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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Cape Coral
Cape Coral history began in 1957 when two brothers from Baltimore, Maryland, Leonard and Jack Rosen, flew over the peninsula known as Redfish Point, across the Caloosahatchee River near present-day Fort Myers. Cape Coral was founded as Redfish Point. Leonard and Jack Rosen, who were real-estate developers and a small group of partners, purchased a 103-square-mile (270 km2) tract known as Redfish Point for $678,000 in that year and, in 1958, began development of the city as a master-planned, pre-planned community.
The Gulf American Land Corporation (GALC), was formed to develop the area. GAC developed a marketing model that was a total departure from traditional selling methods. Approval was secured from the Lee County to master-plan the entire property into lots. Instead of listing the lots with real estate agents, GAC developed the land-sales, dinner-party model, operating from banquet rooms in local hotels. People were invited to attend by offering a free dinner for two. The model, referred to as team-selling, allowed for a well-trained team to close deals in 90 minutes. Buyers would sign a contract and agree to come to the property within six months and cancel if not satisfied. Ezio Valentini, an Italian real estate developer, joined GAC and became Director of Sales. The program was so successful that offices were opened in 24 states and an arrangement was made with an airline to charter flights to fly buyers to the property.
Instead of borrowing from banks and lenders, the developers factored the sales contracts to pay for building the infrastructure. Canals were dug, streets paved, houses and businesses built. Cape Coral was promoted like no other Florida development. Celebrities were brought in to tout the benefits of "the Cape", as it is known locally. The first building in Cape Coral was the Rosens' sales office. It was built where George's Auto now stands, at Cape Coral and Coronado Pkwys. Cape Coral's first permanent resident was Kenny Schwartz, the Rosens' general manager. Cape Coral's first four homes were completed in May 1958, on Riverside and Flamingo Drives.
Development continued through the early 1960s, mostly on Redfish Point, south of Cape Coral Parkway. By 1963, the population was 2,850; 1,300 buildings had been finished or were under construction; 80 mi (130 km) of road had been built, and 160 mi (260 km) of canals had been dug. The public yacht club, a golf course, medical clinic and shopping center were up and running. A major addition for Cape Coral was the construction of the 3,400 feet (1,000 m) long Cape Coral Bridge across the Caloosahatchee River, which opened in early 1964. Before the bridge, a trip to Fort Myers was more than 20 mi (32 km) via Del Prado Boulevard and over the Edison Bridge to cross the river.
The city incorporated in August 1970, and its population continued to grow rapidly until the real estate slowdown that gripped the region beginning in 2008.
According to the United States Census Bureau, the city has a total area of 120 square miles (310.8 km2), of which 110.09 square miles (285.1 km2) is land and 9.91 square miles (25.7 km2) (9%) is water. Cape Coral is a large peninsula and is bordered in the south and east by the Caloosahatchee River and in the west by Matlacha Pass. The city of Fort Myers lies across the Caloosahatchee River to the east, and Matlacha and Pine Island lie across Matlacha Pass to the west. Matlacha Pass is home to Matlacha Pass National Wildlife Refuge and the state's Matlacha Pass Aquatic Preserve.
The city has over 400 miles (640 km) of canals. Most of the canals are navigable and some have access to the Gulf of Mexico. Cape Coral's canal system is so extensive that local ecology and tides have been affected.
The city features a borderline tropical savanna climate (Köppen climate classification: Aw), bordering on a tropical monsoon climate (Köppen climate classification: Am)The area averages 355 days of sunshine each year, but experiences precipitation on 145 days per year. While the summers are very warm, humid, and rainy, the winters in Cape Coral are dry with moderate temperatures. The city receives about 56 inches of rain each year, the majority of which falls from June to September. During the summer months, afternoon rains are heavy yet brief. The city is affected by the annual hurricane season, which begins officially on June 1 and continues through November.
As of 2018, Cape Coral is the eighth largest city in Florida by population. More than 60 percent of the population is between the ages of 15–64 and residents under 25 outnumber residents over 65. Southwest Florida's 18–24 age group is growing at a faster rate than the state of Florida and the United States.
As of 2010, there were 78,948 households, out of which 23.0% were vacant. In 2000, 29.5% households had children under the age of 18 living with them, 61.2% were married couples living together, 9.3% had a female householder with no husband present, and 25.9% were non-families. 19.7% of all households were made up of individuals, and 9.7% had someone living alone who was 65 years of age or older. The average household size was 2.49 and the average family size was 2.85.
In 2000, the city's population was spread out, with 22.6% under the age of 18, 5.8% from 18 to 24, 26.8% from 25 to 44, 25.3% from 45 to 64, and 19.6% who were 65 years of age or older. The median age was 42 years. For every 100 females, there were 94.1 males. For every 100 females age 18 and over, there were 91.6 males.
In 2000, the median income for a household in the city was $43,410, and the median income for a family was $47,503. Males had a median income of $32,320 versus $25,068 for females. The per capita income for the city was $21,021. 7.0% of the population and 5.3% of families were below the poverty line. Out of the total people living in poverty, 9.2% were under the age of 18 and 5.6% were 65 or older.
As of 2000, 87.18% of residents spoke only English at home, while 7.61% spoke Spanish, 1.70% spoke German, 1.20% spoke Italian, 0.61% spoke French, and 0.41% spoke Tagalog. In total, 12.81% of the total population spoke languages other than English.
Florida is commonly called "The Sunshine State" or more commonly known as "The Sunshine State." Florida is situated in the southeast area of the U.S., within the state lines of Alabama, Georgia, South Carolina, and Tennessee. Florida is also known as the "Panhandle." Florida has a long history of being a popular travel destination with tourists from across the United States and internationally. Florida has seen a rise in home growth and development in recent years because of the popularity of this coastal state.
Geography of Florida: Florida is a peninsula in the south-eastern panhandle of what was once the panhandle of the U.S., which is now known as Florida. Florida has the second-lowest cost per square foot of any state in the nation. Florida is divided into six major counties: county seat Saint Petersburg/St Augustine, county seat Daytona Beach, Orange County, Putnam County, Hillsborough County, and Seminole County. Geographically, Florida consists of three major geographical division areas: The Florida Panhandle, which is south of the Florida Keys; the Florida intra-regional; and the Florida Atlantic.
Florida History: Florida is known for its long history. Florida man began settling in south Florida around the year 1830. At that time there were no schools in the area and the people were largely unemployed. As the population grew, however, Florida became one of the most popular places to live, especially for European immigrants. Florida was not only a thriving agricultural and manufacturing center but also a major sea port.
Florida demography has changed a lot since its early days. Today, Florida has one of the most diverse populations in the U.S. Because of this, Florida has much higher than average population density, making it one of the most diverse states in terms of race and ethnicity.
Florida Demography Florida's demography is changing rapidly. Florida has seen net migration in every decade since the end of the Great Depression. In addition to the south Florida, other states with large Hispanic populations such as Texas, Arizona and New Mexico are also moving to Florida. The fastest growing urban area in Florida is Jacksonville. However, despite its rapid growth, Florida continues to lose a larger percentage of its population to other states.
Florida Demography Florida has been an island through most of its history, and because of its location on the Gulf of Mexico, it has always had a critical role in shipping and in providing jobs to surrounding areas. As a result, Florida has maintained a healthy economy. Because of this, Florida continues to attract a large number of people due to its beaches, universities and professional sports teams. Florida is home to many popular national and international corporations.
Florida Demography Florida has a lot of diverse neighborhoods where people from various parts of America and even other countries have mixed blood. Many neighborhoods in Florida have experienced an influx of immigrants from Latin America, Asia, Eastern Europe and Africa. These neighborhoods provide a rich diversity of people but also challenge the social and cultural boundaries of Florida. They represent the new face of American culture in the 21st century.
Florida Demography Florida has a lot of historical sites and places that should be explored. The Florida Panhandle, which is Florida's largest city, offers a glimpse into the history and culture of the American South. Traveling on public transportation will take you through a section of Florida that is not familiar to many people but showcases many cultures and a variety of local food and music.
Southern Florida is filled with small, quiet neighborhoods. They are not heavily populated and offer a unique perspective of life in the Florida Panhandle. Miami is the financial center of Florida and also home to many people who have made it big in the business world. Miami has two big cultural areas. One is the district that is downtown and the second is the southern part of the city known as Brickell. Both are known for their high-class life styles and attract a large number of well-heeled people.
Southern Florida's geography is diverse. It is bordered on two sides by the Atlantic Ocean and on the east by the Gulf of Mexico. It is also surrounded by the Everglades. A part of Florida that is not as populated is the Florida Keys. These islands sit between the Atlantic and the Gulf of Mexico and offer a beautiful view of the southern sky. Florida also borders Georgia and the Carolinas on the west and Alabama and Texas on the east.
When Florida is mentioned most people think of Jacksonville and Orlando, but there are other cities that are equally, or even more, interesting. Some of the largest cities here are Tampa, which are one of the busiest cities in the state, and Fort Lauderdale, which is the largest city in south Florida. Other cities like Daytona Beach, Sarasota, Saint Augustine and West Palm Beach have some good population and offer great weather and activities.