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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
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The history of the community of Arden-Arcade is documented in the "Sacramento ALC Historical Study 82", Rancho Del Paso, Office of History, Sacramento Air Logistics Center, McClellan Air Force Base, California, March 1983, by Raymond Oliver. The first residents of what would become the Arden-Arcade area were the Nisenan of the Maidu tribe of Native Americans. The land was originally part of a Mexican land grant deeded to John Sutter, the Rancho del Paso grant was negotiated from the Mexican governor by John Sutter on August 10, 1843. Sutter then deeded the Rancho Del Paso to Eliab and Hiram Grimes and John Sinclair. Samuel Norris was the next owner of Rancho del Paso, then James Haggin. From 1862 to 1905, James Ben Ali Haggin managed the Rancho, where he became known for breeding race horses. One of the horses bred on the Rancho, Ben Ali, won the 12th Kentucky Derby in world record time 1886. To ship his horses, Haggin built a railroad spur from his northern paddocks (Approximately where today’s Hagginwood Golf Course is), toward the current day Union Pacific railroad tracks located northeast of the present-day Capitol City Freeway along the beginnings of Arcade Boulevard. On this site Haggin's staff built 24 barns with 64 stalls each plus some out buildings. It was here that he would ship his horses mostly to Kentucky, some eventually shipping around the world.
The name "Arden" may come from the Hebrew word for garden. But the most likely possibility is that Orlando Robertson, owner and developer after Haggin, was originally from Arden Hills, Minnesota. Near the site of Haggin's barns, off Arcade Boulevard, was an “arcade” of native oak trees. The remnants can still be seen, though some of the trees are dead stumps. In architecture an arcade is a number of arches supporting a wall, hence the second name, "Arcade". Orlando Robertson was a land speculator who came to Sacramento after hearing about the exceptional lands of the Rancho Del Paso. He bought the Rancho in 1905 for $1.5 million for his Sacramento Colonization Company, then laid out the streets and developed the tracts for sale. Robertson chose street names that reflected the inventors of the period, Watt, Edison, Howe, Bell and so on. By 1916, and given the fertile soil and excellent supply of water, Robertson was able to sell the tracts to farming families, a large number of them newly off the boat Scandinavian immigrants. In fact the area around Gibbons Park was known as “Little Norway,” because of the many Norwegian families that settled there. Arden-Arcade and neighboring Carmichael were advertised as an excellent area for growing citrus, but olives, nuts and stone fruit were also farmed here. At one time, Arden-Arcade was the hop growing region of the world.
Among the oldest surviving buildings in the area are the Arden Middle School, built in 1914, and the Del Paso Country Club, from 1919, named for the original Rancho on which it was built. The first residential neighborhoods in the area were constructed in the 1920s and 1930s, as the city developed over the river, but the real building boom came at the end of WWII.
However, the real current face of Arden-Arcade was built between 1945 and 1970, and remains a fine representation of a middle-class mid-century modern community, with home developments by John Davis, Jere Strizek, and Randolph Parks. There are also large custom built developments dotted with homes and office complexes built by Carter Sparks, the Streng Brothers and John Harvey Carter. Arden-Arcade features multiple googie architectural structures as well.
The 2010 United States Census reported that Arden-Arcade had a population of 92,186. The population density was 5,144.5 people per square mile (1,986.3/km2). The racial makeup of Arden-Arcade was 64,688 (70.2%) White, 8,977 (9.7%) African American, 948 (1.0%) Native American, 5,152 (5.6%) Asian (1.3% Indonesian, 1.0% Chinese, 0.6% Taiwanese, 0.5% Japanese, 0.5% Korean, 0.4% Hmong, 1.3% Other), 531 (0.6%) Pacific Islander, 7,420 (8.0%) from other races, and 5,470 (5.9%) from two or more races. Hispanic or Latino of any race were 17,147 persons (18.6%).
The Census reported that 90,936 people (98.6% of the population) lived in households, 530 (0.6%) lived in non-institutionalized group quarters, and 720 (0.8%) were institutionalized.
There were 40,518 households, out of which 10,799 (26.7%) had children under the age of 18 living in them, 14,307 (35.3%) were opposite-sex married couples living together, 5,500 (13.6%) had a female householder with no husband present, 2,154 (5.3%) had a male householder with no wife present. There were 2,859 (7.1%) unmarried opposite-sex partnerships, and 395 (1.0%) same-sex married couples or partnerships. 14,575 households (36.0%) were made up of individuals, and 4,962 (12.2%) had someone living alone who was 65 years of age or older. The average household size was 2.24. There were 21,961 families (54.2% of all households); the average family size was 2.95.
The population was spread out, with 19,288 people (20.9%) under the age of 18, 9,419 people (10.2%) aged 18 to 24, 24,240 people (26.3%) aged 25 to 44, 24,798 people (26.9%) aged 45 to 64, and 14,441 people (15.7%) who were 65 years of age or older. The median age was 39.0 years. For every 100 females, there were 90.1 males. For every 100 females age 18 and over, there were 86.9 males.
There were 44,813 housing units at an average density of 2,500.8 per square mile (965.6/km2), of which 18,683 (46.1%) were owner-occupied, and 21,835 (53.9%) were occupied by renters. The homeowner vacancy rate was 2.4%; the rental vacancy rate was 11.7%. 42,822 people (46.5% of the population) lived in owner-occupied housing units and 48,114 people (52.2%) lived in rental housing units
As of the census of 2000, there were 96,025 people, 42,987 households, and 23,427 families residing in the CDP. The population density was 5,084.9 people per square mile (1,963.7/km2). There were 44,818 housing units at an average density of 2,373.3 per square mile (916.5/km2). The racial makeup of the CDP was 74,285 (77.4%) White, 5,779 (6.0%) African American, 920 (1.0%) Native American, 4664 (4.9%) Asian, 411 (0.4%) Pacific Islander, 4,972 (5.2%) from other races, and 4,994 (5.2%) from two or more races. Hispanic or Latino of any race were 11,501 (12.0%) of the population.
There were 42,987 households, out of which 24.5% had children under the age of 18 living with them, 37.8% were married couples living together, 12.4% had a female householder with no husband present, and 45.5% were non-families. 36.3% of all households were made up of individuals, and 11.2% had someone living alone who was 65 years of age or older. The average household size was 2.19 and the average family size was 2.88.
In the CDP, the population was spread out, with 21.4% under the age of 18, 10.5% from 18 to 24, 29.0% from 25 to 44, 22.5% from 45 to 64, and 16.6% who were 65 years of age or older. The median age was 38 years. For every 100 females, there were 90.2 males. For every 100 females age 18 and over, there were 86.7 males.
The median income for a household in the CDP was $40,335, and the median income for a family was $51,152. Males had a median income of $38,935 versus $31,743 for females. The per capita income for the CDP was $26,530. About 9.9% of families and 13.7% of the population were below the poverty line, including 20.2% of those under age 18 and 4.9% of those age 65 or over.
California, integral member of the United States of America, is a melting pot of races and cultures. It was only admit as the second state of the Union on September 9, 1950, and in the early 1960s was the largest U.S. State. No official version of the history of California s original name has ever been accepted, however there is strong historical support for the claim that it came from an ancient Spanish fishing settlement. In the United States, California is often referred to as Golden State or even California Plus.
The people of California enjoy a high-quality of life that is far removed from the lives of most people in other states. Although California is a compact state, it still enjoys a wide variety of geographic variation, with mountain ranges, deserts, lakes, rivers, and sandy beaches all presenting unique political, social, and economic problems and opportunities. California's political culture is particularly liberal, giving it a unique and friendly outlook toward immigrants and other people of various ethnic backgrounds. California is a state with very distinctive values and characteristics, especially concerning the environment.
The people of California enjoy a high-level of personal freedom and are very tolerant of other cultures. However, California is also well-known for its water, especially the great State Water Bird Sanctuary and the National Marine Fisheries Center at San Diego. These two popular attractions draw enormous numbers of sport fish and shorebird species each year. The state also provides for safe diving, surfing, and sailing.
The geography of California provides plenty of opportunity for outdoor recreation and adventure. California is the home of some extremely popular cities such as San Francisco and Los Angeles. Many tourists come to these cities wanting to see some of nature's most spectacular sites and to participate in a wide range of activities. The climate in these cities is mild and pleasant year-round, although the peak summer temperatures can reach ninety degrees at times. Snow is also common during the winter months.
Other popular cities of California include San Diego, Orange County, and Riverside. All three cities have large concentrations of professional sports teams, including the popular Los Angeles Dodgers and the San Diego Chargers. A popular summertime activity is to head to San Diego for a few days of beach and relaxation. Other popular summer activities include camping, sailing, hiking, horseback riding, sightseeing, surfing, and sand boarding off of Orange County, California. There are also many local festivals that take place throughout the state throughout the summer, including farmers' markets, outdoor concerts, flea markets, rodeos, and other cultural events.
California is well known for its delicious cuisine. The most popular types of cuisine found in California are Italian, Chinese, and Jewish. The most popular part of California that is most visited by travelers is the wine country. Napa Valley is home to some of the finest wineries in the world, as well as an extensive collection of museums and art galleries. Sonoma, the largest city in Northern California, is also home to many famous universities such as Stanford, Berkeley, and San Francisco.
Travelers to California also need to check out its major attractions. The Golden Gate Bridge, a favorite among tourists, is a great way to get over the hump from San Francisco to San Francisco. The Yosemite Park is another well-known attraction, featuring dozens of different parks and locations. The Hollywood Studios Movie Park is a great place to see in California. The San Francisco Ferry is one of the best ways to see the San Francisco skyline. The Golden Gate Bridge is the tallest suspension bridge in the world and also features a cruise that allows visitors to ride along the Panama River.
California is a fantastic place to live or visit. There is a lot to do in California whether you want to be by the beach or in the middle of a large city. Many people choose to live in California because of all the beautiful sites that California has to offer. Visit California now!