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We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
A Facebook Ads Agency basically handles Facebook marketing campaigns for the clients. These days, there has never been a greater time to begin a new business online than right now. One of today's most popular lifestyle companies you could develop from nothing is a Facebook marketing agency. With the huge number of potential customers on Facebook, it's vital to constantly drive qualified traffic to one's business website. A Facebook campaign can also be used to generate lead generation which can be extremely profitable.
When it comes to creating Facebook ads campaigns, it's important to stay as generic as possible. Don't give away too much information about your company's specific product or service up front. Targeting specific demographics is ideal and by targeting specific markets you'll easily be able to increase your customer base. A Facebook ads agency has the expertise to create ad campaigns that are completely tailored to each and every client. They know how to effectively target demographics and create an ad campaign that will deliver results.
Targeting specific markets is essential because this way you'll be more likely to retain those customers. Remember, a person who isn't interested in your product is likely not going to click on your ad. However, they could still be on your mailing list. Using the data from your Facebook ads clients, the ad marketers will create ads that will target the people who want what you have to offer, and you'll increase your sales!
It's not hard to generate leads with a Facebook ads agency either. By targeting your ads based on keywords, location, gender, age or any other form of demographic you'll quickly get clients clicking through to your website. It's that simple and effective. So you don't need to spend hours posting messages on social media sites when you could be generating leads on autopilot with a great advertising agency and web marketing tool.
Don't believe that the sky is the limit with advertising online. There are so many businesses trying to market online that it can be difficult to find quality leads that actually want to buy something. But you won't have to spend all day posting messages on social networking sites trying to drum up business as you can let a professional advertising agency to do that for you. The real money is in quality campaigns that target people who are actually looking for what you have to offer. It's much easier to sell to the masses than it is to sell to a group of individuals who are already halfway vested.
Once you've got quality leads, your next step is to convert them into sales. That's where retargeting ad campaigns come in. These campaigns allow you to target people already interested in what you have to offer but who are not ready to make a purchase just yet. With retargeting campaigns you simply need to send them a message asking them if they are ready to take that next step and give you their name, email, phone number, and the URL where they can find more information about your products and services. You can then follow up with a second message asking them if they still want to take the action you requested of them. By doing this you're increasing your chances of converting those leads into actual sales, which will increase your chances of making more money from Facebook ads.
Cupertino in the 19th century was a small rural village at the crossroads of Stevens Creek Road and Saratoga-Mountain View Road (also known locally as Highway 9; later Saratoga-Sunnyvale Road, and then renamed to De Anza Boulevard within Cupertino city limits). For decades, the intersection was dominated on the southeast corner by the R. Cali Brothers Feed Mill, replaced today with the Cali Mill Plaza and City Hall. Back then, it was known as the West Side and was part of Fremont Township. The primary economic activity was fruit agriculture. Almost all of the land within Cupertino's present-day boundaries was covered by prune, plum, apricot, and cherry orchards. A winery on Montebello Ridge overlooking the Cupertino valley region was also in operation by the late 19th century.
Soon railroads, electric railways, and dirt roads traversed the West Side farmlands. Monta Vista, Cupertino's first housing tract, was developed in the mid-20th century as a result of the electric railway's construction.
After World War II, a population and suburban housing boom dramatically shifted the demographics and economy of the Santa Clara Valley, as the "Valley of Heart's Delight" was beginning to transform into "Silicon Valley". In 1954, a rancher, Norman Nathanson, the Cupertino-Monta Vista Improvement Association, and the Fact Finding Committee, began a drive for incorporation. On September 27, 1955, voters approved the incorporation of the city of Cupertino (225 voted "yes" and 183 voted "no"). Cupertino officially became Santa Clara County's 13th city on October 10, 1955. The first city council consisted of Ralph Lindenmayer, Werner Wilson, John Saich, R. Ivan Meyerholz and Norman Nathanson. In fact, there is a residential road in northern Cupertino named after this influential rancher. Lindenmeyer was selected as the first mayor of Cupertino a week after the September 27 election.
A major milestone in Cupertino's development was the creation by some of the city's largest landowners of VALLCO Business and Industrial Park in the early 1960s. Of the 25 property owners, 17 decided to pool their land to form VALLCO Park, 6 sold to Varian Associates (property later sold to Hewlett-Packard), and two opted for transplanting to farms elsewhere. The name VALLCO was derived from the names of the principal developers: Varian Associates and the Leonard, Lester, Craft, and Orlando families. A neighborhood outdoor shopping center and, much later, the enclosed Vallco Fashion Park, briefly renamed Cupertino Square, were also developed.
De Anza College opened in 1967. The college, named for Juan Bautista De Anza, occupies a 112-acre (0.45 km2) site that was the location of a winery built at the turn of the 20th century, called Beaulieu by its owners, Charles and Ella Baldwin. Their mansion has now become the California History Center. De Anza College now[when?] has about 22,000 students.
Housing developments were rapidly constructed in the following years as developers created neighborhoods, including Fairgrove, Garden Gate, Monta Vista, Seven Springs, and other developments. The city is known for its high real estate prices.
63 percent of Cupertino's population was of Asian ancestry in 2010, compared to 32 percent in Santa Clara County overall.Money's Best Places to Live, "America's best small towns", ranked Cupertino as #27 in 2012, the second highest in California. In 2014, Movoto Real Estate ranked Cupertino the seventh "happiest" suburb in the United States, ranking highly in the categories of income, safety, marriage, and education.
According to the 2005–2007 American Community Survey of the US Census Bureau, the median income for a household in the city was $118,635, and the median income for a family was $140,199. The per capita income for the city was $44,774. About 3.6% of families and 5.2% of the population were below the poverty line, including 3.9% of those under age 18 and 8.1% of those age 65 or over.
According to the 2005–2007 American Community Survey, White Americans made up 37.4% of Cupertino's population. Black Americans now made up 1.5% of Cupertino's population and American Indians made up 0.4% of the city's population. In addition, Cupertino now had an Asian American majority as this group now represented 55.7% of the city's population. Pacific Islander Americans remained at 0.1% of the population. Also, 2.5% of the population were from some other race and 2.4% of the population are from two or more races. Hispanics or Latinos remained 4.0% of Cupertino's population. In the 2000 census, non-Hispanic whites made up 47.8% of Cupertino's population. According to the 2005–2007 American Community Survey, non-Hispanic whites now represented 35.3% of the city's population.
The 2010 United States Census reported that Cupertino had a population of 58,302. The population density was 5,179.1 people per square mile (1,999.7/km2). The racial makeup of Cupertino was 18,270 (31.3%) White, 344 (0.6%) Black American, 117 (0.2%) American Indian, 36,895 (63.3%) Asian (28.1% Chinese, 22.6% Indian, 4.6% Korean, 3.3% Japanese, 1.3% Vietnamese), 54 (0.1%) Pacific Islander, 670 (1.1%) from other races, and 1,952 (3.3%) from two or more races. Hispanic of any race were 2,113 persons (3.6%); 2.4% of Cupertino's population is of Mexican ancestry.
The census reported that 57,965 people (99.4% of the population) lived in households, 61 (0.1%) lived in non-institutionalized group quarters, and 276 (0.5%) were institutionalized.
There were 20,181 households, out of which 9,539 (47.3%) had children under the age of 18 living in them, 13,802 (68.4%) were opposite-sex married couples living together, 1,393 (6.9%) had a female householder with no husband present, 581 (2.9%) had a male householder with no wife present. There were 378 (1.9%) unmarried opposite-sex partnerships, and 89 (0.4%) same-sex married couples or partnerships. 3,544 households (17.6%) were made up of individuals, and 1,612 (8.0%) had someone living alone who was 65 years of age or older. The average household size was 2.87. There were 15,776 families (78.2% of all households); the average family size was 3.28.
The population was spread out, with 16,075 people (27.6%) under the age of 18, 3,281 people (5.6%) aged 18 to 24, 15,621 people (26.8%) aged 25 to 44, 16,044 people (27.5%) aged 45 to 64, and 7,281 people (12.5%) who were 65 years of age or older. The median age was 39.9 years. For every 100 females, there were 97.4 males. For every 100 females age 18 and over, there were 94.6 males.
There were 21,027 housing units at an average density of 1,867.9 per square mile (721.2/km2), of which 12,627 (62.6%) were owner-occupied, and 7,554 (37.4%) were occupied by renters. The homeowner vacancy rate was 0.8%; the rental vacancy rate was 4.7%. 36,464 people (62.5% of the population) lived in owner-occupied housing units and 21,501 people (36.9%) lived in rental housing units.
In 2015, Forbes ranked Cupertino as one of the most educated places in the U.S. in respect to the percentage of high school and college graduates.
California, integral member of the United States of America, is a melting pot of races and cultures. It was only admit as the second state of the Union on September 9, 1950, and in the early 1960s was the largest U.S. State. No official version of the history of California s original name has ever been accepted, however there is strong historical support for the claim that it came from an ancient Spanish fishing settlement. In the United States, California is often referred to as Golden State or even California Plus.
The people of California enjoy a high-quality of life that is far removed from the lives of most people in other states. Although California is a compact state, it still enjoys a wide variety of geographic variation, with mountain ranges, deserts, lakes, rivers, and sandy beaches all presenting unique political, social, and economic problems and opportunities. California's political culture is particularly liberal, giving it a unique and friendly outlook toward immigrants and other people of various ethnic backgrounds. California is a state with very distinctive values and characteristics, especially concerning the environment.
The people of California enjoy a high-level of personal freedom and are very tolerant of other cultures. However, California is also well-known for its water, especially the great State Water Bird Sanctuary and the National Marine Fisheries Center at San Diego. These two popular attractions draw enormous numbers of sport fish and shorebird species each year. The state also provides for safe diving, surfing, and sailing.
The geography of California provides plenty of opportunity for outdoor recreation and adventure. California is the home of some extremely popular cities such as San Francisco and Los Angeles. Many tourists come to these cities wanting to see some of nature's most spectacular sites and to participate in a wide range of activities. The climate in these cities is mild and pleasant year-round, although the peak summer temperatures can reach ninety degrees at times. Snow is also common during the winter months.
Other popular cities of California include San Diego, Orange County, and Riverside. All three cities have large concentrations of professional sports teams, including the popular Los Angeles Dodgers and the San Diego Chargers. A popular summertime activity is to head to San Diego for a few days of beach and relaxation. Other popular summer activities include camping, sailing, hiking, horseback riding, sightseeing, surfing, and sand boarding off of Orange County, California. There are also many local festivals that take place throughout the state throughout the summer, including farmers' markets, outdoor concerts, flea markets, rodeos, and other cultural events.
California is well known for its delicious cuisine. The most popular types of cuisine found in California are Italian, Chinese, and Jewish. The most popular part of California that is most visited by travelers is the wine country. Napa Valley is home to some of the finest wineries in the world, as well as an extensive collection of museums and art galleries. Sonoma, the largest city in Northern California, is also home to many famous universities such as Stanford, Berkeley, and San Francisco.
Travelers to California also need to check out its major attractions. The Golden Gate Bridge, a favorite among tourists, is a great way to get over the hump from San Francisco to San Francisco. The Yosemite Park is another well-known attraction, featuring dozens of different parks and locations. The Hollywood Studios Movie Park is a great place to see in California. The San Francisco Ferry is one of the best ways to see the San Francisco skyline. The Golden Gate Bridge is the tallest suspension bridge in the world and also features a cruise that allows visitors to ride along the Panama River.
California is a fantastic place to live or visit. There is a lot to do in California whether you want to be by the beach or in the middle of a large city. Many people choose to live in California because of all the beautiful sites that California has to offer. Visit California now!