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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Ocala is located near what is thought to have been the site of Ocale or Ocali, a major Timucua village and chiefdom recorded in the 16th century. The modern city takes its name from the historical village, the name of which is believed to mean "Big Hammock" in the Timucua language. The Spaniard Hernando de Soto's expedition recorded Ocale in 1539 during his exploration through what is today the southeastern United States. Ocale is not mentioned in later Spanish accounts; it appears to have been abandoned in the wake of de Soto's attack.
In the late eighteenth and early nineteenth centuries, Creek people and other Native Americans, and free and fugitive African Americans sought refuge in Florida. The Seminole people formed. After foreign colonial rule shifted between Spain and Great Britain and back again, in 1821 the United States acquired the territory of Florida. After warfare to the north, in 1827 the U.S. Army built Fort King near the present site of Ocala as a buffer between the Seminole, who had long occupied the area, and white settlers moving into the region. The fort was an important base during the Second Seminole War and later served in 1844 as the first courthouse for Marion County.
The modern city of Ocala, which was established in 1849, developed around the fort site. Greater Ocala is known as the "Kingdom of the Sun".Plantations and other agricultural development dependent on slave labor were prevalent in the region. Ocala was an important center of citrus production until the Great Freeze of 1894–1895.
Rail service reached Ocala in June 1881, encouraging economic development with greater access to markets for produce. Two years later, much of the Ocala downtown area was destroyed by fire on Thanksgiving Day, 1883. The city encouraged rebuilding with brick, granite and steel rather than lumber. By 1888, Ocala was known statewide as "The Brick City".
In December 1890, the Farmers' Alliance and Industrial Union, a forerunner of the Populist Party, held its national convention in Ocala. At the convention, the Alliance adopted a platform that would become known as the "Ocala Demands". This platform included abolition of national banks, promoting low-interest government loans, free and unlimited coinage of silver, reclamation of excess railroad lands by the government, a graduated income tax, and direct election of United States senators. Most of the "Ocala Demands" were to become part of the Populist Party platform.
The first thoroughbred horse farm in Florida was developed in Marion County in 1943 by Carl G. Rose. Other farms were developed, making Ocala the center of a horse-breeding area. Local horses have won individual races of the Triple Crown series; in 1978, Affirmed, who was bred and trained in Marion County, won all three races, boosting interest in the industry there.
Ocala is one of only five cities (four in the US and one in France) permitted under Chamber of Commerce guidelines to use the title, "Horse Capital of the World", based on annual revenue produced by the horse industry. 44,000 jobs are sustained by breeding, training, and related support of the equine industry, which generates over $2.2 billion in annual revenue. Postime Farms and Ocala serve as host to one of the largest horse shows in the country: H.I.T.S or "Horses in the Sun", a Dressage/Jumper event lasting about two months. It generates some 6 to 7 million dollars for the local Marion County economy each year. The show features classes for over 100 different breeds, including Tennessee Walker, Paso Fino, Morgan horse, Saddlebred, Draft horse and the American Quarter Horse. Other equine events in the area include mounted shooting by the Florida Outlaws, as well as endurance rides, barrel races, extreme cowboy events, jumper shows, trick shows, parades, draft pulls, rodeo events and more.
In the last decades of the twentieth century, the greater Ocala area had one of the highest growth rates in the country for a city its size. The population of Marion County in 2000 was more than 250,000, up from under 100,000 in 1975.
Many historic homes are preserved in Ocala's large residential Historic District, designated in 1984. East Fort King Street features many excellent examples of Victorian architecture. Ocala structures listed on the National Register of Historic Places include the Coca-Cola Building, the E. C. Smith House, East Hall, the Marion Hotel, Mount Zion A.M.E. Church, the Ritz Historic Inn, and Union Train Station.
The original Fort King site was designated as a National Historic Landmark in 2004.
As of the 2010 through 2014 census, Ocala was 63.3% non Hispanic white, 20.4% African American, 11.7% Hispanic or Latino, 2.6% Asian, 2% all other. As of the census of 2000, there were 45,943 people, 18,646 households, and 11,280 families residing in the city. The population density was 1,189.2 per square mile (459.2/km2). There were 20,501 housing units at an average density of 530.7 per square mile (204.9/km2). The racial makeup of the city was 72.9% White, 22.1% African American, 0.4% Native American, 1.2% Asian, <0.1% Pacific Islander, 1.8% from other races, and 1.6% from two or more races. Hispanic or Latino of any race were 5.7% of the population.
There were 18,646 households. 40.9% were married couples living together, 15.9% had a female householder with no husband present, and 39.5% were non-families. 33.0% of all households were made up of individuals, and 15.0% had someone living alone who was 65 years of age or older. The average household size was 2.29 and the average family size was 2.91.
In the city the population was spread out, with 23.2% under the age of 18, 9.3% from 18 to 24, 26.2% from 25 to 44, 20.9% from 45 to 64, and 20.4% who were 65 years of age or older. The median age was 39 years. For every 100 females, there were 89.7 males. For every 100 females age 18 and over, there were 85.5 males.
Florida is commonly called "The Sunshine State" or more commonly known as "The Sunshine State." Florida is situated in the southeast area of the U.S., within the state lines of Alabama, Georgia, South Carolina, and Tennessee. Florida is also known as the "Panhandle." Florida has a long history of being a popular travel destination with tourists from across the United States and internationally. Florida has seen a rise in home growth and development in recent years because of the popularity of this coastal state.
Geography of Florida: Florida is a peninsula in the south-eastern panhandle of what was once the panhandle of the U.S., which is now known as Florida. Florida has the second-lowest cost per square foot of any state in the nation. Florida is divided into six major counties: county seat Saint Petersburg/St Augustine, county seat Daytona Beach, Orange County, Putnam County, Hillsborough County, and Seminole County. Geographically, Florida consists of three major geographical division areas: The Florida Panhandle, which is south of the Florida Keys; the Florida intra-regional; and the Florida Atlantic.
Florida History: Florida is known for its long history. Florida man began settling in south Florida around the year 1830. At that time there were no schools in the area and the people were largely unemployed. As the population grew, however, Florida became one of the most popular places to live, especially for European immigrants. Florida was not only a thriving agricultural and manufacturing center but also a major sea port.
Florida demography has changed a lot since its early days. Today, Florida has one of the most diverse populations in the U.S. Because of this, Florida has much higher than average population density, making it one of the most diverse states in terms of race and ethnicity.
Florida Demography Florida's demography is changing rapidly. Florida has seen net migration in every decade since the end of the Great Depression. In addition to the south Florida, other states with large Hispanic populations such as Texas, Arizona and New Mexico are also moving to Florida. The fastest growing urban area in Florida is Jacksonville. However, despite its rapid growth, Florida continues to lose a larger percentage of its population to other states.
Florida Demography Florida has been an island through most of its history, and because of its location on the Gulf of Mexico, it has always had a critical role in shipping and in providing jobs to surrounding areas. As a result, Florida has maintained a healthy economy. Because of this, Florida continues to attract a large number of people due to its beaches, universities and professional sports teams. Florida is home to many popular national and international corporations.
Florida Demography Florida has a lot of diverse neighborhoods where people from various parts of America and even other countries have mixed blood. Many neighborhoods in Florida have experienced an influx of immigrants from Latin America, Asia, Eastern Europe and Africa. These neighborhoods provide a rich diversity of people but also challenge the social and cultural boundaries of Florida. They represent the new face of American culture in the 21st century.
Florida Demography Florida has a lot of historical sites and places that should be explored. The Florida Panhandle, which is Florida's largest city, offers a glimpse into the history and culture of the American South. Traveling on public transportation will take you through a section of Florida that is not familiar to many people but showcases many cultures and a variety of local food and music.
Southern Florida is filled with small, quiet neighborhoods. They are not heavily populated and offer a unique perspective of life in the Florida Panhandle. Miami is the financial center of Florida and also home to many people who have made it big in the business world. Miami has two big cultural areas. One is the district that is downtown and the second is the southern part of the city known as Brickell. Both are known for their high-class life styles and attract a large number of well-heeled people.
Southern Florida's geography is diverse. It is bordered on two sides by the Atlantic Ocean and on the east by the Gulf of Mexico. It is also surrounded by the Everglades. A part of Florida that is not as populated is the Florida Keys. These islands sit between the Atlantic and the Gulf of Mexico and offer a beautiful view of the southern sky. Florida also borders Georgia and the Carolinas on the west and Alabama and Texas on the east.
When Florida is mentioned most people think of Jacksonville and Orlando, but there are other cities that are equally, or even more, interesting. Some of the largest cities here are Tampa, which are one of the busiest cities in the state, and Fort Lauderdale, which is the largest city in south Florida. Other cities like Daytona Beach, Sarasota, Saint Augustine and West Palm Beach have some good population and offer great weather and activities.