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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Mountain View
The Mexican land grant of Rancho Pastoria de las Borregas was given in 1842 by Alta California Governor Juan Alvarado to Francisco Estrada. This grant was later passed on to Mariano Castro, who sold half of the land to Martin Murphy, Jr. Eventually, the former land grant was developed as the cities of Mountain View and Sunnyvale.
The southwest shore of San Francisco Bay was settled by European-Americans in 1852 as a stagecoach station. This was after the United States acquired California. By the early 1900s, it was a shipping point for fruit and grain, as well as a center of religious book publishing.
It was known as the major center of Fremont Township before the first California census for Santa Clara County, conducted in 1852. [Fremont township is bounded on the north by San Mateo County and a portion of the bay of San Francisco; on the east by Alviso and Santa Clara townships; on the south by Redwood township, and on the west by San Mateo county.] It preceded the development of Mayfield and Palo Alto. Mountain View Station, officially named in 1864, had its beginnings earlier as a stagecoach stop on the route between San Francisco and San Jose, including the Butterfield Overland Mail. Incorporated on November 7, 1902. Phyllis Ave. & El Camino Real of today, was closer to what was once the original town center and its San Jose Road. The Fremont township population was about 560 by 1860, less Mayfield Post office section, which began north of present San Antonio Road. In its early years, the town's economy was based on agriculture. Agriculture remained the primary industry into the middle of the 20th century.
The early pioneers were commonly buried at the old cemetery between Mercy & Church, off Castro Street. This is now the site of the present city library and park, known as Pioneer Park.
Reverend Henry Merrill Henderson, born in Maryland, arrived here at age 35 with his family in Spring of 1852; he was meeting relatives: the Ricketts and others who had migrated from Missouri and Kentucky. He was the first Baptist minister in town. He soon rode a circuit for preaching, going by horseback to Half-Moon Bay and McCartersville (Saratoga) for services.
Later that year, Seligman Weilheimer and his brother Samuel immigrated from Dossenheim, Baden, Germany. They settled on the next plot, and in 1856 built the first big general merchandise store in the settlement.
William Bubb bought 80 acres to farm in October 1851; he became a leader in town and died here in 1864. His heirs descendants prospered, marrying into other pioneer families.
The U.S. Navy's adjacent 1000-acre Moffett Field Complex was constructed beginning after 1931; its development attracted many workers and it brought many economic opportunities. After World War II, the population grew significantly with the development of regional aerospace and electronics industries. Between 1950 and 1960, the population grew from 6,563 to 30,889, an increase of 370.7%.
Between 1929 and 1994, Moffett Field Naval Air Station operated here. In 1940, the city was the base of the National Advisory Committee for Aeronautics (now the NASA Ames Research Center), which had a strong influence on the development of aerospace and electronics industries here.
Today, high technology is the foundation of the local economy. Few remnants are visible of the city's agricultural past.
In 1990, Kevin Duggan began his position as city manager. He built a relationship with Google, Inc., and issued a long-term lease to that and other technology companies. As of 2014, those leases generate over $5 million per year in city revenue. Duggan reinstituted a special tax district for the Shoreline area, which in 1990 was a landfill and pig farm. That money enabled the city to redevelop the site as a large park and golf course. The Castro Street downtown area also benefited from a special tax district.
In 2016, the city's voters approved a rent control ordinance.
The 2010 United States Census reported that Mountain View had a population of 74,066. The population density was 6,034.8 people per square mile (2,330.0/km2). The census reported that 73,801 people (99.6% of the population) lived in households, 145 (0.2%) lived in non-institutionalized group quarters, and 120 (0.2%) were institutionalized. There were 31,957 households, out of which 8,731 (27.3%) had children under the age of 18 living in them, 13,806 (43.2%) were opposite-sex married couples living together, 2,456 (7.7%) had a female householder with no husband present, 1,253 (3.9%) had a male householder with no wife present. There were 1,928 (6.0%) unmarried opposite-sex partnerships, and 280 (0.9%) same-sex married couples or partnerships. 10,961 households (34.3%) were made up of individuals, and 2,471 (7.7%) had someone living alone who was 65 years of age or older. The average household size was 2.31. There were 17,515 families (54.8% of all households); the average family size was 3.01. The population was spread out, with 14,594 people (19.7%) under the age of 18, 5,401 people (7.3%) aged 18 to 24, 28,577 people (38.6%) aged 25 to 44, 17,647 people (23.8%) aged 45 to 64, and 7,846 people (10.6%) who were 65 years of age or older. The median age was 35.9 years. For every 100 females, there were 103.6 males. For every 100 females age 18 and over, there were 103.5 males. There were 33,881 housing units at an average density of 2,760.6 per square mile (1,065.9/km2), of which 13,332 (41.7%) were owner-occupied, and 18,625 (58.3%) were occupied by renters. The homeowner vacancy rate was 1.3%; the rental vacancy rate was 4.4%. 32,002 people (43.2% of the population) lived in owner-occupied housing units and 41,799 people (56.4%) lived in rental housing units.
As of 2013, according to the US Bureau of Labor Statistics, Mountain View had an unemployment rate of 5%. It had a female population of 49.1 percent and a male population of 50.9 percent. Persons under five were 7.1 percent, persons under 18 were 19.7 percent, and persons age 65 and older were 10.6 percent. In 2016, 8.7 percent of people in Mountain View were living below the poverty line. Of the citizens over the age of sixteen, 64.3 percent were employed in the labor force, while 26.2 percent were not.
According to the Santa Clara County Homeless Census and Survey, the number of homeless individuals in Mountain View increased 51% from 2015 to 2017, with 276 homeless individuals in 2015, and 416 in 2017. In August 2017, the Mercury News reported that Mountain View had seen RVs and recreational vehicles become the choice of residence for many working poor in the city. The city's communications coordinator called it a "new" situation, noting that many of the residents living in RVs were working up to three jobs, and that affordable housing was hard to come by in the city. In December 2017, Google received approval to build nearly 10,000 new units of housing near its future campus in the city.
As of the census of 2000, there were 70,708 people, 31,242 households, and 15,902 families residing in the city. The population density was 2,263.7/km2 (5,861.4/mi2). There were 32,432 housing units at an average density of 1,038.3/km2 (2,688.5/mi2). The racial makeup of the city was 63.77% White, 20.67% Asian, 18.26% Hispanic or Latino (of any race), 2.53% African American, 0.39% Native American, 0.26% Pacific Islander, 8.32% from other races, and 4.07% from two or more races.
There were 31,242 households, out of which 23.3% had children under the age of 18 living with them, 40.0% were married couples living together, 7.3% had a female householder with no husband present, and 49.1% were non-families. 35.6% of all households were made up of individuals, and 7.0% had someone living alone who was 65 years of age or older. The average household size was 2.25 and the average family size was 2.97.
In the city, the population was spread out, with 18.0% under the age of 18, 8.3% from 18 to 24, 43.4% from 25 to 44, 19.8% from 45 to 64, and 10.5% who were 65 years of age or older. The median age was 35 years. For every 100 females, there were 106.8 males. For every 100 females age 18 and over, there were 106.9 males.
According to a 2007 estimate the median income for a household in the city was $82,648, and the median income for a family was $105,079. Males had a median income of $64,585 versus $44,358 for females. The per capita income for the city was $39,693. About 3.6% of families and 6.8% of the population were below the poverty line, including 7.2% of those under age 18 and 5.9% of those age 65 or over.
California, integral member of the United States of America, is a melting pot of races and cultures. It was only admit as the second state of the Union on September 9, 1950, and in the early 1960s was the largest U.S. State. No official version of the history of California s original name has ever been accepted, however there is strong historical support for the claim that it came from an ancient Spanish fishing settlement. In the United States, California is often referred to as Golden State or even California Plus.
The people of California enjoy a high-quality of life that is far removed from the lives of most people in other states. Although California is a compact state, it still enjoys a wide variety of geographic variation, with mountain ranges, deserts, lakes, rivers, and sandy beaches all presenting unique political, social, and economic problems and opportunities. California's political culture is particularly liberal, giving it a unique and friendly outlook toward immigrants and other people of various ethnic backgrounds. California is a state with very distinctive values and characteristics, especially concerning the environment.
The people of California enjoy a high-level of personal freedom and are very tolerant of other cultures. However, California is also well-known for its water, especially the great State Water Bird Sanctuary and the National Marine Fisheries Center at San Diego. These two popular attractions draw enormous numbers of sport fish and shorebird species each year. The state also provides for safe diving, surfing, and sailing.
The geography of California provides plenty of opportunity for outdoor recreation and adventure. California is the home of some extremely popular cities such as San Francisco and Los Angeles. Many tourists come to these cities wanting to see some of nature's most spectacular sites and to participate in a wide range of activities. The climate in these cities is mild and pleasant year-round, although the peak summer temperatures can reach ninety degrees at times. Snow is also common during the winter months.
Other popular cities of California include San Diego, Orange County, and Riverside. All three cities have large concentrations of professional sports teams, including the popular Los Angeles Dodgers and the San Diego Chargers. A popular summertime activity is to head to San Diego for a few days of beach and relaxation. Other popular summer activities include camping, sailing, hiking, horseback riding, sightseeing, surfing, and sand boarding off of Orange County, California. There are also many local festivals that take place throughout the state throughout the summer, including farmers' markets, outdoor concerts, flea markets, rodeos, and other cultural events.
California is well known for its delicious cuisine. The most popular types of cuisine found in California are Italian, Chinese, and Jewish. The most popular part of California that is most visited by travelers is the wine country. Napa Valley is home to some of the finest wineries in the world, as well as an extensive collection of museums and art galleries. Sonoma, the largest city in Northern California, is also home to many famous universities such as Stanford, Berkeley, and San Francisco.
Travelers to California also need to check out its major attractions. The Golden Gate Bridge, a favorite among tourists, is a great way to get over the hump from San Francisco to San Francisco. The Yosemite Park is another well-known attraction, featuring dozens of different parks and locations. The Hollywood Studios Movie Park is a great place to see in California. The San Francisco Ferry is one of the best ways to see the San Francisco skyline. The Golden Gate Bridge is the tallest suspension bridge in the world and also features a cruise that allows visitors to ride along the Panama River.
California is a fantastic place to live or visit. There is a lot to do in California whether you want to be by the beach or in the middle of a large city. Many people choose to live in California because of all the beautiful sites that California has to offer. Visit California now!