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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
ABOUT Moreno Valley
The Moreno Valley area was first inhabited 2,300 years ago. There are at least 200 prehistoric archaeological locations within the city. The majority of the sites are milling stations - where chaparral seed was the dominant milling activity. Rock art, consisting of pictographs, and petroglyphs are present - though most of the petroglyphs in Moreno Valley consist of boulders with "cupules", or cup-shaped holes pecked into them.
Spanish scouts initially came across descendants of the Shoshone, and Luiseño tribes; although other groups, such as the Serrano and Cahuilla were in the area. The late prehistoric Luiseño and Cahuilla were semi-sedentary, meaning that they wintered in villages, then spread out in family groups during the spring and summer months to harvest seeds and acorns.
Spanish scouts blazed a number of trails in the area, including the Anza Trail, which runs through the Edgemont area of present-day Moreno Valley.
When California was admitted to the United States as a state in 1850, Americans began to move into the area. The Tucson-to-San Francisco route of John Butterfield's Overland Mail Company passed through it. Some farmers began to occupy the area, relying upon water from Frank E. Brown's Bear Valley Land and Water Company. Beginning in 1883, the company collected and pumped water from Bear Valley in the San Bernardino Mountains to the north. The area first acquired its current name, Moreno Valley, at this time, referring to Frank Brown (moreno is Spanish for "brown" or "brunet"). In 1899, the city of Redlands won a lawsuit in which the city claimed eminent domain over the Bear Valley water. The resulting loss of service forced most of the area's inhabitants to move.
The revival of the Moreno Valley area began in 1918, when the United States Air Force (then the United States Army Air Service) constructed March Field on the outskirts of Riverside as part of its World War I expansion. March Field was initially used to train fighter pilots. Although it was closed in 1922, it was reopened in 1927 and eventually became a full Air Force base. The presence of March caused the unincorporated communities of Sunnymead, Moreno, and Edgemont to develop and grow. In World War II, March again became a training ground for military pilots. On April 1, 1996, March Air Force Base (MAFB) became March Joint Air Reserve Base (MJARB) under Air Force Reserve Command (AFRC).
From 1957 to 1989, the Riverside International Raceway occupied the current site of the Moreno Valley Mall. The Riverside International Raceway (sometimes known as RIR or Riverside Raceway) race track was in operation from September 22, 1957, to July 3, 1989. Races held at the Riverside International Raceway included IMSA, NASCAR, Indycar, NHRA drag racing, Go Karts, and AMA motorcycle racing.
By 1984, the population was 49,702 (compared to 18,871 residents in 1970). The state economic boom fueled the construction of new houses and businesses, leading to a push for the area to incorporate as a city. Although similar measures had failed previously in 1968 and 1983, the measure to form the city of Moreno Valley was approved by the area's voters in 1984. On December 3, 1984, the communities of Edgemont, Sunnymead, and Moreno united along with nearby areas to form the general law city of Moreno Valley. The first city council was also elected in 1984. It was composed of Bob Lynn, Judith A. Nieburger, Steven Webb, J. David Horspool (first Mayor Pro Tem), and Marshall C. Scott (first Mayor). The city seal and motto were adopted the following year.
By 1990, Moreno Valley had grown to become the second-largest city in Riverside County with a population of approximately 118,000. This growth continued until about 1992.
In the 1990s, the Moreno Valley economy deteriorated. Many residents began to leave the city. March Air Force Base was also downsized to its present status as March Air Reserve Base. The surplus land was given to the March Joint Powers Authority, made up of representatives of Riverside County, and the cities of Riverside, Moreno Valley, and Perris for development. The dismal economic trend began to reverse in the late part of the decade and companies such as Aurora Modular, U-Haul, and Lowe's moved major operating facilities to the city or neighboring cities (although Aurora later filed for bankruptcy).
By the early 2000s, the soaring cost of living in nearby Los Angeles County and Orange County helped make the less developed portions of the Inland Empire an attractive place for business and home construction.
Proposals to turn March Joint Air Reserve Base to a major commercial airport were debated in 2005, which wou;d have given the Inland Empire a second commercial airport; there is currently a commercial airport in the city of Ontario. However, the plan was rejected by the Riverside County Board of Supervisors. In May 2008, the March Joint Powers Authority approved the facility for small general private aircraft.
DHL selected March Air Reserve Base as its Southern California hub and commenced operations in October 2005. While initial claims were that the facility would employ 250 workers in its initial stage, over 300 employees went to work daily during normal operations. In November 2008, DHL announced it was leaving the U.S. market and would shut its operation associated with March Air Field in January 2009.
March Air Reserve base has a ball park facility, where the semi-pro baseball Rancho Belago Rockets of the Southern California League play in the summer months.
On February 13, 2007, the city council passed, by a vote of 4–1, a controversial resolution christening the eastern half of the city (roughly from Lasselle Street to Gilman Springs Road) "Rancho Belago", a pastiche of Spanish and Italian words. The city council's resolution includes the 92555 ZIP Code within the boundaries of the area, as reported by the Press Enterprise newspaper.
Metrolink rail transit has arrived in the area, as far south as Perris. A proposal to erect a four-lane road (known as Mid County Parkway) near the site of Cajalco Road/Ramona Expressway from Interstate 215 to State Route 79 in San Jacinto is currently being studied by Caltrans and Riverside County. Upper-middle class residents reside in newer housing developments on the eastern half of the city. Recent years have seen the development of corporate office and industrial parks.
As of 2017, estimates from City-Data show that Moreno Valley's population was 207,226. It had 128,912 Latinos/Hispanics of any race (62.2%); 32,932 Black alone (15.9%); 27,586 White alone (13.3%); 12,510 Asian alone (6.0%); and 1,180 Native Hawaiian and Pacific Islander alone (0.6%). The population density was 4,045 people per square mile.
The racial makeup of Moreno Valley was 36,546 (18.9%) non-Hispanic White, 34,889 (18.0%) African American, 1,721 (0.9%) Native American, 11,867 (6.1%) Asian, 1,117 (0.6%) Pacific Islander, 51,741 (26.8%) from other races, and 11,061 (5.7%) from two or more races. Hispanic or Latino of any race were 105,169 persons (54.4%).
The Census reported that 192,811 people (99.7% of the population) lived in households, 471 (0.2%) lived in non-institutionalized group quarters, and 83 (0.1%) were institutionalized.
There were 51,592 households, out of which 28,586 (55.4%) had children under the age of 18 living in them, 29,000 (56.2%) were opposite-sex married couples living together, 9,990 (19.4%) had a female householder with no husband present, 4,191 (8.1%) had a male householder with no wife present. There were 3,627 (7.0%) unmarried opposite-sex partnerships, and 375 (0.7%) same-sex married couples or partnerships. 6,094 households (11.8%) were made up of individuals, and 1,611 (3.1%) had someone living alone who was 65 years of age or older. The average household size was 3.74. There were 43,181 families (83.7% of all households); the average family size was 3.99.
The population was spread out, with 62,496 people (32.3%) under the age of 18, 23,563 people (12.2%) aged 18 to 24, 53,726 people (27.8%) aged 25 to 44, 41,446 people (21.4%) aged 45 to 64, and 12,134 people (6.3%) who were 65 years of age or older. The median age was 28.6 years. For every 100 females, there were 95.1 males. For every 100 females age 18 and over, there were 91.3 males.
There were 55,559 housing units at an average density of 1,079.3 per square mile (416.7/km2), of which 33,393 (64.7%) were owner-occupied, and 18,199 (35.3%) were occupied by renters. The homeowner vacancy rate was 3.4%; the rental vacancy rate was 7.5%. 123,863 people (64.1% of the population) lived in owner-occupied housing units and 68,948 people (35.7%) lived in rental housing units.
During 2009–2013, Moreno Valley had a median household income of $54,918, with 19.5% of the population living below the federal poverty line.
Latinos replaced the once majority White non-Hispanic population in the 1990s.
Moreno Valley has increasingly become a destination for African-American families from Los Angeles County. Between 2006 and 2007 alone, Moreno Valley saw a 13% increase in its Black population.
Also in the same time period, Latinos became the majority of over half the population, especially a large Mexican-American and Mexican population. There are several business strips catering to Spanish-speaking clientele and Latin American cultures.
There were 43,381 households, out of which 54.0% had children under the age of 18 living with them, 61.6% were married couples living together, 17.1% had a female householder with no husband present, and 14.9% were non-families. 11.0% of all households were made up of individuals, and 3.1% had someone living alone who was 65 years of age or older. The average household size was 3.6 and the average family size was 3.9.
In the city, there were 36.8% under the age of 18; 10.5% from 18 to 24; 29.5% from 25 to 44; 17.7% from 45 to 64; and 5.5% who were 65 years of age or older. The median age was 27 years. For every 100 females, there were 95.8 males. For every 100 females age 18 and over, there were 91.3 males.
The median income for a household in the city was $47,387, and the median income for a family was $48,965 (these figures had risen to $55,604 and $57,385 respectively as of a 2007 estimate). Males had a median income of $38,620 versus $26,492 for females. The per capita income for the city was $14,983. 14.2% of the population and 11.6% of families were below the poverty line. 18.1% of those under the age of 18 and 9.7% of those 65 and older were living below the poverty line.
California, integral member of the United States of America, is a melting pot of races and cultures. It was only admit as the second state of the Union on September 9, 1950, and in the early 1960s was the largest U.S. State. No official version of the history of California s original name has ever been accepted, however there is strong historical support for the claim that it came from an ancient Spanish fishing settlement. In the United States, California is often referred to as Golden State or even California Plus.
The people of California enjoy a high-quality of life that is far removed from the lives of most people in other states. Although California is a compact state, it still enjoys a wide variety of geographic variation, with mountain ranges, deserts, lakes, rivers, and sandy beaches all presenting unique political, social, and economic problems and opportunities. California's political culture is particularly liberal, giving it a unique and friendly outlook toward immigrants and other people of various ethnic backgrounds. California is a state with very distinctive values and characteristics, especially concerning the environment.
The people of California enjoy a high-level of personal freedom and are very tolerant of other cultures. However, California is also well-known for its water, especially the great State Water Bird Sanctuary and the National Marine Fisheries Center at San Diego. These two popular attractions draw enormous numbers of sport fish and shorebird species each year. The state also provides for safe diving, surfing, and sailing.
The geography of California provides plenty of opportunity for outdoor recreation and adventure. California is the home of some extremely popular cities such as San Francisco and Los Angeles. Many tourists come to these cities wanting to see some of nature's most spectacular sites and to participate in a wide range of activities. The climate in these cities is mild and pleasant year-round, although the peak summer temperatures can reach ninety degrees at times. Snow is also common during the winter months.
Other popular cities of California include San Diego, Orange County, and Riverside. All three cities have large concentrations of professional sports teams, including the popular Los Angeles Dodgers and the San Diego Chargers. A popular summertime activity is to head to San Diego for a few days of beach and relaxation. Other popular summer activities include camping, sailing, hiking, horseback riding, sightseeing, surfing, and sand boarding off of Orange County, California. There are also many local festivals that take place throughout the state throughout the summer, including farmers' markets, outdoor concerts, flea markets, rodeos, and other cultural events.
California is well known for its delicious cuisine. The most popular types of cuisine found in California are Italian, Chinese, and Jewish. The most popular part of California that is most visited by travelers is the wine country. Napa Valley is home to some of the finest wineries in the world, as well as an extensive collection of museums and art galleries. Sonoma, the largest city in Northern California, is also home to many famous universities such as Stanford, Berkeley, and San Francisco.
Travelers to California also need to check out its major attractions. The Golden Gate Bridge, a favorite among tourists, is a great way to get over the hump from San Francisco to San Francisco. The Yosemite Park is another well-known attraction, featuring dozens of different parks and locations. The Hollywood Studios Movie Park is a great place to see in California. The San Francisco Ferry is one of the best ways to see the San Francisco skyline. The Golden Gate Bridge is the tallest suspension bridge in the world and also features a cruise that allows visitors to ride along the Panama River.
California is a fantastic place to live or visit. There is a lot to do in California whether you want to be by the beach or in the middle of a large city. Many people choose to live in California because of all the beautiful sites that California has to offer. Visit California now!