. Also in 1980, construction began to extend Interstate 75 from U.S. 27 towards Miami, passing through the new western part of the city. By 1984 the expressway reached Pines Boulevard, the main east-west arterial road in the city.
In May 1977, the Grateful Dead put on a storied performance at the Sportatorium. Many Deadheads consider the version of "Sugaree" played during the first set to be the band's — and particularly guitarist Jerry Garcia's — finest performance of the song.
The city's rapid population growth in the mid- to late 1990s was part of the effect of Hurricane Andrew in 1992. Thousands of southern Miami-Dade County residents moved northward to Broward County, many to Pembroke Pines. The resulting boom ranked the City of Pembroke Pines third in a list of "Fastest Growing Cities" in the United States in 1999. The increase in population has increased the need for schools. In 2003, Charles W. Flanagan High School had close to 6,000 students, making it the most populated high school in Florida. In response to Broward County's need to keep up with demands, Mayor Alex Fekete and City Manager Charles Dodge started a charter school system. As of 2006, Pembroke Pines had the largest charter school system in the county. The city is also home to campuses for Broward Community College and Florida International University. The city's population has grown from 65,452 in 1990 to 157,594 in 2011.
In 2001, Pembroke Pines was home to the most dangerous road intersection (Pines Boulevard and Flamingo Road) in the United States, according to State Farm Insurance. City residents passed a bond initiative to allow the city to begin construction to redesign the intersection. The intersection has since been expanded with additional east/west Pines Boulevard lanes.
As developers expanded Pembroke Pines westward, more hurricanes have affected the city and its residents. In 1999, Hurricane Irene dumped up to 16 in (410 mm) of rain in the city. The western communities, such as Chapel Trail and Silver Lakes, received an estimated 19 in (480 mm). Then in 2004, Hurricane Frances and Jeanne passed to the north (Palm Beach County), but brought tropical storm-force winds and left minor tree and shrub damage. The 2005 hurricane season left a mark on the city. Hurricane Katrina passed directly over the city as a category-one storm. In its wake, it left some damage such as downed power lines and trees, especially in the Chapel Trail and Silver Lakes developments. In late October, the eye of Hurricane Wilma passed about 20 miles (32 km) toward the north of the city, which saw the strongest winds its residents had experienced in decades. The strongest wind officially recorded in the city was a 92-mile-per-hour (148 km/h) sustained wind, with a 101-mile-per-hour (163 km/h) wind gust. Most of the city was left without power for days, lights at intersections had been destroyed, a riot at a gas station led to it being closed, most landscaping was destroyed or damaged beyond repair, and minor structural damage (mainly roof and screen damage) occurred. In addition, schools remained closed for two weeks.
As of 2010, 61,703 households were available, with 7.8% of them being vacant. In 2000, 36.2% had children under the age of 18 living with them, 56.4% were married couples living together, 11.1% had a female householder with no husband present, and 29.1% were not families. About 24.1% of all households were made up of individuals, and 12.5% had someone living alone who was 65 years of age or older. The average household size was 2.62 and the average family size was 3.13.
In 2000, the city the population was distributed as 25.6% under the age of 18, 6.4% from 18 to 24, 33.5% from 25 to 44, 19.3% from 45 to 64, and 15.2% who were 65 years of age or older. The median age was 36 years. For every 100 females, there were 87.3 males. For every 100 females age 18 and over, there were 81.8 males.
In 2000, the median income for a household in the city was $52,629, and for a family was $61,480. Males had a median income of $45,129 versus $32,531 for females. The per capita income for the city was $23,843. About 3.9% of families and 5.4% of the population were below the poverty line, including 5.2% of those under age 18 and 8.1% of those age 65 or over.
As of 2000, speakers of English as a first language were at 63.06%, while Spanish accounted for 27.91%, French made up 1.24%, French Creole was 0.99%, Portuguese was 0.94%, Italian was at 0.92%, Yiddish at 0.74%, and Tagalog was the mother tongue of 0.52% of the population.
As of 2000, Pembroke Pines had the 45th-highest percentage of Colombian residents in the US, at 3% of the city's population, and the 50th-highest percentage of Cuban residents in the US, at 8.66% of the city's population. It also had the 24th-highest percentage of Jamaicans in the US (tied with Wheatley Heights, New York,) at 5.1% of all residents.
Florida is commonly called "The Sunshine State" or more commonly known as "The Sunshine State." Florida is situated in the southeast area of the U.S., within the state lines of Alabama, Georgia, South Carolina, and Tennessee. Florida is also known as the "Panhandle." Florida has a long history of being a popular travel destination with tourists from across the United States and internationally. Florida has seen a rise in home growth and development in recent years because of the popularity of this coastal state.
Geography of Florida: Florida is a peninsula in the south-eastern panhandle of what was once the panhandle of the U.S., which is now known as Florida. Florida has the second-lowest cost per square foot of any state in the nation. Florida is divided into six major counties: county seat Saint Petersburg/St Augustine, county seat Daytona Beach, Orange County, Putnam County, Hillsborough County, and Seminole County. Geographically, Florida consists of three major geographical division areas: The Florida Panhandle, which is south of the Florida Keys; the Florida intra-regional; and the Florida Atlantic.
Florida History: Florida is known for its long history. Florida man began settling in south Florida around the year 1830. At that time there were no schools in the area and the people were largely unemployed. As the population grew, however, Florida became one of the most popular places to live, especially for European immigrants. Florida was not only a thriving agricultural and manufacturing center but also a major sea port.
Florida demography has changed a lot since its early days. Today, Florida has one of the most diverse populations in the U.S. Because of this, Florida has much higher than average population density, making it one of the most diverse states in terms of race and ethnicity.
Florida Demography Florida's demography is changing rapidly. Florida has seen net migration in every decade since the end of the Great Depression. In addition to the south Florida, other states with large Hispanic populations such as Texas, Arizona and New Mexico are also moving to Florida. The fastest growing urban area in Florida is Jacksonville. However, despite its rapid growth, Florida continues to lose a larger percentage of its population to other states.
Florida Demography Florida has been an island through most of its history, and because of its location on the Gulf of Mexico, it has always had a critical role in shipping and in providing jobs to surrounding areas. As a result, Florida has maintained a healthy economy. Because of this, Florida continues to attract a large number of people due to its beaches, universities and professional sports teams. Florida is home to many popular national and international corporations.
Florida Demography Florida has a lot of diverse neighborhoods where people from various parts of America and even other countries have mixed blood. Many neighborhoods in Florida have experienced an influx of immigrants from Latin America, Asia, Eastern Europe and Africa. These neighborhoods provide a rich diversity of people but also challenge the social and cultural boundaries of Florida. They represent the new face of American culture in the 21st century.
Florida Demography Florida has a lot of historical sites and places that should be explored. The Florida Panhandle, which is Florida's largest city, offers a glimpse into the history and culture of the American South. Traveling on public transportation will take you through a section of Florida that is not familiar to many people but showcases many cultures and a variety of local food and music.
Southern Florida is filled with small, quiet neighborhoods. They are not heavily populated and offer a unique perspective of life in the Florida Panhandle. Miami is the financial center of Florida and also home to many people who have made it big in the business world. Miami has two big cultural areas. One is the district that is downtown and the second is the southern part of the city known as Brickell. Both are known for their high-class life styles and attract a large number of well-heeled people.
Southern Florida's geography is diverse. It is bordered on two sides by the Atlantic Ocean and on the east by the Gulf of Mexico. It is also surrounded by the Everglades. A part of Florida that is not as populated is the Florida Keys. These islands sit between the Atlantic and the Gulf of Mexico and offer a beautiful view of the southern sky. Florida also borders Georgia and the Carolinas on the west and Alabama and Texas on the east.
When Florida is mentioned most people think of Jacksonville and Orlando, but there are other cities that are equally, or even more, interesting. Some of the largest cities here are Tampa, which are one of the busiest cities in the state, and Fort Lauderdale, which is the largest city in south Florida. Other cities like Daytona Beach, Sarasota, Saint Augustine and West Palm Beach have some good population and offer great weather and activities.